
Founder and CEO, ABCey Events
San Francisco Bay Area

Founder and CEO, ABCey Events
San Francisco Bay Area
Amanda brings ten years of experience working in both the corporate and private sectors in the areas of public relations, marketing and sales. Prior to forming ABCey Events in 2007, she headed the marketing and advertising division for Vessel, a luxury nightclub in downtown San Francisco’s Union Square, before becoming their private and corporate events manager.
Over the course of her career, she has managed private and corporate events for many leading Bay Area, Non-Profit and International companies including Reply.com, Epitomics, Michael Moore, Adobe, Charles Schwab, Admiral Insurance, Macy’s, Belkin, The Study Group, and Next-Aid.
Amanda holds a Bachelors Degree in Psychology from the University of California Santa Cruz.
For more information on private and corporate events, please contact Amanda at Amanda@abcey.com.
Event management, contract and vendor negotiations, site selection,budget development and management,comparative pricing analysis and proposal development,sponsor management, event planning and execution including entertainment, rentals, staffing, audio visual production, decor,stage lighting and design,live web casting,event marketing and PR,email marketing,social networking,digital and print media, web registration,graphic design/logo and event identity, press release writing
(Entertainment industry)
January 2008 — Present (2 years )
ABCey Events is a premier event planning, production, and management firm exclusively serving the San Francisco Bay Area. We are dedicated to setting the standard for the event industry with style, creativity and an unparalleled commitment to quality in every aspect of our work.
For over ten years we have been part of the dynamic local scene, cultivating relationships with the top nightclubs, lounges and hotels in the city. We leverage these relationships to create flawless, unforgettable private and corporate events.
We have produced events for groups ranging in size from 50 to
over 1000. We make every effort to provide outstanding service
that is personal and unique for each client.
Market Segments Served:
ABCey’s customer base includes clients in the following markets
and industries: Insurance, Technology, Financial Services,
Venture Capital, Health Care, Pharmaceutical, and Non-for-Profit Organizations and Associations.
ABCey Events has produced and managed meetings and events for many established Bay Area and national companies and organizations including:
Adobe, Michael Moore, Reply.com, Admiral Insurance, Next Aid, Charles Schwab, Macy’s, The Study Group, and Belkin.
Overall Event Management:
• Budget Development and Management
• Timeline Development/Management
• Sponsor Management
• Venue Management
• Food & Beverage Management
• Vendor Selection & Management
• Audio-Visual and Production Management
Event planning and execution including:
• Entertainment
• Rentals
• Staffing
• Audio Visual Production
• Decor
• Stage Lighting and Design
• Transportation
• Live Webcasting
Event Marketing and PR:
• Email Marketing (Production and Distribution
• Social Networking/Media
• Digital and Print Media
• Web Registration
• Graphic Design/ Logo and Event Identity
• Press release writing and distribution
(Privately Held; Entertainment industry)
March 2007 — September 2007 (7 months)
• Supervise all on-site event logistics
• Manage all related vendors (décor, AV, etc.)
• Manage sponsors
• Manage on-site registration/check-in/customer service
• Oversee distribution of on-site materials
• Sales
• Budget Development
• Marketing and Promotions
• Account Management
• Advertising/Direct Mail Lists
(Privately Held; Entertainment industry)
January 2007 — March 2007 (3 months)
• Developed customized event packages
• Established relationships with media outlets, hotels, vendors
• Promoted events to relevant target market
• Worked closely with manager to develop advertising and promotional campaigns
• Social networking and promotions for events
• Created and wrote weekly newsletter for nightclub, published monthly HTML marketing bulletin
• Created press and marketing kits
• Updated customer and sales database
BA , Psychology , 1996 — 1999
San Francisco Convention Center and Visitors Bureau, Meeting Planners International, International Association of Event Specialists, Union Square Merchants Association