
Experienced Creative Director, Web Designer, and Advertising Executive
Dallas/Fort Worth Area

Experienced Creative Director, Web Designer, and Advertising Executive
Dallas/Fort Worth Area
Adam Root has been designing graphics, building layouts, and developing websites for as long as he can remember, long before it became anything resembling "a career." His passion and eye made him the go-to guy for companies needing help with promotion, branding, positioning, traditional marketing, Internet marketing, advertising, and every kind of design.
Our passion is to help business owners reinterpret their vision for Web 2.0 and the current marketplace opportunities it offers. We live in the center of this culture, so we work with it intuitively. We're well-versed in every stripe of ground-up company development and identity casting. As an entrepreneur and owner of his own startup, Adam understands the unique challenges facing business owners. On the new web, to your customers, your brand is you.
Our team engineers exposure for your business throughout the realms of social networking and the entire social media framework: Twitter, Facebook, MySpace, LinkedIn, Plaxo, orkut, ning… You name it. We put you there. We help our clients position themselves, their companies, and their brands directly in front of the people who need to find them. We understand: People are already looking for you… they just may not know it yet. They may think they're just looking for generic services… but it's You they want. We can help you and your future customers finally get in touch with each other. We can help get you and your company plugged in, both to our network… and to yours.
Our clients run the gamut. Whether it's new media innovators like Urbanworld Film Festival, mobile technology-focused companies like Turbohorse, or even a more "traditional" brand like Farmers Insurance, Adam Root's team can help you get where you want to go. Your new place is waiting for you. Let us help you move in.
Branding, Positioning, Marketing, Advertising, Social Media, Social Networks, Web 2.0, Rich Internet Applications, Interactive Design, Web Design, Mobile Web Development, Internet Marketing, HD Corporate Video, Motion Graphics, Broadcast Design, DVD Authoring, Graphic Design, XHTML 1.0, CSS 2.0, Flex, Flash, Coldfusion 8.0, Adobe Creative Suite CS 2.
(Privately Held; Marketing and Advertising industry)
July 2009 — Present (5 months)
(Privately Held; Marketing and Advertising industry)
April 2009 — Present (8 months)
We create captivating email campaigns, write blog posts that showcase your expertise, and champion your message across relevant social platforms. www.agencyentourage.com
(Privately Held; Marketing and Advertising industry)
August 2007 — July 2009 (2 years )
As the CD for R+M I oversee the creative team to develop our agency's creative product for clients. I also work with our Account Executives to make sure the client's needs are being met and the creative goals are on track.
(Marketing and Advertising industry)
August 2008 — May 2009 (10 months)
(Marketing and Advertising industry)
March 2008 — March 2009 (1 year 1 month)
(Public Company; 10,001 or more employees; Insurance industry)
September 2006 — August 2007 (1 year )
HelpPoint Communications & Events Designer
Revolutionized corporate culture utilizing state-of-the-art technology to develop engaging user experiences in web, print, and film media for internal and external markets.
Key Achievements:
~ 2 time Exceptional Contribution Award winner.
~ Spearheaded software migration of entire post production suite from Sony Vegas to Apple Final Cut Pro, redesigned and modernized outdated graphics, and replaced nearly all static Web graphics with new, animated designs.
(Privately Held; 11-50 employees; Environmental Services industry)
May 2005 — September 2006 (1 year 5 months)
Displayed advanced proficiencies with cutting edge technologies to develop and maintain innovative multimedia projects for Web, print and CD/DVD distribution. Create Internet, intranet, and extranet Web sites, Web applications, graphics, video marketing materials.
Key Achievements:
~ Optimized Website functionality through reduction of unnecessary navigation and elimination of redundant site processes.
~ Developed and implemented all procedures and responsibilities for this new, custom-made position after promotion from Graphic Designer position.
(Privately Held; 11-50 employees; Environmental Services industry)
June 2004 — May 2005 (1 year )
Developed and created unique and effective marketing materials for national print and Web-based campaigns. Redesigned corporate intranet material, and strengthened consultant understanding of key Web applications through focused training.
Key Achievements:
~ Redesigned and modernized outdated, manually-prepared graphics, and replaced nearly all static Web graphics with new, visually appealing computer automated designs.
~ Maintained track record of excellent customer service and client retention as recognized by receipt of numerous positive client messages.
(Public Company; 1-10 employees; Marketing and Advertising industry)
March 2002 — August 2002 (6 months)
B.S. , Mass Communications, Electronic Media, Corporate Media , 2003 — 2006
Not Obtained , International Trade , 2001 — 2003
Helping people, Learning new programming languages, Movies, Music, Film Festivals, Traveling
Kappa Sigma, NBS, DallasBlue, Inbound Marketing, lifechurch.tv
Microsoft® Office Live Small Business Partner, Eagle Scout