Andrew Kaplan

Current

• Chief Idea Officer, Social Media Marketing Advisor at MediaMensch Networks

Past

• Social Media Strategist, Blogger and Radio Host at Facebook Enthusiast
• Featured Extra/Actor at Film andTelevision Projects
• Founder at eWarrior, LLC

• Advisor and Sponsorship/Marketing Agent at Nascar - Driver
• Public Relations Officer at Toastmasters International
• President and founder at ARK Sales Automation Group
• Business Planning Analyst at Home Box Office
• Business Manager at The Movie Channel
• Financial Coordinator - Warner-Amex Satellite at Viacom
• Marketing Coordinator at Home Box Office

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7 more...

Education

• Fordham University - Graduate School of Business Administration
• Dickinson College

Recommended

26 people have recommended Andrew

Connections

500+ connections

Industry

Marketing and Advertising

Websites

• My Blog
• Media Mensch talk show
• Subscribe to my blog

Andrew Kaplan’s Summary

Kaplan has a proven track record in providing his clients with technology and marketing/pr strategies which can put them a year or more ahead of their competition or increase dramatically their brands.

Some projects include:
Social Media Music Awards
First Movie Credit in IMDB for Social Media Marketing Advisor
NASCAR Media
Marketing Strategist to "Green Idea of the Year" Winner

Worked in Media including HBO, Cinemax, The Movie Channel, and NBC radio

Started up 3 businesses including one of the first CRM/Sales Automation Consultancies

Invented award winning product called Fax Warrior.

Love working with visionary entrepreneurs

Andrew Kaplan’s Specialties:

Strategic thinking, viral marketing, motorsports marketing, business development, coaching for public speaking, branding, digital media, leading brainstorming sessions, social media

Andrew Kaplan’s Experience

• Chief Idea Officer, Social Media Marketing Advisor

  MediaMensch Networks

  (Online Media industry)

  March 2007 — Present (2 years 9 months)

  Media and Marketing in the Digital Age
  
  Social Media Marketing Advisor working with clients from Filmmakers, financial institutions, green companies, and entertainment firms.
  
  Founder of the Social Media Music Awards (2010 launch)
  
  Media Strategist for www.evpowersystems.com - winner of the Green Idea of the Year Award
  
  www.kaplan.fm
  www.linktomotorsports.com
  www.linktocharlotte.com
  
  Developer and consultant to major media companies. Clients have been featured on CNN, USA Today, and Businessweek.com
  
  
  www.facebookenthusiast.com

• Social Media Strategist, Blogger and Radio Host

  Facebook Enthusiast

  (Privately Held; Internet industry)

  July 2007 — April 2009 (1 year 10 months)

  Facebook Enthusiast is now part of our new firm MediaMensch Networks specializing in social media - Branding, Connecting and Out of the box thinking.
  
  Facebook Enthusiast is a company specializing in branding and marketing within facebook. Current clients include startups, corporations, non-profits, authors, musicians, and media companies.
  
  Host of www.blogtalkradio.com/facebookenthusiast
  
  MarketingSherpa.com voted an article where I was interviewed as #4 in 2007 and #1 in its Best Minds series.
  
  Team Leader for launch of Social media currency launch for Coin Jars and iCoins. Launch Sept 2008.
  
  We also specialize in development of an overall marketing and branding strategy for social media and the internet.

• Featured Extra/Actor

  Film andTelevision Projects

  (Public Company; 51-200 employees; Internet industry)

  April 2007 — July 2008 (1 year 4 months)

  Films (name of film, release date, director)
  Leatherheads (Apr 2007) Sideline Photographer George Clooney
  Gospel Hill (2008) Memorializer Giancarlo Esposito
  The Family That Preys (2008) VIP at Black Tie Dinner Tyler Perry
  In/Significant Others (2009) Police Officer John Schwerdt
  Blood Done Sign My Name (2009) Jeb Stuart
  
  TV Commercials
  Subway Sandwich with Tony Stewart (2008) Featured Fan

• Founder

  eWarrior, LLC

  (Marketing and Advertising industry)

  January 2005 — June 2008 (3 years 6 months)

  This brand was rolled up into our new venture called MediaMensch.
  
  eWarrior provides the following services:
  1. Coaching, training and advisory service for developing an implement digital strategies.
  2. Advice to emerging companies such as www.jaxtr.com, www.jibberjobber.com, www.equipmentpipeline.com.

• Advisor and Sponsorship/Marketing Agent

  Nascar - Driver

  (Partnership; 1-10 employees; Sports industry)

  September 2006 — March 2007 (7 months)

  Help driver to acquire sponsorships and other opportunities

• Public Relations Officer

  Toastmasters International

  (Non-Profit; 10,001 or more employees; Professional Training & Coaching industry)

  July 2005 — June 2006 (1 year )

  Handled all aspects of Public Relations including television and newspaper interviews

• President and founder

  ARK Sales Automation Group

  (Privately Held; 1-10 employees; Management Consulting industry)

  March 1987 — July 2005 (18 years 5 months)

  President
  
  Search out marketing changing sales and marketing technology
  
  Create vision for clients in sales and marketing technology.
  
  Manage partnerships for training, consulting and technology

• Business Planning Analyst

  Home Box Office

  (Public Company; 10,001 or more employees; TLX; Broadcast Media industry)

  September 1983 — March 1987 (3 years 7 months)

  Analyzed new technology and media including pay-per-view and Direct Broadcast Satellite. Part of a team that provided the annual revenue forecast ($500 mm) by designated market area. Worked closely with Sr. VP and attorneys providing analysis of litigation exposure and developed litigation tracking system

• Business Manager

  The Movie Channel

  (Public Company; 10,001 or more employees; VIA; Broadcast Media industry)

  July 1982 — September 1983 (1 year 3 months)

  Worked as a business manager/financial coordinator supporting movie acquisitions and television scheduling. Provided financial reporting to COO. Created concept for national promotion for Star Wars (the largest grossing movie to ever play on pay tv at the time). Developed systems for scheduling and tracking film acquistions

• Financial Coordinator - Warner-Amex Satellite

  Viacom

  (Public Company; 10,001 or more employees; Broadcast Media industry)

  July 1981 — July 1982 (1 year 1 month)

  The Movie Channel/MTV/Nickelodeon were part of Warner Amex Satellite now owned by Viacom.

• Marketing Coordinator

  Home Box Office

  (Public Company; 10,001 or more employees; TLX; Broadcast Media industry)

  August 1979 — July 1982 (3 years )

  Responsible for fulfillment and editing of direct mail campaigns. Manager of HBO's premium program.

Andrew Kaplan’s Education

• Fordham University - Graduate School of Business Administration

  MBA , Finance , 1980 — 1985

• Dickinson College

  BA , Economics , 1975 — 1979

  Dickinson College Alumni Volunteer of the Year (2006)

  Activities and Societies:

  Phi Kappa Sigma

Additional Information

Andrew Kaplan’s Websites:

• My Blog
• Media Mensch talk show
• Subscribe to my blog

Andrew Kaplan’s Interests:

Movie production, Motorsports, golf, music, travel, relaxation

Andrew Kaplan’s Groups:

LinktoMotorsports (fournder)
Toastmasters International
Dickinson College Club of Charlotte
Time Life Alumni Association

•    Executive Suite
•    Dickinson College Alumni
•    Atlanta Linking
•    LinktoCharlotte
•    eWarrior 601 - Blogging for Business
•    ThoseinMedia
•    Sports Marketing 2.0
•    SalesLogix Alumni
•    ACT! Alumni
•    Gambling Portal Webmasters Association (GPWA)
•    Music & Marketing
•    Fordham Graduate School of Business Alumni
•    Film TV Professionals
•    Brand & Communications Management
•    Great Free Apps
•    FacebookEnthusiast.com
•    MediaMensch.com
•    Sports Industry Network™
•    Linking Raleigh, NC
•    Music and Entertainment Professionals
•    Public Relations and Communications Professionals
•    CRM Focus Expert Group
•    ACT! Certified Consultants
•    Fordham University - Media and Entertainment Alliance
•    LinktoSanDiego
•    LinktoMotorsports
•    LinktoPhoenix
•    FeedBlitz Publishers
•    Conversational Marketing Group
•    Dickinson College Alumni in Finance
•    International House of Charlotte NC
•    Dickinson College - Green Community
•    EV Power Systems
•    LinktoLasVegas
•    Charlotte ICF
•    Linked:Golfers

Andrew Kaplan’s Honors:

Dickinson College 2007 Alumni Award
Dickinson College "2006 Alumni Volunteer of the Year"
Toastmasters International "2005 Area Governor of the Year"
Toastmasters International "2004 Club President of the Year".

Andrew Kaplan’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch