Director at AG Communications Group
Stockholm Area, Sweden
Director at AG Communications Group
Stockholm Area, Sweden
Social Media Marketing and Communications Expert working with select clients to leverage social media to reach niche audiences.
Social media, blogging, marketing communications, public relations, copywriting, niche markets, event planning.
(Political Organization industry)
May 2009 — Present (3 months)
I work out outreach to increase our country membership and am the Halland Chapter Chair since 2008.
(Internet industry)
November 2007 — Present (1 year 9 months)
I co-manage an exciting global social network for Black women.
(Internet industry)
September 2007 — Present (1 year 11 months)
A dynamic social network for Black women living in Europe.
(Internet industry)
December 2006 — Present (2 years 8 months)
I founded and edit the award winning Black Women in Europe Blog. As a result I have become a sought after speaker as well as collaborator.
(Public Relations and Communications industry)
May 2005 — Present (4 years 3 months)
Complete social marketing communications services from strategy through implementation. Clients include:
Earth.org
UrbanLife.se
BlackExpat.com
JobsinStockholm.com
Album2.com
ZN
Blogs/Social Networks/Community Groups
Black Women in Europe Blog – award winning
Black Women in Europe Social Network
Women of the African Diaspora Website
Women of the African Diaspora Social Network
EurObamaBlog editor
Stockholm Expat Blog
Moderator of several community groups on Linkedin and XING for women and expatriates.
(Internet industry)
November 2006 — December 2008 (2 years 2 months)
Founder and managing director of niche Internet jobsite for English speakers in Sweden. In addition to business development I researched and wrote a practical guide for newcomers to Sweden as well as developed partnerships with complimentary companies. Leveraging social media I built a community for Expatriates in Sweden while creating a strong brand identity.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
April 2007 — June 2007 (3 months)
Craft communications for agency as well as delight clients who seek our expertise in International Interactive Direct Marketing, Communications, Strategy, Internet Marketing, Advertising, Branding, eMarketing, and Consulting.
(Public Relations and Communications industry)
May 2005 — June 2006 (1 year 2 months)
Launched team blog. Organized events. Secured sponsorships. Directed the public relations activities. Communications and marketing planning. Wrote newsletter. New business development.
(Non-Profit Organization Management industry)
October 2004 — June 2005 (9 months)
Directed the membership and marketing practices. Wrote content for AmCham Business Journal. Implemented Champion of the Chamber program. Wrote and presented successful sponsorship proposals. Initiated Champion of the Chamber program. Editorial assistant for AmCham Business Journal. Assisted external relations manager. Organized press conference resulting in over 30 media hits. Organized meetings with government ministers in three regions. Trained incoming communications assistant. Wrote copy for website, brochures, ad copy, event planning.
(Public Company; 10,001 or more employees; Automotive industry)
June 2004 — August 2004 (3 months)
Public relations writing, media relations. Part of national team that implemented UNITY 2004 sponsorship commitment.
(Privately Held; Entertainment industry)
July 2000 — August 2001 (1 year 2 months)
Increased agency ranking from 20 to 3 in one quarter. Talent management, client and vendor relations.
(Privately Held; Writing and Editing industry)
1998 — 2000 (2 years)
Wrote travel articles on London, Amsterdam, Thailand, and India.
(Privately Held; Music industry)
July 1997 — December 1999 (2 years 6 months)
Initiated Celtic campaign in key retailer in Washington, DC region. Monitored advertising compliance, retail relations, artist relations, developed promotions.
(Public Company; Music industry)
September 1996 — December 1996 (4 months)
Project manager for projects including production of 1 million CD's for client. Client relations, CD production, licensing.
(Public Company; Music industry)
September 1993 — November 1995 (2 years 3 months)
Booked and managed 5-city US tour for UK artists. Media relations, artist relations, event planning, tour management, public relations writing.
(Retail industry)
January 1988 — December 1993 (6 years)
Successful career in the fashion industry that includes buying high end merchandise, visual merchandising and sales. Consistently performed as the top sales person and fashion consultant. Excelled at several retail environments in the Washington, DC area, San Diego Country in California and in Norfolk and Virginia Beach, VA,
MS , Management , 2006
I was challenged from day one and looking back, loved every minute of it. Talk about stretching and growing. And studying in Brussels was a big plus. Living in the capital of Europe helped keep things interesting.
Graduate Certificate , Marketing , 2006
My research project looked at the availability of make up for Black women in Europe. My conclusion was that Black women are an under served market for make up. But if you live in Paris or London you've got choices for products. Hmmm, sounds like a great business opportunity!
MA , Public Communication , 2002
I loved this program! I met one of my dearest friends there. The year went by so quickly. It was there I decided to move back to Europe to work and live.
BA , English , 1994 — 1997
Ah, the carefree days of undergraduate study at an American university. I won an essay contest sponsored by Pepsi. The prize was a trip to Senegal with fellow university students from across the country. Talk about a fantastic experience! It was my first trip off of the North American continent.
Cosmetics in a wide range of shades for all women in the EU, Yoga, reading, cooking, crafts, travel, good times with good friends, gender and race equality, horses, fashion and lifestyle trends, spa lifestyle, ethnic marketing, niche marketing, current events, history, fitness, NFL (American Football), NBA (basketball), the arts, social networking.