Alan Ferguson

Current

Social Media and Design Consultant at AlanIsGood Consulting

Past

Online Analyst at New Media Strategies
Digital Media Intern at GCI Group
Lab Associate II at University of Texas Health Science Center at San Antonio

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Education

The University of Texas at Austin

Connections

92 connections

Industry

Online Media

Websites

Alan Ferguson’s Summary

Digital public relations professional with extensive experience in the online marketing landscape performing web communications analysis. Experience with client services campaigns and with solution consulting for start up companies coolhunting for successful viral marketing campaigns.

Exceptionally advanced database and spreadsheet operator, constantly seeking to integrate HTML/XHTML, office suite software and open source web 2.0 API for marketing tools and metric analysis.

Very interested in exploring the breadth of the web 2.0 influence and in providing intelligence/consulting to companies interested in utilizing this efficient cutting edge technology.

Alan Ferguson’s Specialties:

online communications, message boards, blogs, social networking, HTML, XHTML, Crystal Xcelsius reporting, monitoring, branding, digital imaging, video editing, technology presentations, electrical engineering, chemical engineering, data visualization, spreadsheet synchronization, charting

Alan Ferguson’s Experience

Social Media and Design Consultant

AlanIsGood Consulting

(Online Media industry)

November 2008 — Present (1 year 1 month)

Cutting edge social media and design offerings. Company blogs, social networking profiles, and website content consultant with the designer's eye and capabilities.
Online Analyst

New Media Strategies

(Public Company; MDP; Marketing and Advertising industry)

October 2007 — November 2008 (1 year 2 months)

Online landscape monitoring, compiling and analyzing trend reports to alert clients of relevant discussion in blogs, message boards and social networks. Promotional messaging in social media including engaging audience in discussion and collecting consumer feedback.

Social media efforts including creating, maintaining, promoting and tracking progress of corporate Facebook, MySpace and Twitter profile pages. Content creation and consulting for technology blogs.
Corporate web strategist for more than 60 online campaigns promoting and protecting tech, automotive, food/beverage and packaged goods clients.

Successfully developed and implemented dynamic dashboard for marketing metrics and company survey analysis.
Digital Media Intern

GCI Group

(Public Company; 501-1000 employees; Public Relations and Communications industry)

2007 — 2007 (less than a year)
Lab Associate II

University of Texas Health Science Center at San Antonio

(Educational Institution; 1001-5000 employees; Research industry)

2001 — 2005 (4 years )

Alan Ferguson’s Education

The University of Texas at Austin

Bachelor of Science , Public Relations, (Science/Technology/Society), Business Foundations , 2003 — 2007

Activities and Societies:

Terry Foundation Scholar, PRSSA

Additional Information

Alan Ferguson’s Websites:

Alan Ferguson’s Interests:

new media, digital PR, web 2.0, social media marketing, data visualization, business presentations, mixed martial arts, theatrics, haiku, photo/video editing