Adam Root

Current

Principal at Root & Madison, LLC

Past

Interactive Director, Principal at Agency Entourage
Creative Director at Root & Madison, LLC
Creative Director at Wave Omnimedia Group

Creative Director at Turbohorse Co.
HelpPoint Communications & Event Designer at Farmers Insurance
Multi-Media Project Manager at WeatherBank, Inc.
Graphic Designer at WeatherBank, Inc.
Marketing Executive at ARC Innovations

see less...

5 more...

Education

Oklahoma Christian University
University of Central Oklahoma

Recommended

30 people have recommended Adam

Connections

498 connections

Industry

Internet

Adam Root’s Summary

For the past 2 years I have been focusing my efforts on helping medium to large brands create, execute and manage their online marketing.

In my current position I manage a team of creatives and interactive producers for the entertainment, and heath care industries.

Adam Root’s Specialties:

Social Media Strategy, Blog Management Strategy, SEO, SEM, Email Marketing Management Strategy, UI design, art direction, and integrating online marketing with how a brand should look online.

Adam Root’s Experience

Principal

Root & Madison, LLC

(Privately Held; Marketing and Advertising industry)

July 2009 — Present (5 months)
Interactive Director, Principal

Agency Entourage

(Privately Held; Marketing and Advertising industry)

April 2009 — November 2009 (8 months)

We create captivating email campaigns, write blog posts that showcase your expertise, and champion your message across relevant social platforms. www.agencyentourage.com
Creative Director

Root & Madison, LLC

(Privately Held; Marketing and Advertising industry)

August 2007 — July 2009 (2 years )

As the CD for R+M I oversee the creative team to develop our agency's creative product for clients. I also work with our Account Executives to make sure the client's needs are being met and the creative goals are on track.
Creative Director

Wave Omnimedia Group

(Marketing and Advertising industry)

August 2008 — May 2009 (10 months)
Creative Director

Turbohorse Co.

(Marketing and Advertising industry)

March 2008 — March 2009 (1 year 1 month)
HelpPoint Communications & Event Designer

Farmers Insurance

(Public Company; 10,001 or more employees; Insurance industry)

September 2006 — August 2007 (1 year )

HelpPoint Communications & Events Designer
Revolutionized corporate culture utilizing state-of-the-art technology to develop engaging user experiences in web, print, and film media for internal and external markets.
Key Achievements:
~ 2 time Exceptional Contribution Award winner.
~ Spearheaded software migration of entire post production suite from Sony Vegas to Apple Final Cut Pro, redesigned and modernized outdated graphics, and replaced nearly all static Web graphics with new, animated designs.
Multi-Media Project Manager

WeatherBank, Inc.

(Privately Held; 11-50 employees; Environmental Services industry)

May 2005 — September 2006 (1 year 5 months)

Displayed advanced proficiencies with cutting edge technologies to develop and maintain innovative multimedia projects for Web, print and CD/DVD distribution. Create Internet, intranet, and extranet Web sites, Web applications, graphics, video marketing materials.
Key Achievements:
~ Optimized Website functionality through reduction of unnecessary navigation and elimination of redundant site processes.
~ Developed and implemented all procedures and responsibilities for this new, custom-made position after promotion from Graphic Designer position.
Graphic Designer

WeatherBank, Inc.

(Privately Held; 11-50 employees; Environmental Services industry)

June 2004 — May 2005 (1 year )

Developed and created unique and effective marketing materials for national print and Web-based campaigns. Redesigned corporate intranet material, and strengthened consultant understanding of key Web applications through focused training.
Key Achievements:
~ Redesigned and modernized outdated, manually-prepared graphics, and replaced nearly all static Web graphics with new, visually appealing computer automated designs.
~ Maintained track record of excellent customer service and client retention as recognized by receipt of numerous positive client messages.
Marketing Executive

ARC Innovations

(Public Company; 1-10 employees; Marketing and Advertising industry)

March 2002 — August 2002 (6 months)

Adam Root’s Education

Oklahoma Christian University

B.S. , Mass Communications, Electronic Media, Corporate Media , 2003 — 2006

Activities and Societies:

~ National Broadcasting Society (NBS) (http://www.nbs-aerho.org), ~ Eagle Angle (on campus news program), ~ KOCCI (On campus radio program, http://kocci.oc.edu)
University of Central Oklahoma

Not Obtained , International Trade , 2001 — 2003

Activities and Societies:

~ Kappa Sigma Fraternity (http://www.kappasigma.org)