Web Analytics Consultant
India
- Past
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- Sr Analyst - Web Analytics at GE Money
- Assoc Tech Manager - Audience Quality Check at AOL India Pvt ltd
- Customer Support Associate at Customer First Services
- Recommended
-
4 people have recommended Anil - Connections
-
138
connections
- Industry
- Internet
- Websites
Anil Umachigi’s Summary
Founder and Chief Editor
Web Analytics India (http://webanalyticsindia.net), a platform for web analysts in india
Google Analytics Implementation and Analytics
Indextools Implementation and Reporting
Past Experience:
Implementing Omniture Site Catalyst on all GE Money and partner Web Properties
Implementation Review, Creating Business Requirement Document (BRD), Implemention QA
Omniture SiteCatalyst User Training
Global SiteCatalyst User Support
Lead Generation Analytics
Use Omniture Site Catalyst tool set to track web site performance and trends,
Analyze collected data and make recommendations for changes to websites.
Track internal and external marketing promotions/campaigns
Monitor and analyze Key Performance Indicators for multiple marketing channels and sites.
Track and analyze online marketing programs, including search engine marketing, search engine optimization
Identify opportunities for performance improvement, and work with business owners to implement change.
Generate automated Dashboards (Marketing, Site Operations and Executive)
Competitive analysis, to support web site development, operations, marketing planning and strategy.
Anil Umachigi’s Specialties:
Google Analytics,Yahoo Indextools,Omniture Implementation, Campaign Analytics, SEO, Landing Page Optimization, Conversion Analysis and A/B Testing
