
Student at Champlain College
Greater New York City Area

Student at Champlain College
Greater New York City Area
:- Consumer Behavior – Planned interviews of local bakers to uncover the business to business aspect of generating leads and clients between bakeries, reception halls, and florists
Conducted surveys of past customers to identify key reasons in choosing Joanie Cakes over the competitors, with this we were able to devise a brand image for her to incorporate in her business model
:- Internet Marketing – Analyzed Local Motion’s website a local non-profit to generate better organic search results through use of keywords, meta tags, incoming and outgoing links
:- Marketing Management –Worked with KGS a software development company to create a marketing plan and brand image. Responsible for developing their visuals, which include Logo, brochure and stationary
Tri-lingual: English, Spanish and French
Professional Photographer (www.AceDuo.com)
Software: Adobe Creative Suite, Macromedia Studio, MS Office Suite, Final Cut Pro
Comfortable with Mac OS and Windows
Interactive Marketing: Search Engine Optimization, Pay Per Click, Pay Per Blog, Keyword Development
(Educational Institution; 201-500 employees; Higher Education industry)
August 2007 — Present (1 year 3 months)
Supervised a diverse residential community of 20 undergraduates
Increased attendance at social and educational programs by 40%
(Educational Institution; 201-500 employees; Higher Education industry)
August 2007 — Present (1 year 3 months)
Photographed campus events for use in marketing departments promotional tools
Organized and edited pictures to create sideshows of events for Champlain community
(Marketing and Advertising industry)
May 2007 — October 2007 (6 months)
Conducted competitive analysis with focus on consumer usability, organic search and keyword identification
Website Navigation Planning Strategy
(Privately Held; 10,001 or more employees; Marketing and Advertising industry)
May 2006 — August 2006 (4 months)
Market Cutco products direct to consumers through one-on-one, in-home appointments
Attended advanced training sessions and conferences that are regularly offered to increase knowledge and productivity
2004 — 2008
Marketing 2006 — 2006
Photography, Exercising, Traveling anywhere