Aijaz Nakhuda - aijazn@gmail.com

Current

Creative Director at ID8 Labs
Creative Director at ID8

Past

Project & Business Development Manager at BC Web Wise
Marketing Manager at BentonsEdge LLC
Brand Manager / Marketing Consultant at RileyWaldrop

Web Designer at Principia College
Director of Advertising for Principia’s 24th Annual Whole World Festival at Principia College
Director of Publications, Public Affairs Conference at Principia College
Promotional Designer, Alumni Reunion and New Parent Orientation, at Principia College

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Education

Principia College

Recommended

5 people have recommended Aijaz

Connections

323 connections

Industry

Marketing and Advertising

Websites

My Blog

Aijaz Nakhuda - aijazn@gmail.com’s Summary

Branding & Corporate Identity development

Process Packaging

Strategic & Niche marketing (B2B, B2C, Internal)

Demographic focused marketing research

Content management

Copy writing (Web, print, news releases)

E-commerce & SEO

Site Metrics management & evaluation

Organic & Inorganic (PPC) marketing

Media Placement (print, web, TV, radio)

Budgeting (financial & time allotment)

Active listening & engaged focus groups

Aijaz Nakhuda - aijazn@gmail.com’s Specialties:

CREATIVE DIRECTION / MARKETING / PROJECT MANAGEMENT

Aijaz Nakhuda - aijazn@gmail.com’s Experience

Creative Director

ID8 Labs

(Marketing and Advertising industry)

2007 — Present (2 years )
Creative Director

ID8

(Privately Held; 501-1000 employees; Marketing and Advertising industry)

December 2007 — Present (2 years 1 month)

Application of marketing and business goals to strategic, visual solutions

Conceptual development

Art direction

Interface design and creative conceptualization

Campaign management

Brand development

Variable data design

Web Development

Information architecture
Project & Business Development Manager

BC Web Wise

(Privately Held; 51-200 employees; Internet industry)

April 2007 — December 2007 (9 months)

Maintain the master projects plan of the company

Oversee the manner in which projects are handled from inception to launch.

Ensure that respective teams are maintaining timelines.

Evaluate and understand strengths and weaknesses of the company.

Co-ordinate with the ISO officers in streamlining company processes

Manage the external and internal online communications and community e-services, to meet brand objectives and customer satisfaction targets

Coordination of online media and productions budgets, and to oversee content approval and updates

Motivate, train and develop staff ensuring the performance is measured and training upgraded
Marketing Manager

BentonsEdge LLC

(Privately Held; 1-10 employees; Management Consulting industry)

January 2006 — March 2007 (1 year 3 months)

Engage clients with active listening Understand and simplify complex business concepts

Convey such information in simple sketches or other visual means

Direct illustrators in rendering of concepts and sketches

Evaluate and implement e-mail marketing program

Coordination and production of periodic e-mail newsletter using existing HTML

Monitor e-mail and site metrics

Recommend changes and upgrades to improve on-line marketing performance

Branding all print collateral: business cards, letter head, envelop, contracts & power point

Designed and managed corporate site development

Coordinated and managed the work of printers, on-line agencies, and other contractors

Coordinated and compared contractor quotes

Coordinated with print vendors, including page proofs and pre-press checks

Estimated time requirements for projects and work within budgets and deadlines
Brand Manager / Marketing Consultant

RileyWaldrop

(Partnership; 1-10 employees; Real Estate industry)

February 2006 — February 2007 (1 year 1 month)

Branded all print collateral: business cards, letter head, envelop, client pro-formas, CD ROM

Designed and managed corporate site development

Designed cohesive investor power point

Coordinated and managed the work of printers, on-line agencies, and other contractors

Coordinated and compared contractor quotes

Coordinated with print vendors, including page proofs and pre-press checks

Market research and media placement
Web Designer

Principia College

(Educational Institution; 201-500 employees; Higher Education industry)

January 2002 — June 2005 (3 years 6 months)

Design, layout and edit web pages of College intranet and internet

Attend progress meetings with clients

Use Adobe Photoshop CS, Flash MX 2004 and Dreamweaver MX for design and development of department web sites within The Principia community
Director of Advertising for Principia’s 24th Annual Whole World Festival

Principia College

(Educational Institution; 201-500 employees; Higher Education industry)

September 2004 — March 2005 (7 months)

Concept and logo design for the conference

Designed over 25 high impact promotional posters displayed across the campus

Designed stock invites (for faculty and staff of both St. Louis and Elsah campus), direct & electronic mail pieces
Director of Publications, Public Affairs Conference

Principia College

(Educational Institution; 201-500 employees; Higher Education industry)

March 2004 — March 2005 (1 year 1 month)

Concept and logo design for the conference

Designing promotional posters, direct mail pieces, letter heads and other literature

Designing a 1-Minute promotional TV commercial
Promotional Designer, Alumni Reunion and New Parent Orientation,

Principia College

(Educational Institution; 201-500 employees; Higher Education industry)

June 2004 — August 2004 (3 months)

Designed high impact photographic posters for different college

Reunion 2004 events and New Parent Orientation 2004

Responsible for all graphic elements of alumni reunion event

Managed redesign of alumni department web site including selective use of Flash

Created homecoming advertising campaign including web page design and all promotional posters

Aijaz Nakhuda - aijazn@gmail.com’s Education

Principia College

BA , Mass Communication & Graphic Design , 2001 — 2005

Activities and Societies:

RELEVANT CLASSES
Advertising, Web Development Seminar, Micro/Macro Economics, Public
Relations, Graphic Design/Production, Marketing, Financial Accounting, TV & Video Practicum, Native North American & Islamic Art History, Media Law & Ethics

Additional Information

Aijaz Nakhuda - aijazn@gmail.com’s Websites:

My Blog

Aijaz Nakhuda - aijazn@gmail.com’s Interests:

Research and study of abstract artists with emphasis on color, content, line quality, form, contrast, negative shapes, composition and style. Keeping abreast of design and its role in modern society and architecture. Ardent reader of design magazines such as Print and Communicaton Arts. Designing interiors, home decor and painting geometrical abstract art.