Adam Stewart

Current

Interactive Marketer & Digital Strategist at Freelance
Marketing Manager (Pro-Bono) at Taproot Foundation

Past

Relationship Supervisor at crayon
Manager, Social Media at Digital Influence Group
Account Manager at Arnold Worldwide

Digital Account Executive/Project Manager at McCann Erickson
Account Coordinator at Butler, Shine, Stern & Partners
Production Coordinator at Staples, Inc.

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3 more...

Education

Boston University

Recommended

2 people have recommended Adam

Connections

307 connections

Industry

Marketing and Advertising

Websites

Adam Stewart’s Summary

A strategic thinker versed in all iterations of marketing, Adam has more recently focused in the digital realm, identifying opportunities for brands to align or reinvent themselves in accordance with brand and marketing goals through new (social and emerging) media.

He has experience managing integrated marketing strategies for technology, retail and finance brands, including IBM, Microsoft, Progressive, Panasonic, Alcatel-Lucent, GyPSii, ooVoo, Diageo Wine Brands, Noah's/Einstein's Bagels and Bentley Software.

Adam Stewart’s Specialties:

Messaging and Digital Media Strategy • Brand Planning • Conversational Marketing • Client Management • Integrated Marketing Campaign Management • Community Development • Identifying Opportunities in Emerging Media

Adam Stewart’s Experience

Interactive Marketer & Digital Strategist

Freelance

(Marketing and Advertising industry)

October 2009 — Present (2 months)
Marketing Manager (Pro-Bono)

Taproot Foundation

(Non-Profit; Non-Profit Organization Management industry)

December 2008 — Present (1 year )

Working through the Taproot Foundation, a pro-bono marketing agency, on projects for non-profit organizations.
• Current Project: Website re-design for Whittier Street Health Center
Relationship Supervisor

crayon

(Privately Held; Marketing and Advertising industry)

February 2009 — July 2009 (6 months)

Clients: Panasonic, ooVoo, GyPSii
• Drive conversational marketing efforts and manage client relationship for GyPSii’s iPhone application launch
• Collaborate with team on re-design, activation and support of Panasonic’s Living in High Definition community
• Provide strategic input into ooVoo marketing efforts, including Facebook, YouTube and community-building initiatives
• Write contracts, define project scopes and manage client relationships in a highly-entrepreneurial environment
Manager, Social Media

Digital Influence Group

(Privately Held; 11-50 employees; Marketing and Advertising industry)

February 2008 — November 2008 (10 months)

Clients: Alcatel-Lucent, IBM, Bentley
• Developed social media strategies and implemented recommendations for key clients to reach desired audience with social media
• Evaluated customer communities, made recommendations to enhance the user experience and managed community re-designs
• Directed the implementation of interactive site experience and drove paid and unpaid media strategy, including blogger outreach, presence on social media platforms, SEM and banner placements
• Concepted and directed content creation to activate client community membership
Account Manager

Arnold Worldwide

(Privately Held; 10,001 or more employees; Marketing and Advertising industry)

April 2007 — December 2007 (9 months)

Client: Progressive Insurance
• Strategic management, execution and implementation of cross-channel campaigns (digital, print, tv)
• Research and development of target personas
• Evaluation of emerging media opportunities
• Analysis of competitive marketing strategies; assess client position in category
Digital Account Executive/Project Manager

McCann Erickson

(Public Company; 201-500 employees; IPG; Marketing and Advertising industry)

September 2005 — March 2007 (1 year 7 months)

Clients: Microsoft -- Windows Live, MSN
• Development and implementation of digital and web development projects for MSN and Windows Live products, including Live Search and Messenger
• Worked closely with team in planning, execution and measurement of media plans
Account Coordinator

Butler, Shine, Stern & Partners

(Privately Held; 51-200 employees; Marketing and Advertising industry)

December 2003 — August 2005 (1 year 9 months)

Clients: Noah’s Bagels, Diageo Chateau and Estates Wine, VeriSign
Production Coordinator

Staples, Inc.

(Public Company; 501-1000 employees; SPLS; Media Production industry)

November 2002 — August 2003 (10 months)

Adam Stewart’s Education

Boston University

B.S. , Advertising, Philosophy , 1998 — 2002

London Internship Program, September - December 2000

Activities and Societies:

WTBU, Ozone Pilots, AdLab