Alison Clarke McCarthy, BA, MBA

Current

Sales Associate at Find It in CT.com
Principal at InSight Small Business Consulting, LLC

Past

Financial Administrator at Zeigler and Associates Inc.
Treasurer and Administrator at First Congregational Church of Darien
Business Manager at Product Ventures Ltd

3 more...

Education

Fairfield University
Staples High School
Syracuse University

1 more...

Recommended

4 people have recommended Alison Clarke

Connections

115 connections

Industry

Executive Office

Websites

Alison Clarke McCarthy, BA, MBA’s Summary

Experienced MBA-level business manager and management consultant in a variety of functional areas including: Business Development, Marketing and Finance.

Specialize in management analysis of business strategy, goals and objectives. Partnering with entrepreneurs to empower through knowledge, resources and mentoring.

Highlights of functional experience:

-Marketing
-General Administration
-Finance

Highlights of industry experience:

-Financial Services
-Health Care
-Higher Education
-Design
-High end residential construction

Experienced in several facets of Marketing: B2B, B2C, start-ups, large, not-for-profit corporations, professional services, small business.

*Direct mail design and list management
*Email blasts and database management
*Design Marketing surveys
*Market Research- telephone interviewer, "white papers"
*Internet research
*Case studies
*Marketing strategy, branding and positioning
*Respond to RFPs
*Marketing consulting (corporate, independent)
*Press Releases, Marketing collateral
*Business Development
*Business writing
*Content editor for brochures, websites
*Promotion via social media- Web 2.0
*MBA in Marketing from top rated New England public graduate school
*SBA award winning consultant

Financial expertise:
*Former registered representative
*Administrative support, trading and office management
*Treasurer
*Business manager
*Office manager
*Solid business training in Economics and Finance

Professional goal: to continue to utilize my expertise as an independent professional and/or within an organization or consulting firm.

Alison Clarke McCarthy, BA, MBA’s Specialties:

Competitive Analysis, Market Research, Strategic Planning, Marketing Communications, Financial Management, Budgeting, Cash Management, Financial Reporting. Ability to holistically analyze an organization and make recommendations for improvement in several functional areas.

Alison Clarke McCarthy, BA, MBA’s Experience

Sales Associate

Find It in CT.com

(Internet industry)

October 2009 — Present (2 months)

Develop advertising accounts for Find It in CT, LLC a local search engine. Online advertising sales.
Principal

InSight Small Business Consulting, LLC

(Management Consulting industry)

May 2008 — Present (1 year 7 months)

Management consulting: specializing in providing dynamic small businesses with guidance in marketing, public relations and business development.

Additional Information

Alison Clarke McCarthy, BA, MBA’s Websites:

Alison Clarke McCarthy, BA, MBA’s Interests:

management consulting, research, writing, reading, yoga, photography, travel,interior design, music, visual and performing arts.

Alison Clarke McCarthy, BA, MBA’s Groups:

Women's Business Development Center (CT), Entrepreneurial Women's Network EWN (CT), Daughters of the American Revolution, (Danbury), UCONN Alumni Association,Fairfield University Alumni, National Assn of Women MBAs.