
Marketing Manager
Pinocchio Di Ancona Area, Italy

Marketing Manager
Pinocchio Di Ancona Area, Italy
After my experience gained in the Marketing Department at the Biesse Spa, a leader company specialized in the manufacture of machinery for pre-working wood, glass and stone, the Biesse Spa board of directors assigned me the duty of the creation and management of a complex project with the main aim of analyzing world-wide markets movements for all its international branches, through the analysis of information flows received from all companys subdivisions. At the same time I realized, developed and supervised various internet projects, from the constant contents updates of the Biesse Group website and the management of the its template structure to the re-organization of documents flows published in the company Intranet. I was also extremely satisfied in realizing a very efficient and effective marketing database that boosted our customer satisfaction strategies through the analysis of our purchaser's preferences.
Previously I also had the great opportunity to co-operate with a small industrial company, the Infochem Srl, in creating a sale database that did help in building a well organized marketing strategy with the positive results of broadening our numbers of potential customers, increasing our amount of new buyers contacts and target exactly a specific cluster of possible clients. Besides, thanks to my I.T. competencies I designed and put in operation an Internet project and planned a new consumer care guideline. At the same time we launched and implemented a new company marketing procedures with special regards to the promotion of our new products, original packaging and prices policies with the intention of launching brand new commodities in fast growing marketplaces. That enhanced and improved my business strategy and the vision and mission of the company.
Marketing Plans, Internet Projects, Market and Competitors Analysis, Sale Forces Training, Strategy and Management of Distribution, Community Management, New Brand Planning
(Privately Held; 1-10 employees; Internet industry)
May 2008 — Present (6 months)
Web Marketer
(Privately Held; 1-10 employees; Internet industry)
April 2008 — April 2008 (1 month)
(Privately Held; 1001-5000 employees; Machinery industry)
January 2005 — July 2006 (1 year 7 months)
Strategic and Operational Marketing
(Privately Held; 1-10 employees; Furniture industry)
September 2002 — March 2004 (1 year 7 months)
Management and Development BioEco Brand
(Privately Held; 1-10 employees; Furniture industry)
February 2002 — July 2002 (6 months)
(Privately Held; 1-10 employees; Transportation/Trucking/Railroad industry)
October 2001 — December 2001 (3 months)
(Privately Held; 201-500 employees; Apparel & Fashion industry)
January 1998 — May 1998 (5 months)
Business Development Manager, 2007 — 2008
Marketing and Communication Management, Internet Marketing, 2006 — 2008
MKTG (Strategic Mktg, International Mktg, Web Mktg, Relationship Mktg, Brands Mktg, E-Mail Maktg, Mktg Plan, Customer Satisfaction)
COMMUNICATION (Advertising, Press Releases, Press Review)
ECONOMY (Accounting, Law, Business Management, Industrial Enterprises Management, Business Plan)
Commerce, Specialization Marketing and Business Management, 1998 — 2006
MKTG (Strategic Mktg, International Mktg, Web Mktg, Relationship
Mktg, Brands Mktg, E-Mail Maktg, Mktg Plan, Customer Satisfaction)
COMMUNICATION (Advertising, Press Releases, Press Review)
ECONOMY (Accounting, Law, Business Management, Industrial Enterprises
Management, Business Plan)
E-Commerce Manager, 2004 — 2004
Techniques of Information (E-Commerce), 2003 — 2003
Creation and Management Business Web-Sites, 2002 — 2002
Technician TeleInformations (Data Transmissions Applications), 2001 — 2001
Business Management Operator, 1998 — 1998
Diploma, Business Management, 1993 — 1998
OPERATIVE SYSTEMS (Windows, Linux)
SOFTWARE (Office, PhotoShop, DreamWeaver, Flash)
INTERNET (Firefox, Thunderbird)
PROGRAMMINGS LANGUAGE (HTML, PHP)
INFORMATIVE SYSTEMS (Customer Relationship Management, Enterprise Resource Planning, Supply Chain Management, Knowledge Management, Business Intelligence, Business Intranet)
WEB MASTERING (Publication and Management Web-Sites, E-Commerce)
Reading, Travels, Music, Snowboard
CMLug: Civitanova Marche Linux Users Group