Larry Robiner

Current

Founder & Moderator at Epsilon Alumni Network

Past

VP Business Development at Epsilon
VP Integration Services at Veridiem
Project Manager at Dreyer's and Edy's Grand Ice Cream

Independent Consultant at ROLM
Consulting Manager - MCS - San Francisco office at Price Waterhouse
Consultant - Chicago office at Arthur Andersen

see less...

3 more...

Education

Cornell University - S.C. Johnson Graduate School of Management
Cornell University
University School

see less...

Recommended

24 people have recommended Larry

Connections

429 connections

Industry

Marketing and Advertising

Websites

Larry Robiner’s Summary

.
Please see information about the Epsilon Alumni Network (LinkedIn and Facebook) in the "websites" section of my profile.

Throughout my 20+ year career, I have helped my clients and my companies profit from the intelligent application of information, analysis, insight, process, technology and strategy to improve decision-making and solve complex business challenges.

I am currently focused on conceiving, articulating and selling data-driven multi-channel marketing solutions that help Fortune 1000 firms optimize investment and results to improve customer profitability. (...and you thought it was just "junk mail"!)

I aim to blend creativity, innovation, analytic rigor and a dose of common sense to break down traditional barriers to success in organizations.

Part-time jobs:
Problem Solver
Gap Bridger
Synthesizer
Connector
Idea Guy
Writer
Coach

Larry on LinkedIn: www.LinkedIn.com/in/LarryRobiner
Larry on Twitter: www.Twitter.com/LRobiner
Larry on Facebook: www.Facebook.com/LarryRobiner
Larry's blog: www.OFFtheMARKeting.wordpress.com

Epsilon Alumni on LinkedIn:
www.LinkedIn.com/in/EpsilonAlumni

Epsilon network on Facebook:
www.facebook.com/group.php?gid=124398478073

Larry Robiner’s Specialties:

Database Marketing,
Data Analysis,
Direct Marketing,
Relationship Marketing,
Customer Marketing,
Data-Driven Marketing,
Marketing Optimization,
Customer Marketing,
CRM,
Enterprise Marketing Management,
Business Development
Consulting

Larry Robiner’s Experience

Founder & Moderator

Epsilon Alumni Network

(Public Company; ADS; Marketing and Advertising industry)

1996 — Present (13 years )

.
Alumni community for former employees of Epsilon (an Alliance Data company)

The goal of the organization is to stimulate personal and professional networking and collegial collaboration among former and longtime Epsilon employees. Membership is free to all qualified individuals.

The network is currently comprised of the following communities:

1) LinkedIn Network for social networking
www.LinkedIn.com/in/EpsilonAlumni

2) LinkedIn Group for community communication and collaboration
www.linkedin.com/groups?gid=37720

3) Facebook Group for social networking
www.facebook.com/group.php?gid=124398478073
.
VP Business Development

Epsilon

(Public Company; ADS; Marketing and Advertising industry)

June 1996 — July 2009 (13 years 2 months)

.
I develop relationships with clients who develop relationships with their customers. Together we work to create and leverage customer insight to improve marketing results.

Epsilon was acquired by Alliance Data in 2004.
VP Integration Services

Veridiem

(Privately Held; 51-200 employees; Computer Software industry)

2000 — 2001 (1 year )

.
Veridiem was acquired by SAS in 2006.

I built and managed the consulting team responsible for delivering solution integration services to our early clients as this venture-funded startup grew from 35 employess to 110.

Veridiem's Marketing Performance Management suite and services were designed to optimize marketing and advertising investment allocation across channels through the attribution of results to impressions and identifying what works, what doesn't and why.
Project Manager

Dreyer's and Edy's Grand Ice Cream

(Public Company; 5001-10,000 employees; DRYR; Food Production industry)

1993 — 1996 (3 years )

.
The Dreyer's brand is used in the western US, while the Edy's brand is used in the east. I got to work for both.

I managed cross-functional implementations of software applications to support manufacturing, distribution and sales. These solutions leveraged information and technology to gain efficiencies across the supply chain.

I got to work in -20F freezer warehouses training forklift drivers to use wireless inventory management technology. Brrr!

Dreyer's is a great company to work for.
All the ice cream you can eat and a fantastic employee-focused environment. Read more about Dreyer's "Grooves" culture here:
http://www.dreyersinc.com/careers_and_culture/culture.html
Independent Consultant

ROLM

(Public Company; Telecommunications industry)

1991 — 1993 (2 years )

.
I provided systems consulting and implementation services to automate Minor MAC (moves, adds, changes) processes using the JD Edwards order processing application.

"When at ROLM, do as the ROLMans do..."
Consulting Manager - MCS - San Francisco office

Price Waterhouse

(Privately Held; 10,001 or more employees; Management Consulting industry)

1988 — 1991 (3 years )

.
Was Price Waterhouse, then PriceWaterhouseCoopers, now part of IBM Global Business Services.

I managed information system consulting projects for clients in various industries, primarily focused on packaged software implementations (Dun & Bradstreet, JD Edwards, Walker Interactive, McCormack & Dodge).

I did NOT get to audit the Academy Awards.
Consultant - Chicago office

Arthur Andersen

(Privately Held; 10,001 or more employees; Information Technology and Services industry)

1986 — 1988 (2 years )

.
Before there was Accenture, before there was Andersen Consulting, there was just plain Arthur Andersen & Co.

Long before anyone ever heard of Enron, I delivered numerous technology consulting engagements for clients in various industries, primarily focused on packaged software implementations on the System/38 and AS/400 platforms.

Anyone remember RPG?

Larry Robiner’s Education

Cornell University - S.C. Johnson Graduate School of Management

Business 1985 — 1986

Completed first year of MBA program during my senior undergraduate year.
Cornell University

BS , Operations Research/Mgmt Science , 1982 — 1986

Activities and Societies:

WVBR
University School

Hunting Valley, OH 1977 — 1982