Alan Lyes

Current

Creative and Technical Director at TVF Communications

Past

Multimedia Specialist at University of Greenwich

Education

University of Greenwich

Connections

129 connections

Industry

Marketing and Advertising

Websites

Alan Lyes’s Summary

I am an experienced, adaptable, client focused communication strategist, internet technologist, creative director and designer.

My focus is on innovative communications solutions for brand and internal communications and training for both UK and Global pharmaceutical and health care industries.

My current goal is to pioneer Web 2.0, web-video conferencing and Virtual World technologies and their use in the pharmaceutical and health care sectors.

I can be found in Second Life as AlanTVF Proto.

Alan Lyes’s Specialties:

Communication strategy, social engineering for the social web, internet communication, Web 2.0, internet, intranet, social networking, user generated content, blogs, application design, games, eSolutions, eMartketing, closed loop, eLearning, hybrid applications for online / offline use, cross channel campaign strategy, web conferencing, systems integration, analytics, brand and graphic design, interface design, virtual worlds, metaverse, Second Life, animation and illustration.

Alan Lyes’s Experience

Creative and Technical Director

TVF Communications

(Privately Held; Marketing and Advertising industry)

April 1996 — Present (13 years 8 months)

Joined TVF Communications in 1996 having been instrumental in launching pioneering multimedia facilities during a 5 year position with the University of Greenwich. In my 12 years with TVF, I have personally delivered over 350 projects spanning a broad range of therapy areas and target audiences, over twenty of which have won awards.

As Creative and Technical Director, I lead both the creative and development teams and I am responsible for the technical lead of all our projects. My skill range includes strategic consultancy on eSolutions and internet communictaions and technologies, database and application design, programming, brand, graphic, character and concept design, animation, 3D modelling, DVD authoring and editing, Second Life, social media, organic promotion and community management.

Central to my role is also the evaluation and selection of new internet and communication technologies and their potential for use in the pharmaceutical and health care industries, and communication this to our clients.
Multimedia Specialist

University of Greenwich

(Educational Institution; 1001-5000 employees; Higher Education industry)

July 1992 — April 1996 (3 years 10 months)

Played a key role in the specification, deployment and operation of the pioneering Media Lab at the University.