
Internet Sales and Marketing Entrepeneur
Greater Los Angeles Area

Internet Sales and Marketing Entrepeneur
Greater Los Angeles Area
A true Internet Advertising Pioneer. When I started working in the Internet marketing space, most offline advertisers didn't know what the Internet was and social networking was still face to face conversations with a few drinks at happy hour.
Internet sales and marketing entrepreneur
Leader in domain acquisition, monetization and development
Visionary for successful technology systems
(Internet industry)
May 2006 — Present (3 years 3 months)
OCTANE360 is an emerging technology-driven Internet marketing firm focused on revolutionizing the way businesses capture targeted traffic online. OCTANE360 powers its business via its proprietary inbound marketing platform, OCTANE.
OCTANE is a one-stop inbound marketing technology that allows anyone from a small business owner to the most savvy of online marketers to turn their online presence into a revenue and growth center. Today OCTANE powers thousands of websites owned by a growing list of publishers, bloggers, online marketers, national advertisers and small businesses. OCTANE fuels their clients’ businesses by enabling them to capture highly sought after organic search engine ranking, targeted leads, and focused consumers. The company is headquartered in Los Angeles, CA.
(Privately Held; 201-500 employees; Internet industry)
August 2005 — May 2006 (10 months)
Instrumental in repositioning the advertising sales initiatives for Oversee.net's Ad Network property, Revenue.net. Increased advertising revenue on direct navigation traffic for domains under their management.
(Privately Held; 1-10 employees; Internet industry)
October 2005 — April 2006 (7 months)
Founder of DataREIT, which was a domain acquisition and development company. DataREIT created a highly trafficked and hugely profitable domain portfolio within a short period of time. As a result of our tremendous growth a leading Los Angeles based domain management company acquired our assets. DataREIT provided more than a 100% ROI to its investors.
(Privately Held; 11-50 employees; Internet industry)
February 2002 — May 2005 (3 years 4 months)
Co-founded Verapass and quickly built it into a highly profitable Internet marketing and eCommerce technology leader.
At Verapass, I was highly instrumental in the development of Instream, our proprietary direct marketing eCommerce recommendation engine, as well as the development of our advertising network base. Verapass' tremendous growth led to its sale to eBabylon, which is now a ValueClick company.
(Public Company; 201-500 employees; Marketing and Advertising industry)
January 1997 — January 2002 (5 years 1 month)
The first premium online advertising sales network with over $50 Million in ad revenue and 250 employees in offices around the globe. Successful IPO on the NASDAQ exchange in 2000.
At L90, I was the "go to guy" for developing new business lines and expanding existing services. Built a business development team, signing over 750 exclusive web properties and a few thousand in total.
Responsible for significantly expanding our services offered to publishers, including revenue plug-ins we called "ProfitTools." These tools included an early adoption of text based advertising, similar to Google AdSense.