Digital Strategist & New Media Entrepreneur
- Dallas/Fort Worth Area
- Marketing and Advertising
Aaron Dolton's Overview
- Chief Digital Strategist at Ad Pages Magazine
- Founder & Chief Digital Strategist at Dolton Ventures, Inc.
- Director of Marketing at Ryland Homes
- Marketing Manager at DR Horton Homes / Continental Homes
- Product Marketing Manager at Question Technologies, Inc. (Question.com)
- Online Marketing Manager at Cox Interactive Media
- The University of Texas at Austin
18 people have recommended Aaron
Aaron Dolton's Summary
Interactive marketing background spanning more than 15 years, with experience in everything from start-ups to Fortune 500 companies.
Currently building a digital division within a 20+ year old traditional media company. Successfully adding new lines of revenue from the Daily Deal space, and developing other non-traditional digital product offerings.
Marketing Operations, Strategic Planning, Sales Operations, Product Management, Budgeting, Advertising, Point-of-Sale, Media Planning, Direct Marketing, Grass Roots Marketing, Digital Media, Offline/Online Marketing, Brand Marketing, Events Management, Interactive Marketing, Business Analysis, Planning, Development, Account Management, Real Estate Marketing, Consumer Research, Channel Marketing, Emerging Technology Marketing, Video & Film Production, Narrowcasting, Digital Signage
Aaron Dolton's Experience
Chief Digital Strategist
Privately Held; 51-200 employees; Marketing and Advertising industry
April 2009 – Present (4 years 2 months)
Building a new e-commerce division within a very successful direct mailed magazine operation, with a 20+ year history of post mailing to a controlled monthly circulation of > 1.5MM households.
Director of Marketing
Public Company; 1001-5000 employees; RYL; Real Estate industry
2003 – 2006 (3 years)
Largest division of a publicly traded Fortune 500 new home construction company (NYSE: RYL).
Primary leadership force of brand and online/offline marketing operations encompassing advertising, research, and promotional efforts for a division generating over $360MM annually.
Public Company; 1001-5000 employees; DHI; Construction industry
2001 – 2003 (2 years)
Most successful division of the largest publicly traded new home construction company (NYSE: DHI).
Drove marketing operations for the organization’s semi-custom division, generating over $400MM revenues annually.
Product Marketing Manager
Question Technologies, Inc. (Question.com)
1999 – 2001 (2 years)
Software as a Service (SaaS) solutions firm that created enterprise solutions for eMarketplaces.
Part of the founding team responsible for gaining remarkable momentum in our initial target market, securing over $34MM in second round funding from a blue-chip syndicate of venture capitalists and corporate partners.
Online Marketing Manager
Privately Held; 201-500 employees; Internet industry
1997 – 1999 (2 years)
Digital division of leading media company, Cox Communications (NYSE: COX).
Developed, from concept stage through execution, marketing programs that drove awareness, acquisition, penetration, retention, referral, revenue and branding goals for a nationally syndicated lifestyle website.
Aaron Dolton's Skills & Expertise
Aaron Dolton's Education
The University of Texas at Austin
BS, Radio-Television-Film, Advertising, Business Administration
1993 – 1997
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