Business and Technology Professional
Portland, Oregon Area
- Current
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- Consultant/Contractor at Amy Winkelman Consulting LLC
- Past
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- Product Marketing Manager at MedicaLogic / Medscape
- Human Resources Manager at Waggener Edstrom / Insync Communications
- Teacher at North Clackamas School District
- Interim Marketing Manager at SmartStuff Software
- Account Executive at Hastings, Humble, Giardini
- Education
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- Lewis and Clark College
- Stanford University
- Recommended
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8 people have recommended Amy - Connections
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273
connections
- Industry
- Information Technology and Services
- Websites
Amy Winkelman’s Summary
I provide a variety of business services on a contract and/or consulting basis in multiple areas, including: product management, marketing, training, organizational development and human resources. I truly enjoy helping individuals and organizations realize their goals, and believe my experience and external perspective can benefit any team in identifying issues and opportunities, analyzing needs and solving problems.
Amy Winkelman’s Specialties:
• 10+ years of marketing & product management experience; 5+ years of training, human resources and organizational development experience.
• Excellent project management skills; experienced in leading cross-functional teams; adept training and meeting facilitation capabilities.
• Strong written and verbal communication skills; accomplished in creating and managing effective relationships with clients, customers and peers.
Amy Winkelman’s Experience
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Consultant/Contractor
Amy Winkelman Consulting LLC
(Information Technology and Services industry)
February 2007 — Present (2 years 10 months)
Recent client work:
• Product marketing/management services for Fios, Inc.
• Organizational development consulting for REC Silicon
• Training engagements for Biamp Systems and Columbia River Carbonates, including Train-the-Trainer, Time Management, Microsoft SharePoint and Outlook training programs.
• Product management consulting for Vesta, AuctionPay, Blackwell, SnagAJob and Kumquat
• Training, communications and change management services for an Oracle ERP implementation in the U.S. & China at Merix Corp
• Job description development and performance management consulting for Halton Co.
• Offsite meeting facilitation focusing on strategic planning, team development and communications for: Oregon Humane Society, Oregon Vineyard Supply, Gingerich Farms and Salmon Safe -
Senior Product Line Manager
Digimarc
(Public Company; 201-500 employees; Computer Software industry)
March 2005 — February 2007 (2 years )
Managed line of security software products for government clients to authenticate credentials and prevent identity theft and fraud. Lead product effort to develop and market Digimarc Document Authentication, the company's first standard product to address state and federal regulations for validating identity.
Digimarc's Secure ID solutions were used by government clients in more than 30 US states and 20 countries. Note: Digimarc's government business unit was sold to L-1 Identity Solutions in 2008.
Responsibilities included:
• Product strategy, definition, planning and execution
• Pricing model and financial analysis
• Positioning and messaging
• Market and product/technical requirements
• Customer knowledge, market trends and competitive research
• Lead cross-functional initiatives and teams to design, develop, market, sell, implement and support products. -
Senior Product Manager
Unicru
(Privately Held; 201-500 employees; Computer Software industry)
September 2002 — March 2005 (2 years 7 months)
Product Management lead for Unicru’s integrated software platform that provided recruiting and hiring solutions to enterprise clients. Co-lead product evaluation efforts for the acquisition of two companies by Unicru in 2003-4, and managed integration efforts of the acquired technologies into the Unicru solution.
Unicru's clients included more than 40 of the nation’s top employers, including Albertsons, Blockbuster, Best Buy, Lowe’s, Marriot Int’l, Nordstroms and CVS. Note: Unicru was purchased by Kronos in 2006.
Responsibilities:
• Researched and analyzed market and customer needs, evaluated competitors and developed product strategy and plans
• Managed product positioning and message development
• Authored marketing and functional product requirements and documentation; worked closely with engineering and QA to design, develop and manage product releases
• Lead marketing, sales and professional services readiness programs -
Product Manager
Salu
(Privately Held; 11-50 employees; Internet industry)
December 2000 — September 2002 (1 year 10 months)
Managed several products for Salu, a start-up that provided Web-based products and services for specialty physicians and staff. Managed all functions of the product lifecycle, including research, design, development, QA, product release/launch, implementation and support.
Key projects:
• Managed and launched the Dermdex Member Center, a collection of Web-based products & services for dermatologists that integrated Salu's core functionality with an acquired company's technology assets.
• Managed secure messaging system for Salu members and their patients.
• Managed User Interface re-design of the Member Center, Salu’s core product.
• Served as interim Product Manager for SkinStore, Salu’s consumer e-commerce Website.
• Managed technical relationship and implementation of Salu business partners. -
Product Marketing Manager
MedicaLogic / Medscape
(Public Company; 501-1000 employees; Computer Software industry)
December 1999 — December 2000 (1 year 1 month)
Focused on the marketing and launch of multiple releases of Encounter, a Web-based electronic medical record/clinical application for physicians. Note: MedicaLogic merged with Medscape in 2000, and was acquired by GE in 2001.
Key Projects:
• Program managed product launch activities, including product positioning and messaging, product demos and marketing materials, and internal training for sales, marketing and services/support staff.
• Gathered and defined product requirements; collaborated with engineering on development cycle tasks
• Managed internal operational processes relating to the product.
• Developed and managed new customer training program and customer feedback process.
• Product Marketing representative on company-wide CRM and universal user registration initiative. -
Human Resources Manager
Waggener Edstrom / Insync Communications
(Public Relations and Communications industry)
November 1996 — December 1999 (3 years 2 months)
Responsible for all Human Resources activities at Insync Communications prior to the acquisition of the company by Waggener Edstrom in October 1998. Managed all acquisition-related HR processes during the transition, then continued on with Waggener Edstrom as a Senior Trainer for clients and employees.
HR responsibilities at Insync Communications included: recruiting & hiring, new employee onboarding, training, employee satisfaction & retention programs, performance management, organizational development activities and benefits. Also provided writing and PR counsel for internal employees. -
Teacher
North Clackamas School District
(Educational Institution; Primary/Secondary Education industry)
September 1995 — November 1996 (1 year 3 months)
• High School substitute teacher (9/96-11/96)
• Student teacher, Senior English and Journalism/Newspaper (9/95-6/96) -
Interim Marketing Manager
SmartStuff Software
(Computer Software industry)
January 1995 — June 1995 (6 months)
Served as the interim Marketing Manager for an educational software start-up prior to attending graduate school.
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Account Executive
Hastings, Humble, Giardini
(Privately Held; 11-50 employees; Public Relations and Communications industry)
January 1994 — January 1995 (1 year 1 month)
Public relations account executive for technology communications agency.
Amy Winkelman’s Education
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Lewis and Clark College
M.A. , Teaching , 1995 — 1996
Secondary Education - Language Arts/English specialty
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Stanford University
B.A. , English and B.A. Communication , 1989 — 1993
- Activities and Societies:
- Stanford in Oxford Overseas Study (Spring 1992), Stanford Sierra Camp staff (Summers, 1991-1993)
Additional Information
Amy Winkelman’s Websites:
Amy Winkelman’s Groups:
VOLUNTEER ACTIVITIES
Salmon Safe – 2005-present
• Board vice-president for environmental non-profit organization (2009 - present)
• Board member (2005-2009)
Tanner Place Homeowner's Association - 2006-present
• Board member and secretary for condominium HOA
• Communications & Website committee chair
Earth Share of Oregon – 1999-2005
• Board vice-president for environmental non-profit federation (1999 – 2005)
• Technology committee chair (2004–2005)
• Marketing & Campaign committee chair (1999-2003)
Tualatin Riverkeepers – 1997-2005
• Earth Share of Oregon liaison (1999-2005)
• Public Outreach committee chair (1997–1999)
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Portland Connect -
Software Association of Oregon -
Medicalogic / Medscape Alums -
Stanford University Alumni -
Tweeple -
PDX Technology Professionals - Portland Oregon -
Silicon Florist -
Escape from Cubicle Nation- Portland
Amy Winkelman’s Honors:
* Outstanding Marketing Achievement Award for software product launch, 2004 (Unicru)
* Company Achievement Award for successful delivery of hardware/software project, 2004-2005 (Unicru)
* Spotlight Award for development and launch of Digimarc Identity Validation Suite 1.0, 2005-2006 (Digimarc)
Amy Winkelman’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
