Alper Soydas

Alper Soydas

Business Development and Customer Experience

Turkey

Current
  • Owner at MUSTERI DENEYIMI
  • Business Development Consultant at Mobiltim
  • Quality Assurance and Marketing Research at (confidential)
Past
  • Customer Experience & Customer Service Quality Assurance Head at Turkcell
  • Quality and Reserch Head at Global Bilgi
  • Marketing Research and Advertising Manager at Probil
  • Marketing Projects Manager at Hurriyet
  • Marketing Research Projects Manager at Trio Marketing Research
  • Marketing Research Projects Assistant at Barem Research International
Education
  • Bogaziçi Üniversitesi
  • KEAL - Karadeniz Ereğli Anadolu Lisesi
Connections
227 connections
Industry
Wireless
Websites

Alper Soydas’s Summary

More than 10 years of research & business development and marketing management experience + 5 years of GSM industry experience. Freelance marketing - mobile marketing -market research & QA consultant. Designing, developing and applying new custom made research and test methods. Collecting, analyzing and reporting customer feedbacks. Expert in mobile marketing.

Alper Soydas’s Specialties:

Mobile Marketing
Marketing Research & Quality Assurance
Technology Business Development
Marketing


Alper Soydas’s Experience

  • Owner

    MUSTERI DENEYIMI

    (Privately Held; Research industry)

    February 2007Present (2 years 10 months)

    Musteri Deneyimi is a creative solution to the gap between regular customer feedbacks and market research. Customers can freely write down their recommendations, complaints, appreciations and can rate the products/services. All their entries are gathered, analyzed and reported to the interested companies.

  • Business Development Consultant

    Mobiltim

    (Wireless industry)

    January 2007Present (2 years 11 months)

    Consultancy area includes:
    > Mobile payment (premium SMS, micro payment)
    > Mobile marketing (shortcodes, mobile advergames, mobile viral marketing, Location based marketing)
    > LBS (Vehicle tracking, people tracking)

  • Quality Assurance and Marketing Research

    (confidential)

    (Research industry)

    October 2006Present (3 years 2 months)

    Marketing research, customer experience management, user experience tests, focus groups, new quality monitoring method adaptations

  • Customer Experience & Customer Service Quality Assurance Head

    Turkcell

    (Public Company; TKC; Telecommunications industry)

    December 2004October 2006 (1 year 11 months)

    Designing and implementing new customer feedback collecting methods.
    Management of research providers.
    Management of Customer Experience team and Quality Assurance team.
    Reporting to Marketing, Sales, Channel and HR departments.

  • Quality and Reserch Head

    Global Bilgi

    (Public Company; Telecommunications industry)

    April 2002December 2004 (2 years 9 months)

    Designing and implementing new research methods.
    Management of research providers.
    Management of Quality team.

  • Marketing Research and Advertising Manager

    Probil

    (Privately Held; Information Technology and Services industry)

    November 2000August 2001 (10 months)

    Managing the relations with the advertising agency.
    Managing marketing research projects.

  • Marketing Projects Manager

    Hurriyet

    (Public Company; Newspapers industry)

    October 1998November 2000 (2 years 2 months)

    Management of projects related to brand management, advertising, sponsorships, website development and marketing campaigns.

  • Marketing Research Projects Manager

    Trio Marketing Research

    (Market Research industry)

    July 1996November 1997 (1 year 5 months)

    Management of research projects from the proposal till the presentation.

  • Marketing Research Projects Assistant

    Barem Research International

    (Market Research industry)

    June 1995July 1996 (1 year 2 months)

    Assisting to all marketing research process.


Alper Soydas’s Education

  • Bogaziçi Üniversitesi

    Business Administration 19901995

    Activities and Societies:
    Member of Boğaziçi University Management and Economics Club
    Member of Sports Committee (Basketball player)
  • KEAL - Karadeniz Ereğli Anadolu Lisesi


Additional Information

Alper Soydas’s Websites:

Alper Soydas’s Groups:

  •    Executive Suite
  •    User Experience Network
  •    Mobile Marketing Association
  •    Interaction Design Association
  •    MobileMonday
  •    Telecom Professionals
  •    Next Gen Market Research (NGMR) The fastest growing Consumer Insights group
  •    European Test Consultants
  •    UX Professionals
  •    Market Research Global Alliance (MRGA)
  •    TopLinked.com (Open Networkers)
  •    IMM 2.0 - Intelligent Mobile Marketing (+10000 members) Join now!
  •    Near Field Communications Group
  •    Mobile Payment / Billing
  •    Bogazici Universitesi Mezunlari/Alumni
  •    Customer Experience Professionals
  •    Mobilists (Innovators in mobile industry - 3900+ members)
  •    Mobile Telecoms industry group
  •    User Experience
  •    Customer Experience Management
  •    mobile payment portals
  •    VAS Guru
  •    Telecom & Mobile VAS Professionals Worldwide
  •    Usability Professionals Association
  •    Freelance Experts
  •    Mobile banking and mobile payment
  •    Mobile start-ups - 7,000+ members and growing!
  •    Database Marketers
  •    Mobile Payment
  •    Mobile Payment Strategy
  •    Game Payments
  •    Mobile User Experience

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