Alan Eggleston

Owner - writer, editor, SEO - e-Messenger Consulting Corp.

Greater Grand Rapids, Michigan Area

Current
  • Owner at e-Messenger Consulting Corp. (Self-employed)
Past
  • Bookseller at Schuler Books & Music
  • Temporary Director of Marketing (Independent Contractor) at Davenport University
  • Web Editor at Quixtar Inc.
  • Editor at Amway Corporation
Education
  • Western Michigan University
  • Central Michigan University
Connections
61 connections
Industry
Writing and Editing
Websites

Alan Eggleston’s Summary

Eloquence. Excellence. Experience. I offer more than 25 years of experience in writing and editing, focusing on the Internet for more than 10 years, including search engine optimization, privacy issues, and blog management. Also full strategic services in Web site development and maintenance, navigation, and usability.

Alan Eggleston’s Specialties:

Content development, content maintenance, content maintenance systems, project management, navigation planning, search engine optimization, search engine marketing, privacy issues and policy development, Web blog policy development.


Alan Eggleston’s Experience

  • Owner

    e-Messenger Consulting Corp. (Self-employed)

    (Self-Employed; Myself Only; Writing and Editing industry)

    November 2001Present (6 years 10 months)

    Web writing, editing, SEO, and strategic services company. Privacy and blogging experience, too. See my website at www.e-messenger-consulting.com for list of services and clients. Benefit from my talent, skill, and years of experience. Most design and production firms can put up a good looking site but can't massage a paragraph -- come to a writing professional to craft your message.

  • Bookseller

    Schuler Books & Music

    (Privately Held; 51-200 employees; Publishing industry)

    November 2002May 2005 (2 years 7 months)

    I did this more as a hobby than as a career or profession. It was part-time work stocking and merchandising shelves, running registers, staffing information and special orders desks, and helping consumers find what they were looking for. At one time or another, I was responsible for the following book sections: Business, Humor, Games, Crafts, Collectibles, Antiques, Audio Books, Nature, Animals, and Gardening. I had always wanted to work in a book store because I love books, but in the end the hours didn't pay well and they got in the way of building my writing/editing business and I left the business. I did get to help give birth to a new book store, which was a wonderful experience, and now I know a lot more about books and the people who obssess over them like I do. Schuler Books & Music is an independent book store headquartered in Grand Rapids, Michigan, with three locations in GR and two in the Lansing, Michigan, area. They are modeled after Borders Books.

  • Temporary Director of Marketing (Independent Contractor)

    Davenport University

    (Writing and Editing industry)

    20022002 (less than a year)

  • Web Editor

    Quixtar Inc.

    (Privately Held; 501-1000 employees; Internet industry)

    November 1999August 2001 (1 year 10 months)

    Responsible for both the content and content management system for the Quixtar website, I helped launch Quixtar, which was the e-commerce (or i-commerce) version of Amway. After launch I helped maintain content for the site as well as the evolution of the content management system and the navigation.

  • Editor

    Amway Corporation

    (Privately Held; 1001-5000 employees; Consumer Goods industry)

    April 1980November 1999 (19 years 8 months)

    I started as a Senior Writer and worked my way up to Senior Editor in Distributor Publications (print), then moved over to Global Online Communications as Editorial Content Producer (Web Editor) where I was responsible for content for all Amway Web sites. When Amway decided to move into e-commerce I was tapped to move over to what became Quixtar to head content development.


Alan Eggleston’s Education

  • Western Michigan University

    MA, Communications, 19811985

    I returned to school after 15 years and earned my Masters while working full-time.

  • Central Michigan University

    BS, Broadcast & Cinematic Arts, 19701972

    Activities and Societies:
    Student Senate, Alpha Epsilon Rho, Sigma Delta Chi

Additional Information

Alan Eggleston’s Websites:

Alan Eggleston’s Interests:

I am into books, movies, the TV series Boston Legal, LOST, and Battlestar Gallactica, and astronomy.

Alan Eggleston’s Groups:

Informed Ideas for Writers

  •    aimWest member
  •    LinkEds & writers member
  •    The Content Wrangler Community member
  •    Search Engine Land member
  •    Informed Ideas For Writers member

Alan Eggleston’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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