
Founder & CEO Dawn Anna Investments (Pty) Ltd. / Mobile Marketing Winner$ Team Leader
Botswana

Founder & CEO Dawn Anna Investments (Pty) Ltd. / Mobile Marketing Winner$ Team Leader
Botswana
Alexander Gregori is a visionary, entrepreneur and mobile marketing specialist. He worked in Germany and South Africa, building and managing companies in such diverse industries as eventing, fitness & bodybuilding, television- and radio production, real estate, public relations, marketing and communications and the music industry.
As a BA graduate of the University of Cape Town, Alexander ventured into mobile marketing by launching MOBmix in 2007 on MXit in South Africa. The mobile entertainment channel offered pay per download content. MOBmix quickly attracted over 400,000 subscribers and a variety of advertisers, representing both local and international companies.
In 2008 he co-founded Dawn Anna Investments (Pty) Ltd. in Botswana, for which he serves as a Board member and CEO. The company has a subsidiary in South Africa and specializes in strategies and implementation of mobile marketing and m-commerce solutions for the African market.
As Mobile Marketing Winner$™ Team Leader Alexander is an internationally published author on mobile marketing and m-commerce and co-founder of the Thinking Mobile™ Conference Series.
Mobile marketing strategy development and implementation.
(Privately Held; Marketing and Advertising industry)
March 2009 — Present (9 months)
Mobile Marketing Winner$ are a network of marketing and PR specialists. We are dedicated to educate and coach, consult and support to save you time and money when it comes to engineering your mobile marketing campaign.
(Privately Held; Marketing and Advertising industry)
February 2009 — Present (10 months)
Investigate global market trends, identify local market needs, develop market specific business-, brand-, marketing- and sales strategy, align to legal, secure co-operation partners, oversee strategy implementation, identify sales targets, communicate sales targets to team, monitor team performance, motivate and train team to successfully meeting the targets, continuously align and re-position strategy according to market trends, -analysis and –uptake, continuously monitor international and national trends/developments, develop and activate response to trends/developments, continuously monitor competitive strategies, develop and activate response to competitive strategies, secure budget adherence and delivery of monthly management accounts, continuous client liaison on executive level, publicly represent the company, e.g. as speaker during industry conferences
mobile marketing, consulting, training, music, film & television, chess, F1
Mobile Marketing Winner$