
Interactive Director and Independent Music Producer
London, United Kingdom

Interactive Director and Independent Music Producer
London, United Kingdom
I am a Board Director and currently run the Interactive team at Euro RSCG Riley. We develop interactive marketing strategies for companies looking to attract new employees, or Universities looking to attract students. I also run Euro RSCG Engage which is a business whose remit is to create technologies and strategies for the recruitment market. I have operational and managerial responsibilities over my department.
I have 10 years' experience in this industry and have worked with many of the major Global companies, including: ASDA, British Airways, Rolls-Royce, plc., Virgin Media, Expedia.com, The Boeing Company, British Airways, Starbucks Coffee Company, Toyota, ABN Amro, IBM, Kaiser-Permanente, Charles Schwab and Company, PeopleSoft, Applied Materials, KLA-Tencor, The Boeing Company, L'Oreal, New York Life Insurance, Aetna, and Amgen.
I have consulted on advanced Web strategies which include Behavioural Targeting, Search Engine Marketing, email marketing, Rich Media, advanced tracking and measurement and ROI reporting. One of the projects I worked on won an honorable mention at the One Show in New York (a first for a Recruitment Advertising Company).
I can program HTML and Flash, and can design and implement Web sites fully from concept to design through launch.
Interactive marketing strategy, Web site design and development, Web usability, CRM and Relationship-Marketing strategy development, Interactive Rich-Media development, proposal development, user/target audience profiling