
Marketing Art Director and Designer
San Francisco Bay Area

Marketing Art Director and Designer
San Francisco Bay Area
I'm a visual designer and art director with a peripatetic past in publications and newspapers, lots of marketing communications and programs, and web design. I've wandered up and down the East coast and happily landed in the sunshine of Northern California. These days, you can find me leading the fabulous team of visual designers in marketing over at WebEx. We design the website, as well as all kinds of marketing programs and communications. It's a continual challenge! Every day, I learn new things and have fun besides.
http://www.ameliabellows.com
http://www.ameliabellows.com/services.pdf
(Public Company; 10,001 or more employees; CSCO; Computer Software industry)
January 2008 — Present (10 months)
As part of the web services organization, direct team of visual, interactive and information designers and external resources responsible for advancing the WebEx brand and business online across global web properties. Develop and guide brand standards for web experience to increase customer satisfaction and optimize conversion opportunities.
(Public Company; 1001-5000 employees; webx; Computer Software industry)
May 2006 — January 2008 (1 year 9 months)
Led internal design team responsible for the conceptual and stylistic direction for brand visuals, marketing programs, communications and collateral. Key contributor to WebEx comprehensive corporate identity and branding initiatives. Played a strong advocacy role on the strategic value of visual brand, and established visual brand guidelines and best practices. Managed creative direction of external design vendors.
(Sole Proprietorship; Myself Only; Marketing and Advertising industry)
September 1991 — May 2006 (14 years 9 months)
http://www.ameliabellows.com/services.pdf
(Public Company; Marketing and Advertising industry)
1988 — 1991 (3 years)
(Marketing and Advertising industry)
1986 — 1989 (3 years)
(Marketing and Advertising industry)
1986 — 1989 (3 years)
(Sole Proprietorship; 1-10 employees; Design industry)
January 1980 — June 1987 (7 years 6 months)
Independent design consultant in Washington, DC and New York City for corporate collateral, small businesses, government agencies and associations, and non-profits. Worked closely with Sara Giovanitti Design in New York on redesign of magazines and international newspapers, and corporate publications for Herman Miller and 21. Developed design and production resources for easily scalable virtual team.
B.A., Interdisciplinary, 1971 — 1975
Also attended UCLA, UC Berkeley for summer courses; Parsons and School of Visual Arts in New York City for post graduate classes in Design