Adam Stewart

Adam Stewart

Relationship Supervisor at crayon, a strategic consultancy that specializes in conversational marketing

Greater Boston Area

Current
Past
Education
  • Boston University
Connections
272 connections
Industry
Marketing and Advertising
Websites

Adam Stewart’s Summary

Messaging and Social Media Strategy • Brand Planning • Conversational Marketing • Client Management • Integrated Marketing Campaign Management • Community Development • Identifying Opportunities in Emerging Media

Experience managing integrated marketing strategies for technology, retail and finance brands, including IBM, Microsoft, Progressive, Alcatel-Lucent, VeriSign, Diageo Wine Brands, Noah's/Einstein's Bagels and Bentley Software.


Adam Stewart’s Experience

  • Relationship Supervisor

    crayon

    (Privately Held; Marketing and Advertising industry)

    February 2009Present (6 months)

    • Drive conversational marketing efforts and manage client relationship for GyPSii’s iPhone application launch
    • Collaborate with team on re-design, activation and support of Panasonic’s Living in High Definition community
    • Provide strategic input into ooVoo marketing efforts, including Facebook, YouTube and community-building initiatives
    • Write contracts, define project scopes and manage client relationships in a highly-entrepreneurial environment

  • Marketing Manager (Pro-Bono)

    Taproot Foundation

    (Non-Profit; Non-Profit Organization Management industry)

    December 2008Present (8 months)

    Working through the Taproot Foundation, a pro-bono marketing agency, on projects for non-profit organizations.
    • Current Project: Website re-design for Whittier Street Health Center

  • Manager, Social Media

    Digital Influence Group

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    February 2008November 2008 (10 months)

    Clients: Alcatel-Lucent, IBM, Bentley
    • Developed social media strategies and implemented recommendations for key clients to reach desired audience with social media
    • Evaluated customer communities, made recommendations to enhance the user experience and managed community re-designs
    • Directed the implementation of interactive site experience and drove paid and unpaid media strategy, including blogger outreach, presence on social media platforms, SEM and banner placements
    • Concepted and directed content creation to activate client community membership

  • Account Manager

    Arnold Worldwide

    (Privately Held; 10,001 or more employees; Marketing and Advertising industry)

    April 2007December 2007 (9 months)

    Client: Progressive Insurance
    • Strategic management, execution and implementation of cross-channel campaigns (digital, print, tv)
    • Research and development of target personas
    • Evaluation of emerging media opportunities
    • Analysis of competitive marketing strategies; assess client position in category

  • Digital Account Executive/Project Manager

    McCann Erickson

    (Public Company; 201-500 employees; IPG; Marketing and Advertising industry)

    September 2005March 2007 (1 year 7 months)

    Clients: Microsoft -- Windows Live, MSN
    • Development and implementation of digital and web development projects for MSN and Windows Live products, including Live Search and Messenger
    • Worked closely with team in planning, execution and measurement of media plans

  • Account Coordinator

    Butler, Shine, Stern & Partners

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    December 2003August 2005 (1 year 9 months)

    Clients: Noah’s Bagels, Diageo Chateau and Estates Wine, VeriSign

  • Production Coordinator

    Staples, Inc.

    (Public Company; 501-1000 employees; SPLS; Media Production industry)

    November 2002August 2003 (10 months)


Additional Information

Adam Stewart’s Websites:

Adam Stewart’s Groups:

  •    Taproot Foundation
  •    Inbound Marketers - For Marketing Professionals
  •    The Ad Club of Boston
  •    BIMA, A MITX Organization
  •    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
  •    Boston University Students, Alumni, Faculty and Staff Members Networking group.
  •    Fans of Mashable
  •    Social Media Marketing
  •    Marketing 2.0 Community
  •    Social Media Mafia
  •    BU AdLab
  •    Word of Mouth Marketing Association
  •    Internet World - Future of Social Media
  •    Boston Idea Bank

Adam Stewart’s Contact Settings

Interested In:

  • career opportunities
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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