Alexis Antonelli

Alexis Antonelli

UX Designer & Consultant | User Researcher

Greater Los Angeles Area

Current
  • Senior User Experience Designer at LEVEL Studios
  • User Experience Consultant at (self employed)
Past
  • eBusiness Communications Specialist (Web Master) at Cabot Corporation
  • Communications Specialist (Web Master) at Cabot LNG/ Distrigas
Education
  • New School of Cooking
  • Santa Monica College
  • Bentley College - Elkin B. McCallum Graduate School of Business
  • Bentley University
  • Boston Latin School
Connections
339 connections
Industry
Internet
Websites

Alexis Antonelli’s Summary

I help design products that users and clients both love!

With 12 years of experience in user interface design, I've created user experience design solutions for clients including Honda, Acura, NBC, Yahoo! and others. Passionate about true user-centered design, I've conducted usability testing and other research studies to guide conceptual modeling and inform critical design decisions for clients including Toyota and Verizon.

My academic and independent training in both business and human factors has helped me develop the right balance of advocating for user needs while staying focused on business goals. My empathy for everyone from users to my team members to my clients is what makes me successful and love what I do.

You may contact me at alexis_antonelli@yahoo.com.

Alexis Antonelli’s Specialties:

Information Architecture, Usability Testing, Interaction Design, Rapid Prototyping, User Interviews, Requirements Gathering and Definition. Competitive Analysis, Heuristic Evaluation/Expert Review, Card Sorting, Nomenclature and Web Site Content, Ethnographic Research and Contextual Inquiry, Survey Design and Analysis, Prototyping, User Profile and Scenario Development, Web Accessibility


Alexis Antonelli’s Experience

  • Senior User Experience Designer

    LEVEL Studios

    (Privately Held; Marketing and Advertising industry)

    March 2009Present (9 months)

    • Working with an amazing User Experience team to build UX competencies, processes, and methodologies that truly differentiate LEVEL as the go-to user experience experts.
    • Collaborating with multi-disciplinary project teams to bring usable and innovative visions to life for our clients including Cisco/WebEx, Disney, and Namco Bandai.
    • Rapid prototyping and specification generation using Axure for usability testing, internal and client reviews, and documentation for engineers, content writers, and others.
    • Conducting usability research and evaluation in the form of heuristic evaluations, usability testing, and other methods.
    • Collaboratively creating user experience designs and documentation (blue prints, wireframes, flows, concept models, etc.) that enable flawless execution of the user experience vision.
    • Participating in proposals and estimations for new projects.

  • User Experience Consultant

    (self employed)

    (Internet industry)

    April 2007Present (2 years 8 months)

    Providing Customer Experience, Information Architecture, and Usability/User Experience services, directly and through interactive agencies, to clients including Honda, Acura, NBC, and T-Mobile.

    Lead User Experience/IA on:
    http://acura.com
    http://acurafinancialservices.com
    http://tv.shopnbc.com
    http://www.activision.com

    See more work at http://uxconsultant.com.

  • Senior Information Architect

    Sapient

    (Public Company; SAPE; Information Technology and Services industry)

    December 2006March 2007 (4 months)

    • Designed user experience solutions and deliverables for clients including Yahoo!, Logitech, McKesson, and Fandango
    • Conducted requirements gathering and design collaboration workshops with clients
    • Contributed information architecture deliverables and estimates to new proposals

  • Senior User Experience Consultant

    Proxicom, Inc.

    (Public Company; Information Technology and Services industry)

    January 2005November 2006 (1 year 11 months)

    • During entire tenure, acted as lead user experience consultant on the Toyota account including Toyota.com, Toyota's Certified Used Vehicles site and various mini-sites and initiatives.
    • Grew the user experience service offering by developing research methodologies, building test labs, training research facilitators, conducting workshops, seeking new consultants, etc.
    • Conducted all aspects of usability research including planning, recruiting, moderating, analyzing, reporting, and presenting results catered to executives, designers, developers, or other audiences.
    • Conducted heuristic evaluations, competitive analyses, and surveys.
    • Sought and analyzed appropriate web site metrics and 3rd party research. Translated findings into actionable user experience recommendations.
    • Created site flows, wire frames, user profiles/personas, scenarios, and other deliverables for the design and development of web sites and applications.

  • Usability Consultant

    Verizon Labs

    (Public Company; Telecommunications industry)

    April 2004December 2004 (9 months)

    • Conducted usability testing studies on web site, hardware, and CD-ROM products including Verizon DSL, Superpages.com, and Voice Over Internet Protocol ordering
    • Conducted ethnographic research, contextual inquiries, and in-home usability testing to examine Verizon DSL and Linksys home networking product use
    • Developed user requirements, user profiles, and scenarios for home networking content, the implementation of which reduced Verizon technical support calls
    • Conducted competitive analyses and user experience modelling
    • Wrote website content and determined labelling/nomenclature

  • eBusiness Communications Specialist (Web Master)

    Cabot Corporation

    (Public Company; CBT; Chemicals industry)

    September 1999September 2003 (4 years 1 month)

    • Managed and edited content for all Intranet sites, reaching 43 locations worldwide
    • Redesigned worldwide Intranet site resulting in a 250% increase in weekly visitors
    • Created wireframes, site maps, prototypes, developer specifications, and visual designs to support cross-functional team walkthroughs, development, and production
    • Built a user-centered Intranet design process by integrating 3rd party research, surveys, interviews, card sorts, site usage analysis, and heuristic evaluations
    • Coordinated outside expert usability reviews and testing, analyzed and applied findings
    • Designed twelve specialized Intranet sites to improve communications and operational efficiency
    • Determined requirements, functionality, and design for Lotus Notes Intranet content management system to improve the publishing process reducing time spent on user support
    • Designed and produced online surveys, forms, wizards, and multi-media files
    • Wrote support documentation to save printing costs and enable online communications and support

  • Communications Specialist (Web Master)

    Cabot LNG/ Distrigas

    (Chemicals industry)

    June 1998August 1999 (1 year 3 months)

    (LNG = Liquefied Natural Gas)
    • Managed Intranet design, content, development, and publishing with a focus on facilitating company communications and reducing paperwork
    • Wrote press releases informing the public of the high-level of safety, quality assurance, and community involvement of Cabot LNG
    • Designed presentations, print advertisements, mailings, brochures, and invitations managing all publishing in-house to keep costs down


Alexis Antonelli’s Education

  • New School of Cooking

    Professional Program 1 , 20082008

    Received professional culinary diploma.

  • Santa Monica College

    Computer Science 20082008

    Undergrad level XHTML/CSS course.

  • Bentley College - Elkin B. McCallum Graduate School of Business

    Human Factors in Information Design 20022004

    Graduate-level courses in Human Factors, Usability Testing, and Information Visualization.

    Activities and Societies:
    Elected Vice President of Technology of the Graduate Student Association
  • Bentley University

    Bachelor of Science in Business Communication , (Focus on: Web Design and Development, Graphic Design, Marketing, and Management) , 19931997

  • Boston Latin School

    High School , Classic Languages, College Prep , 19871993


Additional Information

Alexis Antonelli’s Websites:

Alexis Antonelli’s Interests:

Voluntary Simplicity, Meditation, National and State Parks, Cycling, Volunteering/Charity Work, Cooking, Health and Nutrition, Japan, Animals, Laughing, Nature

Alexis Antonelli’s Groups:

- Los Angeles Information Architects/UX Meetup Group
- Association for Computing Machinery (ACM), Special Interest Groups: Computer-Human Interaction (SIGCHI), Los Angeles Chapter; Accessible Computing
- Usability Professionals Association (UPA): Attended 2005 and 2006 conferences; Reviewed submissions for the 2007 and 2008 conferences.
- Information Architecture Institute (IAI)
- Interaction Design Association (IxDA)
- Braille Institute
- Bentley College Alumni Association

  •    Usability Professionals' Association International (UPA-I)
  •    Bentley University Alumni
  •    User Experience Network
  •    Interaction Design Association
  •    Boxes and Arrows
  •    UX Professionals
  •    Web Accessibility
  •    Information Architecture Institute (IAI)
  •    User Experience
  •    Information Architect, IA
  •    Design Research
  •    Bentley College HFIDers
  •    Section 508 Accessibility Professionals
  •    Web 2.0 Accessibility Forum
  •    User Experience Practitioners - We Live & Design for you
  •    UX / IA / Usability Jobs
  •    LAUX (User Experience Los Angeles)

Alexis Antonelli’s Honors:

2009: Tekken 6 (http://tekken.namco.com/) wins Silver Davey Award

2009: Ecohomeresource.com is named to TIME magazine's Green Design 100.

2007: Interactive Media Awards for Fandango.com redesign: "Best in Class: Movie/Film and "Best in Class: Awards/Reviews"

Press:
Acura.com mentioned in J.D. Power press release:
http://tinyurl.com/ncvqy9

Article about ShopNBC.tv:
http://tinyurl.com/6ym2ux


Alexis Antonelli’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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