
The Baby Boomer Entrepreneur
Ontario, Canada

The Baby Boomer Entrepreneur
Ontario, Canada
Andrea J. Stenberg is publisher of The Baby Boomer Entrepreneur blog. The blog helps Baby Boomers with information and advice about marketing their small business with traditional marketing strategies combined with social media and other online tools.
"It's not about what buttons to push. It's about how to integrate social media into an overall marketing and business strategy," says Andrea.
In addition, Andrea Stenberg publishes the More Effective Marketing email newsletter. This ezine is tightly focused on providing specific marketing tips and strategies.
Subscribers to the ezine also receive a free copy of her ebook "The Baby Boomer's Ultimate Guide To Getting Publicity" and a recording of the teleseminar "How To Build Your Network Using the Social Networking Site LinkedIn with Mickael Nadeau".
Andrea's More Effective Marketing Podcast is a more recent addition to her offerings. Recorded before a live teleseminar audience, this series of interviews with leading business experts provides valuable marketing and business advice.
The next free teleseminar is Wednesday, April 29th at 1:00 pm eastern (Toronto). "Start Making Money Quickly as a Freelancer or Consultant" with Diana Schneidman. http://thebabyboomerentrepreneur.com/freeteleseminar/
For advertisers looking to reach this important demographic, Andrea is selling a limited number of advertising spaces on the blog and the podcast. Please see www.TheBabyBoomerEntrepreneur.com/advertise for more information.
Helping small business owners and baby boomer entrepreneurs use social media marketing to grow their businesses. An emphasis is on using LinkedIn, Facebook, and Twitter as part of an overall marketing strategy.
(Marketing and Advertising industry)
September 2007 — Present (1 year 11 months)
TheBabyBoomerEntrepreneur.com provides information and advice to entrepreneurs in their 40s, 50s and beyond. Because many Baby Boomers are curious about social media but unsure of what to do with it, Andrea has been emphasizing advice on how to integrate LinkedIn, Facebook and Twitter into an overall business strategy.
Andrea’s More Effective Marketing Podcast, recorded before a live teleseminar audience, gives listeners free access to some of the leading business and marketing experts of today.
The weekly More Effective Marketing ezine offered focused marketing tips and strategies for small business owners.
Watch for Andrea's forthcoming book The Baby Boomer Entrepreneur.
(Privately Held; Myself Only; Management Consulting industry)
April 2005 — Present (4 years 4 months)
Andrea Stenberg specializes in telling stories - stories that help prospects understand how this business can solve their problems or meet their needs.
Due to the time commitments of The Baby Boomer Entrepreneur, Andrea is only taking on a few copywriting and marketing clients. She has an expertise in creating profiles and bios whether for print or online use.
Many businesses are looking to add audio to their website but aren't comfortable just talking about their business. Andrea will act as host, interviewing small business owners to create a lively and informative audio recordings.
(Educational Institution; Higher Education industry)
September 2006 — December 2008 (2 years 4 months)
Instructor for college level communications courses in the part time studies program.
(Non-Profit; 11-50 employees; Music industry)
July 2003 — May 2005 (1 year 11 months)
Managment of a community symphony orchestra. Publicty and promotion, volunteer management, financial management.
(Computer Hardware industry)
September 1997 — July 1998 (11 months)
Designed advertising and marketing campaign that resulted in $1.3 million in sales during the first year of operation of a retail computer store.
(Banking industry)
January 1994 — May 1996 (2 years 5 months)
Wrote correspondence on behalf of the president and chairman.
(Civic & Social Organization industry)
April 1992 — September 1993 (1 year 6 months)
Marketing of new housing development, writing grant proposals, leading training workshops
Journalism 1994 — 1996
B.A. , History , 1986 — 1992
Lived in Valley 2 of Mountain Hall in 1986/87 & 1987/88.
speaking, teaching, social media and social media marketing, business building, small business marketing, newsletters, press releases, communications