Lindsay Blankenship

Director, Search Engine Marketing at Razorfish

Greater Atlanta Area

Current
Past
Education
  • University of Tennessee-Knoxville
  • Wheeler
Connections
500+ connections
Industry
Online Media

Lindsay Blankenship’s Summary

Proud Razorfish employee since 2005
Search Marketing Professional since 2003
Advertising/Media Experience since 2000
SEO Experience and Freelance Work since 2004

Lindsay Blankenship’s Specialties:

Search Engine Marketing (Paid Search, Organic Search, Feeds, Social Search, Mobile Search), Bid Strategies & Optimization, Ad Serving, Search Management Technologies, Competitive Monitoring Toolsets, Integrated Marketing Strategy, Marketing across consumer lifecycle, Team Management, Career growth & Development, Department and P&L management, Consulting


Lindsay Blankenship’s Experience

  • Chairman, North America

    SEMPO

    (Non-Profit; Online Media industry)

    December 2009Present (1 month)

    SEMPO is an industry organization designed to promote search engine marketing in general, not an accreditation body for SEM firms. Membership in SEMPO is not a guarantee of a particular firm's capabilities, nor does it signify industry approval or disapproval of their practices.

  • Director, Search Engine Marketing

    Razorfish (a Publicis Company)

    (Public Company; pub; Marketing and Advertising industry)

    July 2006Present (3 years 6 months)

    Central Region Discipline Lead for Atlanta, Austin, Chicago and Fort Lauderdale offices.
    * Lead the SEM group that she built from the ground up since moving from the NYC office in 2006.
    * Manage day-to-day activities of a team of Search professionals across Atlanta and Chicago offices.
    * Heavily involved in regional new business, the strategic development of existing client accounts while also responsible for ensuring quality and accuracy for all deliverables and processes

  • Senior Search Manager (New York)

    Avenue A | Razorfish

    (Public Company; pub; Marketing and Advertising industry)

    July 2005July 2006 (1 year 1 month)

  • Account Manager

    Response Mine

    (Public Company; 11-50 employees; Online Media industry)

    November 2003June 2005 (1 year 8 months)


Additional Information

Lindsay Blankenship’s Interests:

Yoga, Pilates, scuba diving, rock climbing, travel, innovative product ideas, freelance web design, seo & sem, Race for the Cure (my team Jogging for Jugs!), wine,

Lindsay Blankenship’s Groups:

SEMPO - Chairman, North America
SEMPO Atlanta Chapter - VP Marketing
AiMA Search SIG
SES (Search Engine Strategies)
MediaPost Search Insider
Race for the Cure
Apex Power 30 Under 30

  •    LinkedSEO
  •    Search Engine Marketing Professional Organization
  •    eMarketing Association Network
  •    Search Marketing Salon
  •    University of Tennessee, Knoxville
  •    Atlanta Interactive Marketing Association
  •    The University of Tennessee Alumni Group
  •    SearchEngineWatch.com Forums
  •    VivaKi
  •    SuperGroup Founders
  •    SEMPO Atlanta Chapter
  •    Razorfish Alumni Network

Lindsay Blankenship’s Honors:

* Apex Power 30 Under 30 Award Winner, Technology Category
* Google AdWords Professional (GAP) certified
* 2008 AiMA Award Recipient (Most Integrated Cross Channel Marketing Campaign - Carnival FunShipIsland.com)
* 2009 AiMA Award Recipient (People's Choice Award for Carnival.com)
* 2009 SOFIE Award (ADT Security Direct Response Campaign)


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