Manager Online Marketing at Lohia Group
Delhi Area, India
Manager Online Marketing at Lohia Group
Delhi Area, India
A result oriented individual with a background in web systems architecture and development. A breadth of extensive experience in managing internet based projects infrastructure implementation and new media esp. online marketing deployments makes me the right choice for designing, building and supporting your e-business environment. Will trade creative mind and valuable technical skill set for position with advancement possibilities and career guidance.
Digital New Media planning, Online Marketing Strategy, E Commerce/ Business Architecture design; development; deployment, Manage pre-release system, business process testing and operational hand-over programs.
(Machinery industry)
March 2009 — Present (10 months)
Online marketing consultant to assist in the leveraging of revenue opportunities and content creation of specific health and fitness related online vertical for DivineWellness.com
To have a 360 degrees approach in Digital Marketing viz Search Engine Marketing, Affiliate Marketing, E-Mail Marketing, Social Media, Display Advertising, Viral Marketing & Web Analytics - all for DivineWellness.com
(Education Management industry)
March 2007 — Present (2 years 10 months)
o Build Manya @ Online:
Establish Manya’s online presence & achieve online sales target by devising @ implementing a trust inspiring, shop environment with streamlined ordering function for Admission Counseling Services (ACS) & Test Prep classes.
Drive traffic to Manya’s online presences through various activities including but not limited to SEO & web-marketing activities.
Make enhancements to help drive conversion, site visit frequency & enhance the consumer experience.
o Web Marketing Strategy/ Branding:
Developed a value proposition & strategy along side the product management group for online product sales esp. for ACS.
Developed model of Online Branding through strategic content partnership on lead based model with Study Places.com & similar such education portals.
Researching & reporting online customer behaviour of all related websites, with improvements on website performance, user experience & retention in line with business objectives, website targets.
Certificate in IPRs and IT in the Internet , IPRs, Digital Media, Patents , 2007 — 2007
Passed in First Class with 65%+ marks in the above said Three-months Online Certificate Course in 'IPRs and IT in the Internet Age' from ILI, Delhi
MBA , IT/ Systems , 2002 — 2004
• Represented in International Seminar on "WTO – the Indian Perspective" (Lucknow, 2004).
• Organised 'Abhivyakti – 2003' in Lucknow as a member of core committee at I.M.S, Lucknow.
• Demoed on ‘Youth Leadership’ at an All India Seminar organised by Ram Krishna Mission (2003).
BBA , Business Administration , 1997 — 2000
~ Was Unanimously selected as Mr. Fresher at BBA, Varanasi. 1997.
~ Received first prize in Advertising Campaign held in S.M.S Varanasi, 1998.
mashup apps, internet (research & fun), E Commerce, open source, web 2.0, IPR in digital media, new media activites, content partnerships,
Proto.in, StartupSaturday
• Passed with First Class in Three-months Online Certificate Course in 'IPRs and IT in the Internet Age' from India Law Institue, Delhi
• Selected twice “Road Runner – ‘Best Employee’ at Rockin Technologies.