Andy Adams

Current

Digital Marketing + Communication Coordinator at Overture Center for the Arts
Founding Editor / Publisher at FlakPhoto.com

Past

Digital Lab Tech / Photo Editor / Web Producer at Wisconsin Historical Society
Interactive / Photo Editor at Flak Magazine
Image Research + Digitization / Web Producer at Wisconsin Public Television

Communication Specialist at Wisconsin Department of Natural Resources
Editorial Manager at Ahrens-Balwit & Associates

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Education

University of Wisconsin-Madison

Recommended

11 people have recommended Andy

Connections

380 connections

Industry

Online Media

Websites

Andy Adams’s Summary

• Internet savvy: online publishing, blogs, social media, content management systems, RSS feeds, SEO, digital marketing and Web 2.0 concepts.

• Visually literate with an excellent eye for detail; Exceptional skills in writing, editing and packaging content for the web — including email newsletters, Facebook and Twitter.

• Experienced with Adobe Photoshop, digital imaging, scanners, digitizing standards, digital asset management, and quality multimedia & print output.

Andy Adams’s Specialties:

Highly effective at managing multiple projects to meet established deadlines in a fast-paced, collaborative environment.

Andy Adams’s Experience

Digital Marketing + Communication Coordinator

Overture Center for the Arts

(Online Media industry)

June 2008 — Present (1 year 6 months)

• Coordinate strategic online communication to promote the mission and business of Overture and its ten resident companies
• Direct production of marketing campaigns integrating website content, email, social media & online community development
• Develop content strategy for website redesign; oversee SEO to maximize discoverability; track web metrics & site performance

Overture Center for the Arts / www.overturecenter.com
Founding Editor / Publisher

FlakPhoto.com

(Online Media industry)

July 2006 — Present (3 years 5 months)

• Develop editorial vision, planning and production schedule for daily photography website in collaboration with remote contributors
• Maintain RSS, Facebook & Twitter communications; produce email marketing, conceptualize Web 2.0 strategies
• Perform educational outreach and online marketing consultation at university art departments and community-based photo events

Flak Photo / www.flakphoto.com
Digital Lab Tech / Photo Editor / Web Producer

Wisconsin Historical Society

(Online Media industry)

September 2005 — April 2009 (3 years 8 months)

• Coordinated online marketing partnerships with Library Archives Division, WHS Press and Wisconsin Public Television’s History Unit
• Produced archival scans of vintage photo collections for web and print output, including color correction, retouching, and resizing
• Maintained image database, including key-wording, documenting historical data, assigning image IDs and uploading to the Web

WHS Images / www.wisconsinhistory.org/whi/
Interactive / Photo Editor

Flak Magazine

(Online Media industry)

December 2003 — September 2008 (4 years 10 months)

• Worked with an international staff to produce daily web magazine; assist in outreach to subscribed readers and other online media
• Maintained daily content management for multiple projects; correspond with editors and writers for film and photo sections
• Produced and edited interactive audio slideshows and multimedia content; edit photo submissions and maintain daily photoblog
Image Research + Digitization / Web Producer

Wisconsin Public Television

(Government Agency; Broadcast Media industry)

June 2007 — June 2008 (1 year 1 month)

• Worked with WPT's History Unit to coordinate archival image, research, acquisition and digitization for televised episodes of its Wisconsin Hometown Stories series
• Functioned as a liaison between the Wisconsin Historical Society, WPT and the Education Communications Board to develop promotional concepts for program episodes
• Collaborated with WPT’s web team to produce web material for WisconsinStories.com, a project that employs TV, video and digital media to bring local history programming to Wisconsin audiences

Wisconsin Stories / www.wisconsinstories.org
Communication Specialist

Wisconsin Department of Natural Resources

(Government Agency; Government Administration industry)

May 2005 — June 2008 (3 years 2 months)

• Produced and edited news blog and interactive events calendar, including HTML authoring, image editing and graphic production
• Researched & developed web-based photo galleries; produce original photographs for DNR projects; maintained image archives
• Coordinated production and distribution of online communication & multimedia projects for Science Services Bureau
Editorial Manager

Ahrens-Balwit & Associates

(Publishing industry)

September 2004 — March 2005 (7 months)

• Assisted in the preparation & editing of journal articles, marketing materials, research briefings, newsletters & web content
• Developed and managed multiple projects, tracked key events and dates; corresponded with clients regarding project status
• Identified & obtained reference sources; maintained electronic & hard copy archive for literature, project files & support materials