Technology marketing executive
Montreal, Canada Area
- Current
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- Principal at Rednod
- Partner at Bitcurrent
- Past
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- VP Product at Coradiant inc.
- Senior VP, Product and Marketing at Coradiant inc.
- Chief Executive Officer at Coradiant, inc.
4 more...
- Education
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- Dalhousie University
- Recommended
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10 people have recommended Alistair - Connections
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320
connections
- Industry
- Internet
- Websites
Alistair Croll’s Summary
I am a technology marketing entrepreneur and writer, with a strong background in Internet technologies, product management and the web. I hold positions with a variety of venture development and Internet research companies.
- For Rednod, a startup accelerator, I work with technology ventures on industry research, product design, and marketing communications.
- For Bitcurrent, I am a principal analyst researching Internet technology.
- I am also a staff writer for technology blogs GigaOm and Earth2Tech.
- Finally, I plan content and speakers for a variety of industry events such as CMP's Interop.
Prior to Rednod, I was co-founder and SVP of Marketing for Coradiant. I continue to be closely involved with Coradiant's business strategy and product roadmap.
Coradiant was an early pioneer in User Performance Management, making transparent appliances for monitoring online experience and detecting web problems as they happen to actual users. At Coradiant, I managed product strategy, engineering, and marketing, and worked closely with field sales on enterprise accounts.
When Coradiant was initially formed as a managed service provider to run web applications, I raised the then-largest Series A in Canadian history. Coradiant grew from Networkshop, a company I founded with Eric Packman (a longtime friend and co-conspirator) in 1997. I've also worked for 3Com Corporation, Primary Access, and Eicon Technology.
I am the author of "Managing Bandwidth: Deploying QOS Across Enterprise Networks (Prentice Hall PTR, 1999)" and graduated from Dalhousie University with a B.Com (Honours) in Strategic Marketing.
Alistair Croll’s Specialties:
Product management, technology ventures, web performance and operations, high-availability applications, real user monitoring, web analytics, marketing communications, business strategy
Alistair Croll’s Experience
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Principal
Rednod
(Privately Held; 1-10 employees; Internet industry)
January 2008 — Present (7 months)
Rednod is a startup accelerator. We provide marketing consulting to new ventures, turning great ideas into successful companies. With Rednod, early-stage firms do three things better:
- Anticipate technology trends and market opportunities.
- Create products that change what's possible.
- Communicate clear messages that inform and compel. -
Partner
Bitcurrent
(Privately Held; 1-10 employees; Market Research industry)
January 2008 — Present (7 months)
Bitcurrent is a technology research company. We publish articles and white papers on web, Internet, and networking, and organize content for a variety of conferences and trade shows. Bitcurrent's principals are experienced executives within the networking industry, many of whom have other full-time positions.
Alistair Croll’s Contact Settings
Interested In:
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
