Drew Davies

Current

Search Engine Wizard at RetailAutoProfit.com
Search Psychologist at WebDeals, Inc.

Past

Program Manager; Paid Search at Yahoo! Search Marketing
Manager, Natural Search at Performics

Education

Harry S. Truman College

Recommended

3 people have recommended Drew

Connections

500+ connections

Industry

Automotive

Websites

Drew Davies’s Summary

I'm a marketing guy, with an automotive background...or possibly an automotive guy with a marketing background. On the retail side I've detailed, rolled, wanged, ordered, purchased and hooked literally thousands of motorized vehicles. I'm successful in automotive retail because I'm a straight-shooter, a fast-study, and a good listener; I'm successful in marriage for the same reasons.

After a few years in the retail trenches, I moved over to the online advertising side of the business (a foresight I owe exclusively to certain forward-thinking managers and mentors). I spent years reverse engineering search algorithms and plotting organic buyer-search trends. I kept notes like a doctor - meticulous and sloppy. What emerged become known among my team of contemporaries, subordinates and superiors as "The IP Manual" (the internet placement manual).

With all humility, please allow me to assert that I am a complete Search nut, and am at the top of my game. The results I produce are measurable, replicable and staggering. I am an excellent team and project manager, and turn out copious amount of high-quality work-product. My complete and detailed understanding of the Mind of the Prospect and the Math of the Search Engine allows me to consistently drop the Cost-Per-Aquisition while increasing Conversion Rates. Yeah, I'm that good...

Today, I specialize in designing, creating, launching and maintaining pervasive digital marketing campaigns. Focuses include viral videos (generating millions of organic FREE views), using social media for buzz and brand/product awareness, and reputation management. Once the program is in place and churning out revenue, I train the store how to run it, refine it, and report it.

Drew Davies’s Specialties:

Key Competencies: SEO best practices, linkbating, social media marketing, reputation management, viral media, web 2.0, mobile marketing, buzz, guerrilla, long tail, PPC, CPA, CPM, analytics, branding, content and copywriting, conversions, link building, local and vertical search, usability, lead and visitor conversion, lithia, autonation, penske, sonic automotive, monetization

Drew Davies’s Experience

Search Engine Wizard

RetailAutoProfit.com

(Automotive industry)

2009 — Present (less than a year)

New project! I am working with some of the folks from my previous affiliation, and have lined up great deals with Penske, AutoNation, and some other large Auto Groups. As my boss always says, "It's a good time to be a sharp guy in the car business!"

More details to come - if you can't wait to find out how we produce MORE SALES with LESS COST for US Auto Dealerships, call Steve Wagman at 925.708.5138 for a confidential and free consultation. We've set sales records at every single one of our stores during the worst automotive months in decades, simply by optimizing, maximizing, and deploying our proprietary Dealer Algorithms. Are you next?
Search Psychologist

WebDeals, Inc.

(Marketing and Advertising industry)

2007 — Present (2 years )

I build search engine marketing algorithms and social media marketing campaigns for affiliates and strategic partners. I also direct reputation management efforts and oversee viral video projects for strategic and investor accounts.
Program Manager; Paid Search

Yahoo! Search Marketing

(Public Company; 10,001 or more employees; YHOO; Internet industry)

2005 — 2006 (1 year )

Full Campaign analysis, web analytics, Social Networking and Web 2.0 web sites, Strategic Banner Ads (placement and content), Press Releases, Google Adwords, Yahoo Search Marketing, Microsoft adCenter, web analytics, Creation & Management of pay per click (PPC) and Banner campaigns (budget allocation and tactical implementation).
Manager, Natural Search

Performics

(Privately Held; 51-200 employees; DCLK; Marketing and Advertising industry)

2003 — 2004 (1 year )

RSS & Dynamic Pages, free online marketing techniques, Web 2.0, Affiliates, Press Releases, Viral Marketing, SEM (Search Engine Marketing), Google Adwords, SMM (Social Media Marketing), SMO (Social Media Optimization) and Blog marketing, SEO URLs, Social Networking