Internet Director at PFM
Washington D.C. Metro Area
- Current
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- Internet Director at Prison Fellowship Ministries
- Online Marketing Consultant at AE Communications (Sole Proprietorship)
- Past
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- Internet Marketing Manager at Nutramax Laboratories, Inc.
- Internet Director at Capital Gazette Communications
- Internet Marketing Manager at Ritchie Powersports
- Chief Operating Officer at Personal Communication Systems
- Education
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- Georgetown University
- University of Tennessee-Knoxville
- University of Tennessee-Knoxville
- Recommended
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7 people have recommended Alan - Connections
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153
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- Industry
- Non-Profit Organization Management
- Websites
Alan Eason’s Summary
Internet developer and marketer since 1995.
Alan Eason’s Specialties:
Internet Marketing, Search Marketing and Search Optimization, online media development, new media production and management.
Alan Eason’s Experience
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Internet Director
Prison Fellowship Ministries
(Non-Profit; Non-Profit Organization Management industry)
March 2009 — Present (9 months)
Internet Director for PFM, which includes Prison Fellowship, BreakPoint, Angel Tree and other Christian ministries. Prison Fellowship was started by Chuck Colson after he became a Christian following the Watergate era and continues to be one of the leading Christian ministries in the world. Have led relaunch of 8 core websites as well as development to launch of 4 others. Consolidated and implemented E-Strategy for ministry, Content Center approach to development of ongoing Web, e-newsletter and social media content, and Implementation of online video and social media strategies for 2010.
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Online Marketing Consultant
AE Communications (Sole Proprietorship)
(Sole Proprietorship; Myself Only; Internet industry)
March 1998 — Present (11 years 9 months)
Assisting clients in developing online marketing strategies, SEO/SEM marketing campaigns and optimization processes, and e-commerce solutions. Specialize in Relationship Marketing campaigns (DM and online) and Web site traffic-building.
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Internet Marketing Manager
Nutramax Laboratories, Inc.
(Privately Held; Pharmaceuticals industry)
May 2008 — March 2009 (11 months)
Helped develop the Web presence and digital marketing department for Nutramax Labs, in Edgewood, MD. Nutramax Laboratories is the company that brought Glucosamine Chondroitin to the public and remains a leading innovator in the nutracutical industry.
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Internet Director
Capital Gazette Communications
(Newspapers industry)
March 2006 — April 2008 (2 years 2 months)
Built Internet department of daily newspaper (45,000 circ.) from 2 to a staff of 8, including online marketing and technical/development personnel.
Led Internet department in complete rebuild of hometownannapolis.com and launched in 2007. Web team and site won Maryland, Delaware and District of Columbia Press Association award for 1st place in general Web site excellence (2007) for circ. 75,000 or less.
Assisted in integrating online strategies with traditional print advertising departments of the paper. Led development of local content strategies increasing user interaction towards web2.0.
Attended N2 / subscribed to NAA Newspaper Next methodology for reinventing newspapers. Member of (MDDC) New Media committee. Worked with Landmark Communications (parent company) on development of company-wide real estate and search marketing strategy.
Gained more committed user-base with significantly increased page traffic and increasing '07 online revenue significantly over '06. -
Internet Marketing Manager
Ritchie Powersports
(Automotive industry)
October 2004 — December 2005 (1 year 3 months)
Developed and led online online marketing strategy of powersports company.
Helped reposition dealership online as a volume discount dealer of Motorcycles and ATV's in a national market. Tools used were organic SEO with a new site, SEM (Google AdWords targeted campaigns) and strong regional print rebranding of dealership in traders. Efforts increased sales volume over 50% and increased active market from 4-state region to over 15 states and 2 foreign countries within 12 months. -
Chief Operating Officer
Personal Communication Systems
(Internet industry)
November 1995 — May 1998 (2 years 7 months)
Helped start and manage one of East Tennessee’s first Internet Web development and marketing companies. Launched sites for regional businesses, auto and tractor dealerships and other early-adopters in the Internet marketplace. Was a consultant in helping WIVK and Knoxville News Sentinel in their first Web launch.
Alan Eason’s Education
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Georgetown University
Masters , Journalism , 2008 — 2009
Near completion of Masters of Professional Studies at Georgetown University in the field of journalism. Some classes taken so far are Video Production I & II, taught by National Emmy award-winning NBC news producer Estel Dillon; Social Media and the Digital Disruption, taught by Garret Graff, Executive Editor at Washingtonian magazine; Web Soup, taught by Bill Allman, journalist and writer who put US News and World Report on the Web, as well as the first Director over the Discovery Network websites; Journalism Ethics, by Alicia Sheppard, Ombudsman for NPR; Managing Multimedia Projects, by Carlo Roig, Director of Online Community Development at USAToday.com; Narrative Non-Fiction writing, Howard Yoon, Literary Agent for Gail Ross Agency; and Multimedia Theory, Keith Jenkins, former Photo Editor for Washington Post Magazine and Current Multimedia Director at NPR.com
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University of Tennessee-Knoxville
German Literature / Literary Criticism - Graduate school 1984 — 1987
- Activities and Societies:
- Taught German to undergraduates as GTA for two years.
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University of Tennessee-Knoxville
BA , German, religious studies
- Activities and Societies:
- Phi Kappa Phi Honor society
Delta Phi Alpha honor society
Dean's Student Advisory Council
Additional Information
Alan Eason’s Websites:
Alan Eason’s Interests:
Online communities, social networking, online community-building, online marketing and selling, blogging, marketing, entrepreneurs, small-business development, publishing, photography and videography, new media, traditional media, international groups, Germany, Russia, Brazil.
Alan Eason’s Groups:
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Online News Association -
Executive Suite -
NetSquared -
LinkedSEO -
Content Management Professionals -
On Startups - The Community For Entrepreneurs -
Christian Professionals Worldwide -
Online marketing -
Online Business Owners -
SMX - Search Marketing Expo -
Search Engine Strategies Conference & Expo -
eMarketing Association Network -
Online Advertising Professionals -
ThoseinMedia -
E-Commerce Network -
Friends of Scouting -
Sr level Internet Marketers Group, Internet Marketing Professionals Only. -
Marketing 2.0 Technology (Over 3400+ Members) -
University of Tennessee, Knoxville -
e-Commerce Solutions -
Social Media Today -
Advanced Web Metrics with Google Analytics -
"Online Advertising" | MMORPG & MMO GAMES INDUSTRY -
Georgetown PR/Corporate Communications -
WASHINGTON DC CONNECTIONS -
Subcontractor and Outsourcing Network -
Newspaper Professionals Network -
Web Leaders Mastermind -
360Logica: An Independent software QA/testing services from India
Alan Eason’s Honors:
University of Tennessee - Graduated With High Honors, Deans Student Advisory Council, Phi Kappa Phi Honor Fraternity; High School - National Council of Teachers of English contest runner-up for Tennessee,High School - National Merit Scholarship Letter of Commendation
Alan Eason’s Contact Settings
Interested In:
- expertise requests
- business deals
- reference requests
- getting back in touch
