Andy Cocker

Co-founder: Infectious - 'Next Generation' Digital Media Specialist

London, United Kingdom

Current
  • Managing Partner at Infectious Media Ltd
Past
  • TV Buying Manager at Zenith
Education
  • The Manchester Metropolitan University
Connections
189 connections
Industry
Online Media
Websites

Andy Cocker’s Summary

A senior media communications professional (since 1995) Broad experience spanning large agency groups and smaller developing subsidiary agencies. Specialising in digital media since 2001 has developed a keen interest in evolving media markets and advertising technologies. Accustomed to working at board level, with commercial focus, managing teams and developing operating processes and efficiencies. Was responsible for controlling the UK's largest digital media buying pool (£180m), across 5 major media agency brands, and developing Isobar UK groups media trading capability into the market leading proposition.

Andy Cocker’s Specialties:

Digital media trading
Process and systems development
Media/advertising technology
Behavioural targeting
Media exchanges
Media convergence
Social media
Innovation and new agency models


Andy Cocker’s Experience

  • Managing Partner

    Infectious Media Ltd

    (Privately Held; 1-10 employees; Online Media industry)

    April 2008Present (1 year 4 months)

    Co-founder and managing partner of Infectious Media.

    www.infectiousdigital.com

    The definition of what digital media is has changed.

    INFECTIOUS is a digital media agency that understands the new rules and does things in different, more effiicient ways.

  • Group Trading Director

    Isobar UK (Aegis Media)

    (Public Company; 201-500 employees; Online Media industry)

    August 2006April 2008 (1 year 9 months)

    Responsible for directing group trading strategy with key media and technology partners across Isobar UK group media agencies (Carat, Vizeum, Diffiniti, Feathers Brooksbank, Just Media). Aegis Media UK & Ireland,Trading Board representative for Digital Media.

  • Head of Trading

    Diffiniti

    (Public Company; 51-200 employees; Marketing and Advertising industry)

    April 2005July 2006 (1 year 4 months)

  • Buying Director

    Zenith Interactive Solutions

    (Online Media industry)

    20002004 (4 years)

  • TV Buying Manager

    Zenith

    (Online Media industry)

    19962000 (4 years)


Andy Cocker’s Education

  • The Manchester Metropolitan University

    Economics & Social Studies of Technology 19901994


Additional Information

Andy Cocker’s Websites:

Andy Cocker’s Interests:

media technology, gadgets, cooking, snowboarding, running, travelling, wine, Colombia

Andy Cocker’s Groups:

IPA DMG board member

  •    ThoseinMedia
  •    First Tuesday
  •    Ad eXchange Experts
  •    Connected Marketing Networking Group
  •    Digital Lounge
  •    Ad Exchange Professionals Worldwide

Andy Cocker’s Honors:

One to Watch (Rising Stars of Digital Media 2006) Media Week


Andy Cocker’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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