Marketing Associate at The Women's Museum: An Institute for the Future
Dallas/Fort Worth Area
- Current
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- Founder/Blogger at AlyssaGardina.com
- Marketing Associate at The Women's Museum: An Institute for the Future
- Past
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- Technology Learning Center Trainer at Ithaca College
- Graphic Designer at Ithaca College
- Archival Assistant at The History Center in Tompkins County
- Marketing Intern at Somerset House Trust
- Researcher at Project On Government Oversight
- Marketing Initiative Team Member at America Online
- Education
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- Ithaca College
- Communications High School
- Recommended
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5 people have recommended Alyssa - Connections
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269
connections
- Industry
- Museums and Institutions
- Websites
Alyssa Gardina’s Summary
Alyssa is currently Marketing Associate at The Women's Museum: An Institute for the Future. She coordinates the Museum's social media campaign and is responsible for graphic design and public relations for the Museum's exhibits and programs. She has put the Museum on the Web 2.0 map as one of the most accessible and social-media savvy museums in the country.
Alyssa's goals are to use her well-rounded computer, creative, research and communication skills to seamlessly combine the fields of research, marketing and media production.
Alyssa Gardina’s Specialties:
Graphic design, social media, branding, non-profit marketing strategy, copywriting, research, software training, web design, public relations, video and audio editing
Alyssa Gardina’s Experience
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Founder/Blogger
AlyssaGardina.com
(Internet industry)
October 2008 — Present (1 year 2 months)
Founder of alyssagardina.com, a social media resource for non-profits. Provides advice and guidance for non-profits and small businesses starting out with social media. Maintains a blog that discusses current technology trends.
Co-founder of fiveoclockdallas.com, a review site and community for Dallas bars and happy hours. Created content for bar listings, happy hour listings, blog posts and video reviews. Became the face of Five O'Clock Dallas in video reviews, cooking shows and event reports. Promoted the website via social media tools and helped build traffic to over 3,000 unique visitors a month. -
Marketing Associate
The Women's Museum: An Institute for the Future
(Museums and Institutions industry)
June 2008 — Present (1 year 6 months)
Responsible for marketing exhibits and programs including summer camps, exhibit openings and gallery talks. Maintained The Women's Museum's website. Successfully launched a social media campaign in August 2008 that includes a Twitter account (@thewomensmuseum), blog, Facebook page and Flickr account. Campaign has increased national awareness of the Museum and has led to better communication with visitors and other audiences.
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Technology Learning Center Trainer
Ithaca College
(Educational Institution; 1001-5000 employees; Higher Education industry)
August 2007 — May 2008 (10 months)
Taught software workshops to faculty, staff and students and assisted in new technology introductions; produced and edited guides to software and published guides on website
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Graphic Designer
Ithaca College
(Educational Institution; 1001-5000 employees; Higher Education industry)
July 2007 — May 2008 (11 months)
Designed publicity materials for on-campus organizations
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Archival Assistant
The History Center in Tompkins County
(Non-Profit; 1-10 employees; Museums and Institutions industry)
December 2004 — May 2008 (3 years 6 months)
Coordinated an auction that raised over $5,000 for website expansion and operating expenses; introduced new technologies and media to the museum’s operations including databases and podcasts
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Marketing Intern
Somerset House Trust
(Non-Profit; 201-500 employees; Museums and Institutions industry)
January 2007 — May 2007 (5 months)
Designed and developed a new brand for the Somerset House; maintained databases, e-mail newsletters and website; analyzed website and newsletter readership statistics
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Researcher
Project On Government Oversight
(Non-Profit; 11-50 employees; Public Policy industry)
November 2005 — December 2006 (1 year 2 months)
Researched government contractor lawsuits for Federal Contractor Misconduct Database
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Marketing Initiative Team Member
America Online
(Public Company; 10,001 or more employees; TWX; Internet industry)
May 2006 — August 2006 (4 months)
Worked in a team to create strategic recommendations and new brand direction; presented recommendations to AOL executives
Alyssa Gardina’s Education
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Ithaca College
BS , Integrated Marketing Communications, American History , 2004 — 2008
Graduated Summa Cum Laude. Study abroad in London, January 2007-May 2007.
- Activities and Societies:
- Park Scholar Program, Phi Alpha Theta, Phi Kappa Phi, Lambda Pi Eta
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Communications High School
2000 — 2004
Additional Information
Alyssa Gardina’s Websites:
Alyssa Gardina’s Interests:
graphic design, social media, copy editing, new technology, media relations, media strategy, website design
Alyssa Gardina’s Groups:
Phi Kappa Phi, Phi Alpha Theta, Lambda Pi Eta
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Web 2.0 -
Ithaca Alumni Group -
MuseoTech -
Ithaca College Roy H. Park School of Communications -
Social Media Marketing -
Ithaca College Alumni Group -
Young Professionals of Greater Dallas -
Ithaca College Alumni Association -
Center for Nonprofit Management -
Web 2.0 for Nonprofit Organizations -
The Chronicle of Philanthropy -
Getting Attention -
Texas Young Professionals -
Twittering -
LevelTen - Web Trends & Strategies -
The Women's Museum Members -
DFW Cultural Orgs: Social Media & Technology -
Starting Out: Social Media Basics
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Social Media Club Dallas -
The Architect's Depression Survival Guide
Alyssa Gardina’s Honors:
Winning Paper, Conference for Undergraduate Research in Communication, April 2006
Hal Emery Writing Award, Ithaca College History Department, Spring 2007
Peggy R. Williams Award for Community Service, Spring 2008
Alyssa Gardina’s Contact Settings
Interested In:
- career opportunities
- new ventures
- job inquiries
- expertise requests
- reference requests
- getting back in touch
