Amber Case

Current

Cyborg Anthropologist at DorkbotPDX
Advisory Committee at Legion of Tech
Cyborg Anthropologist at Makerlab LLC

Consultant at Hazelnut Consulting
Social Media Analyst at Netsquared
Cofounder at GreenIt!

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3 more...

Education

Lewis and Clark College

Recommended

4 people have recommended Amber

Connections

188 connections

Industry

Online Media

Websites

Amber Case’s Summary

I am fascinated by the way in which data is presented and located online. This is why I've chosen to specialize in organic search engine optimization, data aggregation and heuristic analysis.

I do these things:
-Customized intelligence feeds and dashboards
-Keyword research
-Press release optimization (PR SEO)
-Search engine optimization and PPC campaign management
-New media consulting (trends, research, and reports)
-Information Architecture
-Social network data mining
-E-mail marketing
-Twitter

Amber Case’s Specialties:

seo, adwords, seo pr, blogging, copywriting, usability, findability, drupal, trendspotting, sociology/anthropology, productivity, search engine optimization, trend analysis, human computer interaction, information architecture, interface design, cyborg anthropology, corporate anthropology, qualitative analysis, quantitative analysis

Amber Case’s Experience

Cyborg Anthropologist

DorkbotPDX

(Online Media industry)

2008 — Present (1 year)

http://vimeo.com/2460235
Advisory Committee

Legion of Tech

(Online Media industry)

2008 — Present (1 year)
Cyborg Anthropologist

Makerlab LLC

(Online Media industry)

November 2008 — Present (9 months)

Created http://blog.makerlab.org with Anselm Hook and Paige Saez. We work together to create innovative new ways of distributing and creating online media and methods of connecting the analog to the digital. I'm involved with applying theory to reality through researching ubiquitous computing, interface design and the structure and function of complex social groups.
Consultant

Hazelnut Consulting

(Market Research industry)

May 2008 — Present (1 year 3 months)

Hazelnut is a Consulting company that provides clients with extensive web marketing, search engine optimization/analytics and adword recommendation reports to bolster greater client visibility online.

Amber Case is a member of SEMPDX, Portland's association of search marketing professionals. She has extensive experience with qualitative and quantitative research methods.
Social Media Analyst

Netsquared

(Online Media industry)

2008 — Present (1 year)
Cofounder

GreenIt!

(Consumer Electronics industry)

February 2006 — Present (3 years 6 months)

GreenIt is a startup that seeks to solve the problems of a world functioning on zero-sum resources. We began as a team of three students at Lewis & Clark college with diverse backgrounds and a shared passion for changing the world. Our vision is to provide clients with remote energy monitoring and management hardware and software.

2006: CEO Mario Landau-Holdsworth and I presented our company at the DOW Jones Emerging Ventures Forum in San Jose, CA through Young Inventors International.
2007: We attended the DOW Jones Alternative Energy Solutions Conference in SF, CA.
2008: Mario and I volunteered at the National Council for Science and the Environment conference in Washington, D.C., where we met policymakers and new energy company CEOs. I helped to draft new energy policy recommendations with members of Heinz Institute.

We are currently negotiating a partnership with Kangaroo Design, a global company specializing in strategic design.

Additional Information

Amber Case’s Websites:

Amber Case’s Groups:

SEM PDX, Lewis & Clark College, DOW Jones Conference 2006, Dow Jones Alternative Energy Solutions 2007, SearchFest 2008, Gnomedex 8.0, Inverge: The Interactive Convergence Conference, Internet Strategy Forum

Women 2.0
LinkedSEO
Advertising Professional
Oregon Entrepreneurs Network
Portland Connect
Web 2.0
Internet Technology Hub
Google Group
IEM 2.0 - Intelligent Email Marketing (+1000 members)
Internet Affiliate Marketers Association (IAMA)
Internet Marketing Tricks
Revedia Group - Internet Retailer, Interactive Media, Online Brand Marketing Professionals Only.
Web Analytics Professionals (+5000 web analytics members) Join now!
pdxMindShare - Portland's Career Community
Search Marketing Salon
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
Social Media Marketing
"Online Advertising" | MMORPG & MMO GAMES INDUSTRY
Tweeple
Business Development Institute (BDI)
PPC Marketing
Schmooze - Network With Harlo Media
SEO_Group
SEO Secrets
AIR desktop reporting
PDX Technology Professionals - Portland Oregon
Young Inventors International
Refresh Portland
Open Ed Tech
Futures of Entertainment