Amanda McGuckin Hager, CeM

Current

• Marketing Manager at ShangBy

Education

• Texas State University-San Marcos
• Certified eMarketer (CeM)

Recommended

25 people have recommended Amanda

Connections

382 connections

Industry

Computer Software

Amanda McGuckin Hager, CeM’s Summary

Marketing Manager with over 12 years of marketing experience. Strong in technology/internet marketing, with experience also in community (political, music, entertainment, non-profit) marketing.

Strong eMarketing focus, with Certification from the eMarketing Association of America. Strong in strategy, metrics and budgeting. Strong leadership and team building skills, with experience in team management. Strong campaign skills.

Direct experience in all aspects of Marketing Communications, including, but not limited to:
• demand and lead generation
• lead qualification and sales follow-up campaigns
• database segmenting, targeting, marketing
• campaign planning, execution and measurement
• short and long term strategy
• search engine marketing and optimization
• brand awareness and identity development
• integrated marketing mix
• collateral creation and demo production

Amanda McGuckin Hager, CeM’s Specialties:

Marketing Programs; eMarketing; B2B Marketing; Integrated Marketing; Direct Marketing; Marketing Planning and Strategy; Marketing Consulting

Additional Information

Amanda McGuckin Hager, CeM’s Groups:

eMarketing Association,
Austin Women in Technology,
American Marketing Association
Texas State University Alumni Association

•    Texas State Alumni
•    Glam interactive Group
•    eMarketing Association Network

Amanda McGuckin Hager, CeM’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch