
Internet Marketing & Web Design/Development
Green Bay, Wisconsin Area

Internet Marketing & Web Design/Development
Green Bay, Wisconsin Area
Internet marketing fanatic with extensive web experience spanning a broad spectrum including web design, web development, analytics, affiliate marketing, email marketing, SEO, and social media. Beautiful designs are great, but beautiful designs with a well planned information architecture that properly measure, drive, and convert traffic are worth every penny.
SEO, SEM, Email Marketing, Affiliate Marketing, Web Analytics, HTML, CSS, JavaScript, PHP, Web Development, Web Design, Photoshop, Lightroom, Digital Photography
(Entertainment industry)
October 2008 — Present (10 months)
Complete overhaul of internet strategy including all-new website designs, email marketing initiatives, online store promotions, and expansion in social media. Refined branding by creating central resource for approved logos and other media assets along with rules for logo usage. Responsible for graphic design of websites as well as front-end and back-end web development.
(Internet industry)
2005 — Present (4 years)
Founded a website to provide internet exposure to the vast number of restaurants and bars in the Green Bay area and beyond. Dining Folio listings hold top search rankings for many local restaurants and bars, often outranking their own dedicated sites.
(Privately Held; Internet industry)
June 2005 — June 2008 (3 years 1 month)
Responsible for the majority of the front-end and back-end web development work for clients. Created a variety of time-saving web applications including an on-server RegEx search/replace capability for global updates and a file transfer utility to easily find and move updated files from staging to live websites. Wrote HTML for email campaigns tested against 17 different email clients for consistency. Integrated an extensive variety of third-party services including Flickr, Campaign Monitor, Google Maps, a Google Mini Search Appliance, and WordPress.
(Privately Held; Human Resources industry)
February 2008 — April 2008 (3 months)
This was a two-month contract position. Contracted to rewrite the Web Development Concepts test, from outline of concepts to test on, to development of the questions and multiple-choice answers. It is an overview test used to evaluate potential employees' capabilities in the Web Development field. The test is also available for people to take to demonstrate their knowledge in the field.
Bachelor of Science , Business Administration , 1998 — 2002
HS Diploma , 1994 — 1998
internet marketing, email marketing, search engine marketing, search engine optimization, web analytics, web design, web development
Brainbench.com Content Subject Matter Expert - Web Development Concepts