Almudena Maneiro

Financial Services Marketing Manager, EMEA at Research In Motion

Spain

Current
Past
Education
  • La Salle - Campus Madrid
  • Universität Bremen
Connections
61 connections
Industry
Wireless

Almudena Maneiro’s Summary

More than 10 years of marketing experience in different sectors, incl. telecommunications and technology sectors.

As Enterprise Segment Marketing manager, I lead all Spanish marketing and strategic business activities and championed a category defining value proposition led approach to establish brand leadership in the mobile platform sector.

Prior to RIM, I spent four years as the BD Manager for the Austrian Trade Commission. In this role, I was responsible to coach Austrian Companies in the Renewals Energy and Waste & Disposal industry in their establishment process within the Spanish market, providing them with business intelligence, contacts, financing, research corporations, technology transfers, and assistant in the establishment of subsidiaries

Almudena Maneiro’s Specialties:

Specialties
Mobile/Telecoms Marketing Executive.
Strategic Marketing
Business Development
Cross-cultural communication
Recently focused on building strategic value propositions to exceed business objectives in the Spanish Smartphone market.
Experience in mobile B2B marketing, covering segmentation, propositions, pricing and go to market strategies.


Almudena Maneiro’s Experience

  • Financial Services Marketing Manager, EMEA

    Research In Motion

    (Public Company; RIMM; Wireless industry)

    August 2009Present (4 months)

    Responsible for subject matter expertise and develop and maintain a comprehensive understanding of industry-specific customer business needs.

    Responsible to define how RIM can assist customers in meeting those business needs and define go-to-market strategies for key segments of the Financial Services vertical.

  • Enterprise Segment Marketing Manager

    Research In Motion

    (Public Company; RIMM; Wireless industry)

    November 2006August 2009 (2 years 10 months)

  • co-creadora

    MET IE BUSINESS SCHOOL

    (Wireless industry)

    20072008 (1 year )

  • Business Development

    Austrian Trade Commission

    (Government Agency; 11-50 employees; Management Consulting industry)

    September 2002November 2006 (4 years 3 months)

    Business Development -
    Responsible for verticals: renewable energies, environmental services, automotive industry


Almudena Maneiro’s Education

  • La Salle - Campus Madrid

    MBA , International MBA , 20042006

  • Universität Bremen

    BA Economics , Economics , 19921997


Additional Information

Almudena Maneiro’s Groups:

  •    Mobile Innovation Forum
  •    Financial Services Think Tank

Almudena Maneiro’s Contact Settings

Interested In:

  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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