Business Development Executive
San Francisco Bay Area
- Current
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- President at Wise Media Consultants
- Past
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- Director, Business Development at Rock River Music
- Director, Business Development at Prospero Technologies
- Manager, Business Development at Time Warner Cable Japan
- Consultant,Content & Programming at The News Corporation Ltd.
- Strategic Planning Associate at Warner Home Video
- Associate at Technics in Management Transfer, Tokyo, Japan
- Education
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- Fletcher School of Law & Diplomacy (Harvard/Tufts)
- Emory University
- Phillips Academy Andover
- Recommended
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2 people have recommended Alex - Connections
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276
connections
- Industry
- Online Media
- Websites
Alex Wise’s Summary
President, Wise Media Consultants, San Francisco, CA and Tokyo, Japan
•Guided election season SMS/WAP strategy for CREDO Mobile
•Acted as liaison between SEIU and media & financial communities in Japan
•Directed Asian marketing strategy and programming for Diva TV (video-on-demand co.)
•Headed marketing and business development for Oven Digital SF (broadband applic. developer)
•Managed marketing and fund-raising activities for I-Chara (Japan-based wireless start-up)
•Ran sales and marketing for Bongo Post + Music (post production studio)
•Helped eMotion sell and market its digital media management product suite
•Composed, produced, marketed and licensed recordings to music labels, radio stations, publications and music supervisors - resulting in sales of over 2,000 units (www.alexwise.com)
Director, Business Development, Rock River Music, SF, CA
•Created new sales channels for branded music agency; clients include Pottery Barn and The Gap
•Developed Japan market and introduced product development efforts for branded podcasting
•Established premium clients such as 7-Eleven and MGM/Mirage ($250,000+) and managed existing accounts
Director, Business Development, Prospero Technologies/Well Engaged, Sausalito, CA
•Led business development efforts for 120+ person applications service provider
•Helped lead company's mezzanine-round funding and IPO efforts
Manager, Marketing/New Business Development, Time Warner Cable, Tokyo, Japan
•Helped craft Internet/Broadband business plan
•Negotiated web site co-marketing and content deals
Consultant, Business Development, The News Corporation Ltd., Tokyo, Japan (8/97-12/97)
•Programming and business strategy for Japan Sky Broadcasting (JSkyB)
•Oversaw family entertainment for News Corp. satellite channels
Strategic Planning Associate, Warner Home Video, Tokyo, Japan (1996-97)
•Supported development of WHV-Japan's operational strategy for introduction of DVD
Alex Wise’s Specialties:
Branded music development, Interactive television, broadband industries, Asian wireless, Japanese pay TV and home video industries, M&A, online media, contract negotiations, establishing strategic partnerships and VAR channels.
Alex Wise’s Experience
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President
Wise Media Consultants
(Online Media industry)
August 2000 — Present (9 years 4 months)
President, Wise Media Consultants, San Francisco, CA and Tokyo, Japan (9/00- present)
•Guided election season SMS/WAP strategy for CREDO Mobile (Working Assets)
•Acted as liaison between SEIU and media & financial communities in Japan
•Ran sales and marketing for Bongo Post + Music (Sacramento, CA-based post production studio)
•Directed Asian marketing strategy and programming for Diva TV (video-on-demand co.)
•Headed marketing and business development for Oven Digital SF (broadband applic. developer)
•Managed marketing and fund-raising activities for I-Chara (Japan-based wireless start-up)
•Helped eMotion (Vienna, VA) sell and market its digital media management product suite -
Director, Business Development
Rock River Music
(Privately Held; 1-10 employees; Media Production industry)
April 2005 — June 2006 (1 year 3 months)
Director, Business Development, Rock River Music, San Francisco, CA (4/05 - 6/06)
•Created new sales channels for branded music agency; clients include Pottery Barn and The Gap
•Developed Japan market and introduced product development efforts for branded podcasting
•Established premium clients such as 7-Eleven and MGM/Mirage and managed existing accounts -
Director, Business Development
Prospero Technologies
(Privately Held; 51-200 employees; Internet industry)
July 1999 — September 2000 (1 year 3 months)
Director, Business Development, Prospero Technologies, Sausalito, CA (7/99-9/00)
•Led new market development efforts for applications service provider; clients included
The Wall Street Journal, CBS Sportsline, Tribune Media and Fox
•Helped lead company’s mezzanine-round funding and IPO efforts
•Handled all strategic partnerships: contract negotiations, business terms, implementation etc.
•Drove alliances with companies that provided Prospero with key technologies such as
audio/video applications, chat, instant messaging, streaming and search -
Manager, Business Development
Time Warner Cable Japan
(Public Company; 10,001 or more employees; TWX; Broadcast Media industry)
December 1997 — November 1998 (1 year )
•Internet/Broadband business plan: defined service strategy from beta testing to
commercial launch of cable modem and dial-up products
•Negotiated web site co-marketing and content deals
•Developed new Titus cable TV product with revised packaging and pricing
•Cable TV/telephony/internet branding strategy: coordinated focus group research
•Designed and supervised migration strategy for existing subscribers -
Consultant,Content & Programming
The News Corporation Ltd.
(Public Company; 10,001 or more employees; Media Production industry)
August 1997 — December 1997 (5 months)
•Programming and business strategy for Japan Sky Broadcasting (JSkyB)
•Oversaw family entertainment for News Corp. channels on JSkyB satellite platform
•Package development, including pay-per-view and premium movie services -
Strategic Planning Associate
Warner Home Video
(Public Company; 10,001 or more employees; Entertainment industry)
May 1996 — June 1997 (1 year 2 months)
•Supported development of WHV-Japan’s operational strategy for introduction of DVD
•Budgetary preparations and financial assessment for all divisions of WHV-Japan -
Associate
Technics in Management Transfer, Tokyo, Japan
(Privately Held; 11-50 employees; Human Resources industry)
November 1991 — November 1992 (1 year 1 month)
•Executive Recruiter and consultant at labor and human resource consulting firm
Alex Wise’s Education
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Fletcher School of Law & Diplomacy (Harvard/Tufts)
M.A.L.D. , International Busniess, Asian Studies , September 1993 — May 1995
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Emory University
B.A. , History , 1986 — 1990
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Phillips Academy Andover
August 1983 — June 1986
Additional Information
Alex Wise’s Websites:
Alex Wise’s Interests:
Guitar, songwriting, squash, triathlon, rare book collecting and sake tasting
Alex Wise’s Honors:
•Composed, produced, marketed and licensed recordings to music labels, radio stations, publications and music supervisors - resulting in sales of over 2,000 units (www.alexwise.com)
