Marty Weintraub

Marty Weintraub

Founder & Evangelist, aimClear® Psychographic Online Marketing Agency

Location
Duluth, Minnesota Area
Industry
Marketing and Advertising

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Marty Weintraub's Overview

Current
  • Founder & Evangelist at aimClear®
Past
  • CEO & Founder at aimClear®
  • Director of Internet Marketing at Institute of Production & Recording
  • Record Producer, Owner at TerraAura
  • Director Internet Marketing at Westmoreland
  • Creative Services Director at KDLH-TV
  • A&R, Staff Writer, Recording Engineer, Producer at PolyGram International Publishing
Connections

500+ connections

Websites

Marty Weintraub's Summary

Marty is Founder & Evangelist of aimClear®, a future-forward online marketing agency dominant in psychographic audience targeting, customer acquisition, & classic creative values. After piloting aimClear to Inc. 500/5000 status in 2012, 2013 & 2014, he is focused on leading aimClear's services, agency vision, writing, speaking, networking, & leading industry studies. Marty was honored 3 years straight as a "Top 25 Most Influential PPC Expert" & is the reigning "US Search Personality Of The Year."

He is a fixture on the international conference circuit. From London to New York, Jerusalem to San Francisco and Warsaw to Dallas, Marty has appeared in front of hundreds of international search & social marketing conference audiences since 2007. aimClear was named a top workplace place in Minnesota by Minnesota Business Magazine. Career credits include Firestone, Intel, Dell, Amazon, Travelocity, Macy’s, eBay, GoDaddy, Eurail, 3M, SecondLife, Siemens, Victaulic, The Washington Post and numerous others.

Marty's Wiley/Sybex books, "Killer Facebook Ads" and "The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success" are critically acclaimed. He has written extensively for respected online marketing publications including SearchEngineWatch, SearchEngineLand, been cited & quoted in numerous others including Forbes, Inc. MediaPost & Adage. aimClear Blog was cited as a Technorati Top 10 Small Business Blogs, Cison Top Ten Social Media Blogs and PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading.

He has been described as “not your typical agency type,”A “social media maverick” and “more innovator than follower.” aimClear has become internationally recognized for psychographic targeting. Marty enjoys camping, canoeing, fishing, patronizing James-Beard-award-winning restaurants, & fine wine.

Marty Weintraub's Experience

Founder & Evangelist

aimClear®

Privately Held; 11-50 employees; Marketing and Advertising industry

January 2013Present (1 year 9 months) Duluth, Minnesota Area

aimClear® is a three-time Inc.500/5000 honoree, Minnesota-based online marketing agency, dominant in audience targeting and customer acquisition. Its clients “own” laser focused audience segments from introduction to conversion. The agency targets, drives traffic from, tracks and sells with merged social-psychographic/search personas. aimClear was twice cited as a "Top 100 Place To Work In Minnesota."

aimClear’s Process melds big data competitive gap analysis, true psychographic persona modeling, contemporary marketing strategy, deadeye creative, psychographic omnichannel distribution and conversion optimization. aimClear is the missing link unifying search, social, PR, psychographic display and conversion.

CEO & Founder

aimClear®

2006January 2013 (7 years) Duluth, Minnesota Area

Director of Internet Marketing

Institute of Production & Recording

2002October 2007 (5 years)

Record Producer, Owner

TerraAura

January 1999January 2002 (3 years 1 month) Duluth, Minnesota Area

Director Internet Marketing

Westmoreland

19982000 (2 years) Duluth, Minnesota Area

Creative Services Director

KDLH-TV

19951998 (3 years) Duluth, Minnesota Area

A&R, Staff Writer, Recording Engineer, Producer

PolyGram International Publishing

19901992 (2 years) Burbank, CA

Marty Weintraub's Publications

  • The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success

    • Wiley/Sybex
    • January 2013

    Today's social community managers use social media platforms and act as brand evangelists and community advocates. From creating viral content to crisis communication to leveraging community content, social managers manage online social communities and deal with what comes. Luckily, The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success is the perfect resource for how to do this increasingly high-profile and crucial job. The book features proven tactics and techniques for effective management and includes more than 40 field-tested tools and templates. The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success is a must-have resource for one of the hottest new careers in today's social world.

  • Kller Facebook Ads (Wiley/Sybex)

    • United States, UK, India, Canada
    • August 4, 2011
    Authors: Marty Weintraub

    Expert Facebook advertising techniques you won't find anywhere else!

    Facebook has exploded to a community of nearly a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate "Likes," promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook's wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it’s a must-have on the online marketer’s bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more.

    Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit.

Marty Weintraub's Skills & Expertise

  1. SEO
  2. Online Marketing
  3. PPC
  4. Social Media Marketing
  5. Facebook
  6. Social Media
  7. Keyword Research
  8. Online Advertising
  9. Social Marketing
  10. Google Analytics
  11. SEM
  12. Public Speaking
  13. Facebook Marketing
  14. Link Building
  15. Digital Marketing
  16. Thought Leadership
  17. Psychographics
  18. Blogging
  19. Reputation Management
  20. Demographic Research
  21. Demographic Analysis
  22. Retargeting
  23. Facebook Ads
  24. Neuromarketing
  25. Web Marketing
  26. Demography
  27. Integrated Marketing
  28. Marketing
  29. LinkedIn
  30. Organic Search
  31. Google Adwords
  32. Content Marketing
  33. Public Relations
  34. Online Branding
  35. Marketing Strategy
  36. Web Analytics
  37. General Awesomeness
  38. Awesomeness
  39. Content Strategy
  40. Online Reputation Management
  41. Search Engine Positioning
  42. Conversion Optimization
  43. Social Media Measurement
  44. Display Advertising
  45. Landing Page Optimization
  46. Mobile Marketing
  47. Community Management

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