LinkedInAndrew Zegers, MBA
Andrew Zegers, MBA

Andrew Zegers, MBA

Madison, Wisconsin Area
  1. Lucigen Corp.,
  2. Life Technologies,
  3. EMD Chemicals
  1. University of Wisconsin-Madison - School of Business

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University of Wisconsin-Madison - School of Business

University of Wisconsin-Madison - School of Business

General Management

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I am a focused marketing and biotechnology professional with a sharp eye for technical insights and outstanding problem-solving skills. Throughout my career I have made a steady progression into roles with increasing responsibility, earning praise from colleagues and managers throughout. I have over three years of lab experience and more than six years of business and marketing experience, which along with my MBA have combined to make me an effective and trusted resource.

My greatest strengths lie in the following areas:
-Resolving technical and business problems simultaneously, with a focus on business and customer needs
-Facilitating effective communication between technical and non-technical colleagues
-Data-driven analysis of business and scientific questions
-Leading teams to project completion and maintaining enthusiasm

I aspire to a role in business or strategic marketing leadership in a technical and fast-paced field.


Marketing Research Coordinator

Unity Health Insurance
– Present (5 months)Middleton, WI

Marketing research to support NCQA accreditation, member satisfaction, and other programs and initiatives.

Technical Marketing Manager

Lucigen Corp.
(10 months)

Manage technical services, and lead the development of technical specifications and documents. Conduct market research and analysis to guide new product development and strategic marketing. Serve as business and technical point of contact for international distributors. Attend trade shows and conferences in various capacities. Advise and advocate for strategic marketing decisions.

Product Manager

Lucigen Corp.
(2 years 3 months)

Product development, cost and sales analysis, technical support and development of marketing materials. Daily product management duties for several product lines with increasing responsibility. Assist with operations management by advising on inventory and lead-times. Manage and support high-value customers and orders.

Selected by management to be an internal auditor for the company's ISO 13485 certification efforts.

Associate Project Manager

Life Technologies
(11 months)

Perform customer and sales support to maintain high level of service to customers. Manage short-term product trial projects and ensure accuracy of technical product information. Perform basic market analysis for large product lines to summarize the competitive landscape.

Account Manager

EMD Chemicals
(2 years 2 months)

Responsible for technical and logistics support of Novagen branded custom and bulk business. Liaise with client-side planning and technical staff to ensure business continuity and timely support. Analyze custom product business profitability, and adjust prices or reduce costs in order to meet top- and bottom-line goals.

Production Scientist II

EMD Chemicals
(3 years 5 months)

Manage production of over 70 competent cell products, and assist as needed with other products. Review inventory and plan manufacturing with very low instance of preventable backorders.

Assist in R&D efforts in DNA purification, protein purification and analysis, and novel competent cell projects.

Intern - Data Network Engineering and Deployment

TDS Telecom
(3 years 7 months)

Assist and lead in a wide variety of projects related to data network equipment configuration and troubleshooting.

Relating to then-held CCNA certification (Cisco Certified Network Associate) I worked mainly on Cisco routers and switches but also had experience configuring Lucent ATM switches and various models of end-user DSL modems for both commercial and residential high-speed internet services.


  1. French


  • Strategy
  • Genomics
  • Product Development
  • PCR
  • DNA
  • Competitive Analysis
  • Cell
  • Project Management
  • Protein Purification
  • Drug Discovery
  • Purification
  • Management
  • Market Research
  • R&D
  • Marketing


University of Wisconsin-Madison - School of Business

MBA, General Management

General Management degree with focus on business strategy, strategic marketing, and leadership. This program was designed to augment the skills of professionals and specialists in non-business roles. Basic coursework included Accounting, Finance, Operations, and Data Analysis.

In several cases I was given "best-in-class" praise by Marketing and Strategy professors. In my third year I was elected by my classmates as a representative on the Student Advisory Board, a group of two representatives from each class that meets with administration to discuss the program, student issues, and curriculum.

Activities and Societies: Student Advisory Board: Elected 2010-2011, Social Leadership Committee, Graduation Planning Committee

University of Wisconsin-Madison

BS, Bacteriology, French

I graduated in May of 2004 with a Bachelor of Science degree, having completed both Bacteriology and French majors in the college of Letters & Sciences.

Key coursework (Bacteriology): Microbial Physiology, Bacterial Genetics, Biochemistry, Organic Chemistry, Food Microbiology

Key coursework (French): 18th & 19th century literature, Medieval literature, Poetry, French History

I also benefited greatly from courses in Philosophy (Logic), English, and American Indian Studies.

Activities and Societies: Microbiology Club

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