Sabina A.

Sabina A.

Founder at ALEXiTYMarketing

Greater New York City Area

Current
  • Founder at ALEXiTY Marketing
  • Dance Instructor at LaChaney's Dance Academy
Past
  • Executive Assistant at Verizon Wireless
  • Marketing Assistant at Island/Def Jam Music Group
Education
  • University of Phoenix
  • Montclair State University
Connections
6 connections
Industry
Marketing and Advertising
Websites

Sabina A.’s Summary

I am a graduate of Montclair State University (MSU) with a B.A. in Political Science. She received an M.B.A with a concentration in Marketing from University of Phoenix.

I always dreamed of one day having her own business. After two years of working in the Marketing Department of Island/Def Jam Music Group and being among some of the greatest Hip-Hop and R&B acts in the world of entertainment, I gained invaluable knowledge and experience. I was assigned to various artists to ensure they were introduced by using creative marketing strategies not being used elsewhere.

Sabina A.’s Specialties:

Consulting, planning,developing


Sabina A.’s Experience

  • Founder

    ALEXiTY Marketing

    (Marketing and Advertising industry)

    February 2006Present (3 years 10 months)

    ALEXiTY is a marketing consulting company dedicated to helping visionaries identify with various markets to increase awareness for their brand or product. ALEXiTY will develop strategic marketing plans and explore different markets to make others aware. A division of ALEXiTY provides strategic marketing planning for up and coming artist in the world of entertainment, as well as offering marketing planning to small businesses.

  • Dance Instructor

    LaChaney's Dance Academy

    (Marketing and Advertising industry)

    September 2003Present (6 years 3 months)

    Provide students with fundamentals and knowledge of dance through exercises and movements.
    * Help students to explore movement through music, develop physical skills, channel energy, stimulate imagination and promote creativity
    * Provide students with opportunities for noncompetitive, success-oriented and creative experiences.
    * Choreographed for the 2006-2007 Dance Company Competition Team in Rhythmic Tap

  • Executive Assistant

    Verizon Wireless

    (Public Company; 10,001 or more employees; VZ; Telecommunications industry)

    October 2004July 2005 (10 months)

    Provided administrative support to the Vice President of National Strategic Accounts.
    * Managed active meeting schedule and appointment calendar.
    * Created high quality PowerPoint presentations
    * Handled travel arrangements and processed expense reports
    * Handled Time Sheets for all Associate Directors
    * Handled phone coverage for

  • Marketing Assistant

    Island/Def Jam Music Group

    (Marketing and Advertising industry)

    September 2001August 2003 (2 years )

    Reviewed marketing plans and budgets with Marketing Directors for various artist(s).
    * Paid and filed invoices for various artist and vendors
    * Analyzed Sound Scans and BDS
    * Coordinated executive meetings, travel arrangements, and weekly expense reports
    * Handled daily correspondence with artist management, promoters and outside vendors.


Sabina A.’s Education

  • University of Phoenix

    Masters , Business Administration/Marketing , 20042006

  • Montclair State University

    B.A , Political Science , 19992003


Additional Information

Sabina A.’s Websites:

Sabina A.’s Interests:

Visionsary Marketing Coaching, new technology, mentoring, dancing, reading, law

Sabina A.’s Groups:

  •    Montclair State alumni
  •    Adjunct Online Faculty

Sabina A.’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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