Adam Stewart

Adam Stewart

Interactive Marketer & Digital Strategist

Greater Boston Area

Current
  • Interactive Marketer & Digital Strategist at Freelance
  • Marketing Manager (Pro-Bono) at Taproot Foundation
Past
Education
  • Boston University
Connections
307 connections
Industry
Marketing and Advertising
Websites

Adam Stewart’s Summary

A strategic thinker versed in all iterations of marketing, Adam has more recently focused in the digital realm, identifying opportunities for brands to align or reinvent themselves in accordance with brand and marketing goals through new (social and emerging) media.

He has experience managing integrated marketing strategies for technology, retail and finance brands, including IBM, Microsoft, Progressive, Panasonic, Alcatel-Lucent, GyPSii, ooVoo, Diageo Wine Brands, Noah's/Einstein's Bagels and Bentley Software.

Adam Stewart’s Specialties:

Messaging and Digital Media Strategy • Brand Planning • Conversational Marketing • Client Management • Integrated Marketing Campaign Management • Community Development • Identifying Opportunities in Emerging Media


Adam Stewart’s Experience

  • Interactive Marketer & Digital Strategist

    Freelance

    (Marketing and Advertising industry)

    October 2009Present (2 months)

  • Marketing Manager (Pro-Bono)

    Taproot Foundation

    (Non-Profit; Non-Profit Organization Management industry)

    December 2008Present (1 year )

    Working through the Taproot Foundation, a pro-bono marketing agency, on projects for non-profit organizations.
    • Current Project: Website re-design for Whittier Street Health Center

  • Relationship Supervisor

    crayon

    (Privately Held; Marketing and Advertising industry)

    February 2009July 2009 (6 months)

    Clients: Panasonic, ooVoo, GyPSii
    • Drive conversational marketing efforts and manage client relationship for GyPSii’s iPhone application launch
    • Collaborate with team on re-design, activation and support of Panasonic’s Living in High Definition community
    • Provide strategic input into ooVoo marketing efforts, including Facebook, YouTube and community-building initiatives
    • Write contracts, define project scopes and manage client relationships in a highly-entrepreneurial environment

  • Manager, Social Media

    Digital Influence Group

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    February 2008November 2008 (10 months)

    Clients: Alcatel-Lucent, IBM, Bentley
    • Developed social media strategies and implemented recommendations for key clients to reach desired audience with social media
    • Evaluated customer communities, made recommendations to enhance the user experience and managed community re-designs
    • Directed the implementation of interactive site experience and drove paid and unpaid media strategy, including blogger outreach, presence on social media platforms, SEM and banner placements
    • Concepted and directed content creation to activate client community membership

  • Account Manager

    Arnold Worldwide

    (Privately Held; 10,001 or more employees; Marketing and Advertising industry)

    April 2007December 2007 (9 months)

    Client: Progressive Insurance
    • Strategic management, execution and implementation of cross-channel campaigns (digital, print, tv)
    • Research and development of target personas
    • Evaluation of emerging media opportunities
    • Analysis of competitive marketing strategies; assess client position in category

  • Digital Account Executive/Project Manager

    McCann Erickson

    (Public Company; 201-500 employees; IPG; Marketing and Advertising industry)

    September 2005March 2007 (1 year 7 months)

    Clients: Microsoft -- Windows Live, MSN
    • Development and implementation of digital and web development projects for MSN and Windows Live products, including Live Search and Messenger
    • Worked closely with team in planning, execution and measurement of media plans

  • Account Coordinator

    Butler, Shine, Stern & Partners

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    December 2003August 2005 (1 year 9 months)

    Clients: Noah’s Bagels, Diageo Chateau and Estates Wine, VeriSign

  • Production Coordinator

    Staples, Inc.

    (Public Company; 501-1000 employees; SPLS; Media Production industry)

    November 2002August 2003 (10 months)


Adam Stewart’s Education

  • Boston University

    B.S. , Advertising, Philosophy , 19982002

    London Internship Program, September - December 2000

    Activities and Societies:
    WTBU, Ozone Pilots, AdLab

Additional Information

Adam Stewart’s Websites:

Adam Stewart’s Groups:

  •    Taproot Foundation
  •    Inbound Marketers - For Marketing Professionals
  •    The Ad Club of Boston
  •    BIMA, A MITX Organization
  •    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
  •    Boston University Students, Alumni, Faculty and Staff Members Networking group.
  •    Social Media Marketing
  •    Marketing 2.0 Community
  •    Social Media Mafia
  •    Green Jobs & Career Network
  •    MarketingProfs
  •    BU AdLab
  •    Word of Mouth Marketing Association
  •    Ypulse Networking For Youth Media & Marketing Professionals
  •    Future Social Media
  •    COM Connection

Adam Stewart’s Honors:

2007 Person of the Year -- Time Magazine


Adam Stewart’s Contact Settings

Interested In:

  • career opportunities
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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