Pamela Anderson

Current

• Project Manager at ASI Communications

Past

• Account Executive at Cuneo Advertising
• Production Manager at Life Time Fitness Media Division
• Marketing & Communications Specialist at Life Time Fitness, Inc.

• Media Coordinator at Life Time Fitness

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Education

• University of Minnesota-Twin Cities

Recommended

7 people have recommended Pamela

Connections

81 connections

Industry

Marketing and Advertising

Pamela Anderson’s Summary

Extensive experience in production and project management, including online, print, radio, television and events.

Pamela Anderson’s Experience

• Project Manager

  ASI Communications

  (Privately Held; Marketing and Advertising industry)

  April 2009 — Present (4 months)

• Account Executive

  Cuneo Advertising

  (Privately Held; Marketing and Advertising industry)

  April 2007 — April 2009 (2 years 1 month)

  Primary responsibility is to serve as the key link between the agency and its clientele, including the effective execution of all elements in the client’s marketing program. Focus is on clients with extensive production and project management needs. Specific responsibilities include:
  
  •Serving as an agent and liaison between client and agency personnel
  •Initiating and facilitating the development of client marketing messages and themes
  •Supervising and participating in the execution of client advertising and promotional programs, campaigns and events
  •Proofing, revising and forwarding client scripts, ads, storyboards and other creative materials
  •Coordinating and managing all required production, including print, online, radio and television
  •Notifying agency media personnel of pending insertions, schedules or campaigns
  •Acquiring client sign-off on all marketing programs and advertising campaigns, including revisions
  •Supervising and signing off on all client billing

• Production Manager

  Life Time Fitness Media Division

  (Public Company; 10,001 or more employees; LTM; Marketing and Advertising industry)

  September 2002 — April 2007 (4 years 8 months)

  Managed production, creative and operational aspects for all Life Time Fitness Media channels, including Experience Life magazine, LTF Indoor and the LTF Network.
  
  •Determined ad placement within Experience Life magazine and producing all special advertising sections
  •Managed the scheduling and production of LTF Indoor banners and posters and coordinated a team of 20+ people nationwide to ensure timely installation
  •Developed creative and engaging in-club promotions for LTF Media clients
  •Coordinated client events, promotions and product samplings within all Life Time Fitness facilities and producing associated promotional and collateral materials
  •Maintained client listings on the LTF Media web site and managing the production of ads and other marketing materials for media clients
  •Worked with the interactive team to maintain and develop the LTF Media website and ExperienceLifeMag.com
  •Managed the LTF Media Consumer Panel and coordinating all client surveys

• Marketing & Communications Specialist

  Life Time Fitness, Inc.

  (Public Company; 10,001 or more employees; LTM; Health, Wellness and Fitness industry)

  January 2002 — September 2002 (9 months)

  Wrote press releases and made media calls, coordinated events and promotions and acted as point of contact for media representatives. Additional responsibilities included coordinating monthly advertising initiatives, including print, radio, direct mail and yellow pages; producing the monthly advertising calendars and acting as web content manager.

• Media Coordinator

  Life Time Fitness

  (Public Company; 10,001 or more employees; LTM; Health, Wellness and Fitness industry)

  March 1999 — January 2002 (2 years 11 months)

  Acted as main point of contact for media representatives. Assisted in the coordination and placement of advertising for Life Time Fitness. Tracked the advertising budget and generated PO’s.

Pamela Anderson’s Education

• University of Minnesota-Twin Cities

  Bachelor of Science , Clothing Design, Advertising, Marketing , 1989 — 1996

  •Interned with Kit Rogers & Co. as a Production Coordinator styling photo shoots and producing fashion shows.
  •Majored in Clothing Design with a minor in Advertising

  Activities and Societies:

  •Member of Phi Upsilon Omicron, National Honor Society, Alpha Chapter
  •Clothing Design Club Member, 1994-1997
  •Show Chair, 1997 Annual Clothing Design Club Fashion Show
  •Model & Media Committee Chair, 1996 Annual Clothing Design Club Fashion Show

Additional Information

Pamela Anderson’s Interests:

project management, online marketing, rich media, website development, events & promotions

Pamela Anderson’s Groups:

•    ThoseinMedia
•    Twin Cities Networking Group
•    Marketing & Communication Network

Pamela Anderson’s Contact Settings

Interested In:

• career opportunities
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch