
WebTrends Certified Web Analytics, Web Design and SEO Professional
Washington D.C. Metro Area

WebTrends Certified Web Analytics, Web Design and SEO Professional
Washington D.C. Metro Area
WebTrends Certified Web Analytics, Web Design and SEO Professional with over 4 years experience in web design, web analytics, blogs, search engine optimization (SEO) and web marketing strategy.
www.riskmetrics.com
blog.riskmetrics.com
slw.riskmetrics.com
www.dupontcircleanc.net
Web Analytics: WebTrends Certified Administrator, WebTrends, SmartSource Data Collector, Google Analytics
Technical: HTML, CSS, XML, JavaScript, Drupal Content Management System
Software: Dreamweaver, XMLSpy, Photoshop, Drupal CMS, Movable Type, Confluence Enterprise Wiki, Backpack Small Business Intranet, Mac OSX, SalesForce, Vertical Response
Education: WebTrends Certified Analytics Training Program, UBC Award of Achievement in Web Analytics, Dreamweaver, Photoshop, JavaScript
(Public Company; 501-1000 employees; RMG; Financial Services industry)
February 2007 — Present (2 years 6 months)
-Work on 4 person team managing, redesigning and updating corporate websites to support organization’s strategies, goals and
online brand, to enhance the appeal of products and gather sales leads
-Manage and administer WebTrends for corporate website and blogs
-Analyze and synthesize website performance and marketing initiatives to provide insightful intelligence on website visitors, marketing campaign performance and sales leads
-Manage, design and update monthly Risk Update and SCAS Alert newsletters, read by more than 5,000 client contacts
-Manage workflow and creation of monthly webcasts
-Design and create time-sensitive HTML emails promoting products, webcasts, newsletters and conferences
-Manage and update XML database of site-wide content in Knowledge Center - www.riskmetrics.com/knowledge and Policy Exchange - www.riskmetrics.com/policy_exchange
-Manage design and updates of corporate blogs - blog.riskmetrics.com and slw.riskmetrics.com
(Government Relations industry)
October 2004 — Present (4 years 10 months)
-Manage and update website – www.dupontcircleanc.net
-Manage intranet and project workflow for 9 elected officials to ensure ANC meets all DC government deadlines
-Manage, schedule and coordinate monthly community meetings
-Produce agendas and meeting minutes for monthly community meetings
(Privately Held; 501-1000 employees; Financial Services industry)
May 2006 — January 2007 (9 months)
RiskMetrics Group acquired Institutional Shareholder Services in January 2007
-Worked on 2 person web design team managing, designing and updating 5 corporate websites and intranet
-Managed WebTrends and web analytics program for corporate website and blogs
-Worked on website updates, marketing email campaigns and conference microsites
-Managed updates of corporate blogs
-Implemented and managed SEO and internet marketing strategy for website properties and blogs
-Managed keyword research, keyword density analysis and competitive website analysis
-Managed and implemented Google Adwords and Yahoo pay-per-click campaigns
(Law Practice industry)
July 2002 — November 2005 (3 years 5 months)
-Worked with attorneys to prepare, finalize and submit Export License Applications to Commerce, State and Treasury Departments
UBC Award of Achievement in Web Analytics , Web Analytics Certification , 2008 — 2009
http://www.tech.ubc.ca/webanalytics/
UBC Award of Achievement in Web Analytics is delivered in partnership with the Web Analytics Association
WebTrends Certified Administrator , WebTrends Analytics 8.5, SmartSource Data Collector, Custom Reporting , 2008 — 2008
http://www.webtrends.com/Services/TrainingCourses/WebTrendsCertifiedAnalyticsTrainingProgram.aspx
1996 — 2001
web analytics, web analyst, webtrends, webtrends certified administrator, google analytics, web design, html, xml, javascript, drupal, search engine optimization, seo, web analytics association, blogs, web marketing strategy, bass guitar, violin, foreign languages, hungarian, german, swedish, scuba diving, traveling
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