Anne Haynes

Current

Director of Internet Marketing at 800 Call-KC
Founder - Consultant at Organic Marketing Group

Past

Director of Internet Marketing at PlattForm
Online Marketing Manager at PlattForm
Search Marketing Group Manager at Inter@ctivate

SEO Consultant at Kintera
Project Manager at Search Engine Optimization Inc.
Integration Project Manager at ELetter
Project Manager at Wish Solutions, Inc.
Technical Project Manager at Aquent Partners
Information Systems Analyst at Cisco Systems

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Education

San Diego State University-California State University
San Jose State University

Recommended

28 people have recommended Anne

Connections

420 connections

Industry

Marketing and Advertising

Websites

Anne Haynes’s Summary

Thorough understanding of online advertising campaigns; pay-per-click, rich media and affiliates. Extensive understanding of code based protocols for search engine optimization; rewrites, h1-h6, robots.txt, header and footer optimization, flash optimization. More than nine years experience in web based product development using open source, custom and content management systems. Proven track record in launching more than 30 websites. Blog author for Kansas City SEO Club, Social Media Club of Kansas City and Organic Marketing Group. History of success in team building and executing projects based on company goals. Extensive knowledge and familiarity working with third party providers while delivering cost effective projects.

Anne Haynes’s Specialties:

Reputation management, blog creation and marketing, video and podcast optimization and syndication, online marketing research and development, proposal writing, search engine optimization, pay-per-click, analytics.

Anne Haynes’s Experience

Director of Internet Marketing

800 Call-KC

(Marketing and Advertising industry)

February 2008 — Present (1 year 10 months)

Creating the internet marketing services for 800 Call KC's hosting division. Manage and implement both SEO, PPC and Social Media programs for internal sites and external clients.
Founder - Consultant

Organic Marketing Group

(Internet industry)

October 2007 — Present (2 years 2 months)

Freelance as an outsource option for online advertising/marketing programs, website developments, and industry speaking engagements. Responsible for generating and closing new clients, while supporting existing ones. Clients included Made To Count, Total Life Impact, Pyxix (urbanchillers.com, comedypop.com, docupyx.com), AdKnowledge, Link Marketing, O'Neill Honda and Nissan, Valleau Couture
Director of Internet Marketing

PlattForm

(Privately Held; Marketing and Advertising industry)

June 2007 — October 2007 (5 months)

Directed 2 departments within the Interactive division of PlattForm; search engine optimization and paid search management. Worked closely with senior management to support internal and external client lead generation.
Online Marketing Manager

PlattForm

(Privately Held; Marketing and Advertising industry)

February 2007 — June 2007 (5 months)

Supported the interactive department at PlattForm. Reported into the director of Internet marketing and suppored organic search marketing campaigns for internal and external clients.
Search Marketing Group Manager

Inter@ctivate

(Marketing and Advertising industry)

February 2006 — January 2007 (1 year )

Managed the search marketing group in order to drive cost effective search engine marketing strategies. The group worked with internal team members to continually improve the performance of all SEM initiatives.

My biggest accomplishment at Interactive was aligning billables with the time spent on a service. I worked with finance and learned the accounting system to show profit and loss for agency accounts where search marketing was a line item.
SEO Consultant

Kintera

(Public Company; KNTA; Computer Software industry)

January 2005 — February 2006 (1 year 2 months)

Supported several non-profit clients with their SEO and website development projects.

Before I was an SEO Consultant at Kintera, I held a project management role. The CSM/CRM system had 350 turn-on features and learning the system was a challenge in itself. I supported the American Red Cross and other organizations when build their websites and marketing initiatives. When I was at Kintera the software was updated weekly and keeping up with updates and bugs was part of my responsibilities. I enjoyed the functionality and application testing because within these details your able to find enhancements.
Project Manager

Search Engine Optimization Inc.

(Privately Held; 11-50 employees; Internet industry)

July 2004 — January 2005 (7 months)

Worked with 27+ clients optimizing organic search results. Managed monthly ranking reports and client meetings to monitor natural search results. Reduced clients' PPC and Overture paid results through organic optimization.
Integration Project Manager

ELetter

(Privately Held; 51-200 employees; Online Media industry)

2001 — 2002 (1 year )

Researched existing implementation processes; generated business documentation to support internal sales staff when communicating with potential partners. Analyzed existing customer contract agreements; reviewed legal contracts and existing launch schedules; negotiated deliverables based on business and technology constraints. Implemented six customers’ co-brand sites in record time. Team developed new site interface with added features for print-on-demand materials.
Project Manager

Wish Solutions, Inc.

(Online Media industry)

2000 — 2001 (1 year )

Reported to the CTO and VP of Business Development. Responsible for partner programs and product engineering projects. Headed up the partner integration program. Responsible for supporting partners' implementations, upgrades and maintenance; managed the master launch schedule and communicating deliverables to the team. Successfully implemented nine B2B partners’ websites to specification. Partners include, Donney and Bourke, Smith and Hawken, E-Angler.com, Diamond.com
Technical Project Manager

Aquent Partners

(Privately Held; 201-500 employees; Staffing and Recruiting industry)

1999 — 2000 (1 year )

Managed technical staffing needs for 16 clients and consistently exceeded monthly quota. Developed the Programmer Assessment Curriculum for testing and screening employees that was integrated into corporate standards. Managed and contributed to the LAN upgrade project (two servers, 10 clients). Determined technology needs; hired network consultant; scheduled and implemented network upgrade.
Information Systems Analyst

Cisco Systems

(Public Company; CSCO; Computer Networking industry)

1997 — 1999 (2 years )

Supported education market development group during internet broadcasting project. Assisted in the set-up of videoconferencing server; established relationship with Global SchoolNet and internal cisco network security to set-up remote access and broadcast monitoring; at the French American School of Silicon Valley. Implemented an international internet broadcast uniting K-12 schools around the world.

Supported world wide training department during the CiscoTV project. Analyzed business processes; met with cross-functional implementation teams to confirm proposed implementation plan. Launched an intranet tool supporting administrative needs for managing the CiscoTV program. Supported technology pilot using Vxtreme and RealMedia. Coordinated with IT project lead and program manager to define technology requirements and constraints; promoted and implemented pilot to published results.

Anne Haynes’s Education

San Diego State University-California State University

Certificate , Special Media - NTR , 2005 — 2006
San Jose State University

BS , Management Information Systems , 1994 — 1996

1995- Intership at 90.5 KSJS as a Production Assistant for talk show "Sound Bytes". We broadcast the live interview via FM transmitter, and we transmitted the image via the internet. Listeners to the show could call in and ask questions, or they could dial up CU-SeeMe on the Cornell reflector and asked questions via talk window while listening to the broadcast on 90.5 FM.

1995- Intership at Broadcast Production Group where I coordinated a panel of technology experts for a Q&A internet broadcast on the Intermedia World Trade Show floor. Technology used CU-SeeMe, Power Macintosh 8100/100AV.

1995- Internship at Washing Square Federal Credit Union where I worked on a LAN and connecting the school system with the credit union.

Additional Information

Anne Haynes’s Websites:

Anne Haynes’s Interests:

Search Engine Optimization, Pay-Per-Click, Social Media Marketing and Optimization, Internet Presence Management, New Technologies and Web Applications, Music, Tennis and Cooking.