
Business Development and Customer Experience
Turkey

Business Development and Customer Experience
Turkey
More than 10 years of research & business development and marketing management experience + 5 years of GSM industry experience. Freelance marketing - mobile marketing -market research & QA consultant. Designing, developing and applying new custom made research and test methods. Collecting, analyzing and reporting customer feedbacks. Expert in mobile marketing.
Mobile Marketing
Marketing Research & Quality Assurance
Technology Business Development
Marketing
(Privately Held; Research industry)
February 2007 — Present (2 years 10 months)
Musteri Deneyimi is a creative solution to the gap between regular customer feedbacks and market research. Customers can freely write down their recommendations, complaints, appreciations and can rate the products/services. All their entries are gathered, analyzed and reported to the interested companies.
(Wireless industry)
January 2007 — Present (2 years 11 months)
Consultancy area includes:
> Mobile payment (premium SMS, micro payment)
> Mobile marketing (shortcodes, mobile advergames, mobile viral marketing, Location based marketing)
> LBS (Vehicle tracking, people tracking)
(Research industry)
October 2006 — Present (3 years 2 months)
Marketing research, customer experience management, user experience tests, focus groups, new quality monitoring method adaptations
(Public Company; TKC; Telecommunications industry)
December 2004 — October 2006 (1 year 11 months)
Designing and implementing new customer feedback collecting methods.
Management of research providers.
Management of Customer Experience team and Quality Assurance team.
Reporting to Marketing, Sales, Channel and HR departments.
(Public Company; Telecommunications industry)
April 2002 — December 2004 (2 years 9 months)
Designing and implementing new research methods.
Management of research providers.
Management of Quality team.
(Privately Held; Information Technology and Services industry)
November 2000 — August 2001 (10 months)
Managing the relations with the advertising agency.
Managing marketing research projects.
(Public Company; Newspapers industry)
October 1998 — November 2000 (2 years 2 months)
Management of projects related to brand management, advertising, sponsorships, website development and marketing campaigns.
(Market Research industry)
July 1996 — November 1997 (1 year 5 months)
Management of research projects from the proposal till the presentation.
(Market Research industry)
June 1995 — July 1996 (1 year 2 months)
Assisting to all marketing research process.
Business Administration 1990 — 1995