Chief Social Strategist at Inside Media Networks
Greater New York City Area
Chief Social Strategist at Inside Media Networks
Greater New York City Area
- Integrate & develop social media tools with existing marketing strategies
- Speaker/Educator on Social Media Marketing & Measurement
- Experienced technology and media marketing professional focused on content creation and distribution via Web 2.0/Social Networking sites
- Develop, design, and implement Wordpress blogs
- Producer for technology talk radio/tv programs serving Apple Mac, digital imaging, photography, design, audio, video, consumer, and other related markets
- Experience in business development and strategic partnerships, particularly in traditional and new media
- Develop new media content & monetization strategies for traditional media companies looking to identifying new areas of revenue streams in online audio/video/social content areas
- 15+ years experience marketing and selling printing and publishing technologies including digital color and variable data campaigns
- Designed and developed customer database solutions for 300+ member sales team
social media, social marketing, viral marketing, social networking, public relations, communications, marketing, New media, media planning, advertising, technology evangelist, database, direct marketing, podcasting, mobile content, speaker, educator, trainer, distribution, social media training, producer, business development
(Marketing and Advertising industry)
August 2009 — Present (4 months)
Responsible for direct consultation to clients, recommending strategies that help them implement a successful social media plan within their organization. Evaluate current web presence, develop integrated social brand, and lead the communications/pr efforts in building an audience which allows them to engage their customers and potential clients with their brand and messaging. Tactics include; customizing social accounts, managing content through socialsphere, and most importantly monitoring and tracking their progress. I also speak at key conferences educating others on social influence marketing trends, providing hands-on tips and available tools to help folks maximize their social presence.