Abhishek Shah

Current

Regional Manager - West at Tyroo Media Pvt Ltd
Chief Maverick at MAW Media

Past

Summer Intern, Brand Management at Emami Group
Marketing Manager - Institutional Sales at Pecon Infotech Ltd

Education

ICFAI Business School Gurgaon
University of Calcutta

Recommended

12 people have recommended Abhishek

Connections

500+ connections

Industry

Marketing and Advertising

Websites

Abhishek Shah’s Summary

Regional Manager Advertiser Network at Tyroo Media - West, also run a consumer internet products venture www.MawMedia.in

My major areas of interests are web2.0, new media , online advertising and marketing and development of online communities.

Abhishek Shah’s Specialties:

New Media•Online Marketing•Online Advertising•Web 2.0•Online communities•Technology•Entrepreneurship and Management•E-commerce Strategy and Internet Marketing • Digital Brand Identity creation and management • Customer Experience Development and Management • Services Marketing • Online Buzz creation and management • New Product Concept Development • Marketing Strategy • Customer Research and insights • Marketing Communications and Promotions • Trade and Channel Marketing •

Abhishek Shah’s Experience

Regional Manager - West

Tyroo Media Pvt Ltd

(Privately Held; Marketing and Advertising industry)

February 2008 — Present (1 year 10 months)

Handling business development - ad sales and building Tyroo ecosystem in Western region

Tyroo is the largest Indian online advertising network co-funded by Yahoo

It provides a marketplace to publishers (wanting to earn money) and advertisers (wanting to target the right audiences) to come together and do business.
Chief Maverick

MAW Media

(Privately Held; Internet industry)

July 2007 — Present (2 years 5 months)

MAW Media (Mavericks At Work) is a young and dynamic Internet startup in India with a competent technical and business team and a vision to be one of the leading players in the Consumer Internet space in India. We are gearing up with a number of product launches & features to create the future face of the web in India. Know more about us.

Currently, MAW Media runs IbsRocks.com - MBA Student/Alumni Community Portal, MbaNaukri.com, India's No1 online Management Recruitment destination and MbaShaadi.com,India's No. 1 site for people looking for a Mba life partners.

MAW Media has plans to enter and launch products in 2 more exciting and growing verticals in the consumer internet space within the year 2010.
Summer Intern, Brand Management

Emami Group

(Public Company; 501-1000 employees; Consumer Goods industry)

2007 — 2007 (less than a year)

Worked on research and planning of a new product launch in the OTC category
Marketing Manager - Institutional Sales

Pecon Infotech Ltd

(Public Company; 201-500 employees; Information Technology and Services industry)

August 2003 — November 2005 (2 years 4 months)

Working on B2C client acquisition , project management, government tenders and corporate sales and promotional activities for Wipro Infotech Ltd

Abhishek Shah’s Education

ICFAI Business School Gurgaon

MBA , Marketing & E-business , 2006 — 2008

Activities and Societies:

Elected Placement Representative, Batch 2008
Founder Icfai Student Community www.ibsRocks.com
Initiator Icfai Guest Lecture Club " Atithi "
Elected Core Member, Marketing Club
Participarted and Won in varoius b-school Fests
Won several B-Plan Contests
University of Calcutta

B.Com , Accountancy , 2001 — 2004

Additional Information

Abhishek Shah’s Websites:

Abhishek Shah’s Interests:

Entrepreneurship , Marketing , E-Business - Entrepreneurship, building new companies and growing existing ones, working on web 2.0 projects with a focus on online communities and revenue generation based on community specific usages

Abhishek Shah’s Groups:

icici bank,pagalguy.com, Icfai business school gurgaon,ibsrocks, iimklive, ISB, gr8 lakes, instibuzz, aisapaisa, lootstreet, techtribe, hellointern

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