Project Leader at Ci&T
Brazil
- Current
- Past
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- Print/Web Designer at Comunicação Explícita
- Interface Designer at EPTV (Rede Globo affiliate)
- Freelance Designer (Sole Proprietorship)
- Interface Designer at Tess
- Education
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- IBTA
- Senac
- Pontifícia Universidade Católica de Campinas
- Arquitec
- Recommended
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7 people have recommended Andre - Connections
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351
connections
- Industry
- Internet
- Websites
Andre Leme’s Summary
9+ years experience in most phases of web development including product requirements definition, visual design, prototyping, development and tests.
Deep knowledge of online marketing practices such as Search Engine Marketing (SEM), on-site and off-site SEO, Social Media Marketing and Web Analytics. Certified on Google Adwords and Google Analytics Individual Qualified programs.
Expertise in business process modeling and requirements gathering through extensive contact with stakeholders. Elicitation, specification and Validation of requirements, translating user needs into Vision Document, Use Cases and prototypes.
Solid understanding of XHTML/CSS compliance with Web Standards, SEO best practices and universal accessibility.
Experience in RUP methodology, quality standards such as CMMi5 and ISO, and best practices like PM-BOK. Good understanding of agile development methods like SCRUM.
Portuguese: fluent.
English: advanced.
Andre Leme’s Specialties:
Search engine marketing (SEO + PPC), web analytics, user experience design, visual design, requirements engineering.
Andre Leme’s Experience
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Project Leader
Ci&T
(Privately Held; Information Technology and Services industry)
June 2009 — Present (6 months)
Responsible for managing the outsourcing contracts with Yahoo! (Sunnyvalle, Miami and Sao Paulo offices).
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Professor
IBTA
(Privately Held; 201-500 employees; Higher Education industry)
August 2004 — Present (5 years 4 months)
- Teaching the following disciplines for graduation courses: Human-Computer Interaction, Digital Marketing, Visual Communication and Graphic Production. Already taught: Visual Communication for Web, Multimedia, New Technologies for Web.
- Permanently mentoring students in graduation conclusion works.
- Regularly collaborating in examination boards. -
Search Marketing Specialist
Ci&T
(Privately Held; Information Technology and Services industry)
August 2008 — May 2009 (10 months)
- Proposed and created the new offering of Search Marketing (SEO and PPC) and Web Analytics services.
- Responsible for planning and estimating the search marketing services for new RFP involving these services. -
Business Analyst
Ci&T
(Privately Held; Information Technology and Services industry)
August 2006 — December 2008 (2 years 5 months)
- Consultant in business process modeling and requirements engineering through extensive contact with key users and business process owners.
- Elicitation, analysis and validation of requirements, formalizing them in use cases and other artifacts.
- Definition of initial interface studies through lo-fi prototypes, wireframes and flow-charts.
- Planned and performed trainings in processes and tools.
- Regularly involved in presales, providing detailed estimatives for business analysis, requirements engineering and interface design.
- Main clients: TV Globo, Secretaria do Tesouro Nacional (Brazilian Department of the Treasury), Coca-Cola, Editora Abril (Exame, Veja SP, Almanaque Abril). -
Interface Designer
Ci&T
(Computer Software industry)
March 2005 — December 2006 (1 year 10 months)
- Conducted a team with up to five designers on the development of three large internet portals in Vignette platform through aggressive deadlines, keeping high fidelity to the original layouts and W3C standards compliance.
- Led the company's designers group, conducting monthly meetings to communicate and discuss subjects related to them.
- Development of interface designs and hi-fi prototypes for complex web applications. Definition of style guides and interaction patterns.
- Analysis of incoming use cases, always trying to keep the better user experience without losing development productivity.
- Main clients: Secretaria do Tesouro Nacional (Brazilian Department of the Treasury), Editora Abril (Exame, Veja SP, Almanaque Abril), Vale, Petrobras. -
Print/Web Designer
Comunicação Explícita
(Privately Held; 11-50 employees; Marketing and Advertising industry)
December 2004 — March 2005 (4 months)
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Interface Designer
EPTV (Rede Globo affiliate)
(Privately Held; 501-1000 employees; Broadcast Media industry)
March 2004 — December 2004 (10 months)
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Freelance Designer
Sole Proprietorship
(Sole Proprietorship; Marketing and Advertising industry)
January 2003 — February 2004 (1 year 2 months)
Main projects:
- Telefónica del Perú: designed the icon system and pixel-art illustrations for the mobile game Ramon Ferreyros Rally.
- Vivo: designed icon systems for the mobile applications Vivo Cupido, Vivo Chat, X-Tones, Cineclube, Mfun Photos & Tones.
- Chivas Regal: implemented the press-release cd-rom for Chivas Jazz 2003 event.
- Hospital e Plano de Saúde Vera Cruz: defined the information architecture, designed and developed the website. -
Interface Designer
Tess
(Privately Held; 501-1000 employees; Telecommunications industry)
August 2000 — December 2002 (2 years 5 months)
Andre Leme’s Education
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IBTA
MBA , Project Management - PMI , 2008
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Senac
Postgraduate , Graphic Design , 2002 — 2004
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Pontifícia Universidade Católica de Campinas
Bachelor , Social Communication - Advertising , 1995 — 1998
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Arquitec
Additional Information
Andre Leme’s Websites:
Andre Leme’s Interests:
serch marketing, social media marketing, web analytics, information architecture, interaction design, visual design, usability, typography, photography.
Andre Leme’s Groups:
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Google Adwords Qualified Individuals -
IBTA -
Google Analytics IQ's
Andre Leme’s Honors:
Google Adwords Professional
Google Analytics Individual Qualification
Tecnol Design Contest 1998
Winner, among over 450 works, of the contest that defined the new logo for the brazilian leader in eyeglass frames manufacturing.
Campanha da Fraternidade 1998
Winner (team member) of the national contest for this traditional annual campaign from CNBB (Assembly of the Brazilian Bishops).
Top10 iBest 2002
Selected (team member) with Portal e-Tess in the Mobile Internet category.
APP Sudeste Jovens Talentos Award 1997
Finalist (team member) in the Student category, with the subject "Violence".
Andre Leme’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
