Jenny Weigle

Current

• Director of Marketing at RKON Technologies

Past

• Inbound Marketing Consultant at FUSION b2b
• Intern at MatchedMarketing, LLC
• Business Development Officer at The Bank of Tampa

• Marketing Director at Forizs & Dogali, P.L.

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Education

• University of Florida

Recommended

26 people have recommended Jenny

Connections

500+ connections

Industry

Marketing and Advertising

Jenny Weigle’s Summary

I recently relocated to Chicago to pursue a career in marketing, and fortunately, I found my start here with an excellent IT consulting firm, RKON Technologies.

Current Goals:
1. Learn more about the IT industry and contribute unique marketing initiatives to RKON.
2. Read one book on professional development per month (currently reading "Groundswell" by Charlene Li & Josh Bernoff).
3. Continue to educate myself in marketing trends.
4. Learn, implement and practice leadership skills through volunteering and being active in organizations.
5. Pay it forward...in any way that I can.

Jenny Weigle’s Specialties:

Data Storage, Virtualization, Vulnerability Management, Virus Protection, Perimeter Security, IT Security, Managed Services, Outsourcing, Check Point, Citrix, Juniper, Microsoft, F5, Riverbed, RSA, Blue Coat, Websense, McAfee

Jenny Weigle’s Experience

• Director of Marketing

  RKON Technologies

  (Privately Held; Information Technology and Services industry)

  August 2009 — Present (5 months)

• Inbound Marketing Consultant

  FUSION b2b

  (Privately Held; Marketing and Advertising industry)

  July 2009 — August 2009 (2 months)

  - Worked with management on a freelance basis to create inbound marketing strategies.
  - Advised on web site, newsletter and blog setup/content.
  - Created strategies to enhance image/brand in social media.

• Intern

  MatchedMarketing, LLC

  (Marketing and Advertising industry)

  March 2009 — May 2009 (3 months)

  • Assisted in creating web site for MatchedMarketing.com (still in development).
  • Wrote content for web site, press releases and client newsletters.
  • Served as copywriter contributor for client advertisements and case studies.
  • Researched and reported on latest developments in practice areas.
  • Attended two-day Google AdWords: Seminar for Success.

• Business Development Officer

  The Bank of Tampa

  (Privately Held; Banking industry)

  September 2006 — May 2009 (2 years 9 months)

  •Reported to the Executive Vice President for this newly-created position.
  •Part of commercial team that grew loan portfolio an average of $46 million annually over the last two years.
  •Effectively promoted and coordinated the sales efforts of the Bank’s calling officers (34 people) by providing marketing consulting and business strategy.
  •Tracked sales pipeline for target audience; increased market share of law firm clients by 3%, medical practice clients by 3% and accounting firms by 2%, in accordance with five-year strategic plan.
  •Versed in trade shows and events, messaging, copywriting and creating/managing collateral.
  •Participated in strategic marketing brainstorming and planning with executive committee members.
  •Oversaw initial implementation and training of Customer Relationship Management software/database and continued to train, manage, maintain and apply it to business development efforts (90 users).
  •Chaired and founded the bank’s 13-member Professional Women’s Outreach Committee.
  •Served as a liaison to the professional associations of the bank’s target audience.
  •Organized client entertainment events and bank functions, with attendees ranging from 50-200 people.
  •Participated on the web site revision committee and the “green team” (committee to come up with environmentally-friendly practices for the bank).
  •Cross-trained in personal financial services and accounting departments.
  •Created reward program for external referrals, which benefitted the referral source and current clients, and tracked those referrals.
  •Completed Eckerd College one-day leadership training and Fairmont sales training

• Marketing Director

  Forizs & Dogali, P.L.

  (Law Practice industry)

  July 2003 — September 2006 (3 years 3 months)

  • Reported to the Managing Partner for this newly-created position.
  • Coordinated marketing, advertising and public relations efforts for the Tampa, Orlando and St. Petersburg offices.
  • Oversaw budget of more than $145,000.
  • Handled creation and distribution of promotional materials.
  • Represented the firm at various functions of professional associations and community groups.
  • Organized all special events, with attendees ranging from 50-75 people.
  • Worked with attorneys on individual marketing plans and implementing those plans.
  • Created and submitted responses to requests-for-proposals and requests-for-qualifications.
  • Arranged sponsorships and handled community relations.
  • Edited and wrote specific text for web site.
  • Assisted in writing press releases.

Jenny Weigle’s Education

• University of Florida

  Bachelor of Science , Public Relations , 1999 — 2003

  Co-Director/State Advisory Member
  “Strike”-University of Florida Tobacco Awareness Program
  Gainesville, FL November 2000-May 2003
  
  Co-Director: Raised awareness of tobacco use and its effects; assisted with tobacco cessation counseling; recruited students for participation; built membership of over 200 students; held tobacco workshops for student organizations; designed brochure and wrote press releases; made presentations to health-related organizations; featured as speaker at three youth tobacco-prevention state summits (Florida, Georgia, Tennessee); created annual budget and program plan.
  
  State Advisory Member: assisted in organization of statewide conferences; created themes and sessions for the conferences; planned and implemented state initiatives; represented the University on advisory committee; head of state public relations committee.

  Activities and Societies:

  Delta Gamma, Panhellenic Board of Directors, Public Relations Student Society of America, Student Health Advisory Committee, UF Committee on Alcohol & Drug Policy, STRIKE anti-tobacco initiative

Additional Information

Jenny Weigle’s Interests:

traveling, exercising, reading, leadership opportunities, live music, sporting events, any activity on or near the water

Jenny Weigle’s Groups:

Leadership Tampa Alumni, Emerge Tampa Bay, Conversations & Cocktails Women's Series/The Ekho's (The Ophelia Project), Creative Tampa Bay Advisory Council; Tampa Gator Club, Tampa Delta Gamma Alumnae Association, University Club-Intermediate Group, Tampa Bay History Center-Membership Committee

•    Linked n Chicago
•    Gator Alumni
•    Link to Chicago
•    Chicago Young Professionals
•    Network with Gators
•    UF Alumni Association
•    Chicago Area Information Technology Group
•    Delta Gamma Alumnae Network
•    Manufacturing, Wholesale & Distribution Forum.
•    Leadership Tampa Class of 2005
•    Chicago Technology Alliance
•    ChiTAH (Chicago Tech After Hours)
•    Making IT happen (Chicagoland)
•    Chicagoland Marketing & MarComm Group
•    Chicago Media-Marketing & Advertising coalition
•    Chicago IT Professionals
•    Western Suburbs Manufacturers and Distributors
•    Inbound Marketing University Alumni
•    Chicago & Suburban Small Business & Entrepreneurs Network
•    Inbound Marketing Certified Professionals
•    Woodfield Area Information Technology Professionals

Jenny Weigle’s Honors:

"30 Under 30" recipient - Tampa Bay Business Journal, 2006

Youngest female ever accepted into Leadership Tampa

Volunteer of the Year - Tampa Gator Club, 2004-2005

Outstanding Young Alumnus - University of Florida Alumni Association, 2005

Above & Beyond Award - Emerge Tampa Bay, 2005

Jenny Weigle’s Contact Settings

Interested In:

• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch