
Business Development Manager at Panda Security
Milan Area, Italy

Business Development Manager at Panda Security
Milan Area, Italy
I am an accomplished sales manager, demonstrated by my 18 year record of leading successful organizations that consistently increase sales and exceed quotas.
Social skills and competences: Aptitude towards group work , flexibility, organizational skills, acuity and competence in carrying out the assigned charges.
Organisational skills and competences: I prefer an activity where I can put myself at stake to highlight my skills of dynamism, readiness and tenacity, endurance in joining the goal with due respect for the work of the team.
Areas of Expertise New business development - Relationship / Need-based selling - Sales process definition - Partner alliances - Channel leverage - Contract negotiation
(Privately Held; Computer Software industry)
January 2009 — Present (11 months)
Type of business or sector: PandaSecurity is a Global leader in the production and sale of solutions Antispam, Personal Firewall, Antivirus, Appliances and Network Access Control for the control and safeguard of the computer safety of companies.
Main activities and responsibilities: Management and development of a net of direct (1Tier) and indirect retailers (2 Tier), development of commercial projects and commercial training on products.
Constant research of new channels of sale and Partners. Settlement of partnership contracts, of affiliation and commercial agreement, with potential new channel partners.
Area of competence: North Italy & Center – South Italy
(Public Company; BBOX; Telecommunications industry)
September 2008 — January 2009 (5 months)
Black Box Network Services is the world's largest independent provider of communications, infrastructure, and product solutions.
Main activities and responsibilities: Consultant for some important customers for development of commercial projects and commercial training on products.
(Privately Held; Computer Software industry)
November 2006 — July 2008 (1 year 9 months)
Type of business or sector: Sophos is a Global leader in the production and sale of solutions Antispam, Personal Firewall, Antivirus, Appliances and Network Access Control for the control and safeguard of the computer safety of companies.
Main activities and responsibilities: Management and development of a net of direct (1Tier) and indirect retailers (2 Tier), development of commercial projects and commercial training on products.
Constant research of new channels of sale ( for example Confindustria, cathegory Associations, etc. ) and Partner. Settlement of distribution contracts, of affiliation and commercial agreement, with potential new channel partners.
Speech of commercial presentation for meetings and lectures.
Area of competence: North Italy & Center – South Italy
In the first year of activity: 650.000 Euro
(Information Technology and Services industry)
December 2005 — October 2006 (11 months)
Type of business or sector: Value added Distribution of products Networking, Wireless and Security.
Main activities and responsibilities: I manage all commercial aspects of the Brand. I start up the commercial policies that are later enforced by the Account manager and by the Inside sales. I set the price list and the policies of pricing, provide to the editing of the budget and then check its status. I define the policies of product, the fixation of the price of sales for groups of products in the segments of the market, I check the profiles of the competition , carry out policies of promotion, in co – operation with the marketing division of the management of funds of co – operation, established with the Vendor. I organize for the Channel partner, meetings of illustration of the products.
I support the Account Managers, in case of particularly complex negotiations.
Area of competence: National Territory
In the first year of activity: Euro 350.000
(Information Technology and Services industry)
March 2004 — November 2005 (1 year 9 months)
Type of business or sector: Value added Distributor of Network Computing, arrives at the New Market and at EASDAQ, the first Pan-European stock exchange for I.T. Society.
Main activities and responsibilities: The charge of bringing out in the market a new Chinese Brand “Hawei Technologies” is committed to me , directly by the managing Director.
I manage and co – ordinate the Business Line Unit Hawei Technologies, completely dedicated to Vendor, by selecting2 account managers, 2 Inside Sales, 1 System Engineering. I carry out the supervision on the external sales, with relative analysis of results; offer commercial support to Account Managers, in case of particularly complex negotiations.
Area of competence National Territory
Sell out goal: In the first year of activity: Euro 200.000
(Education Management industry)
November 2001 — February 2004 (2 years 4 months)
I constitute, in August 2000, a limited Company, with the target of managing and organizing training courses , mainly on computer, in favour of private people or companies. Courses financed by the European Social Fund ( Region Lombardia and Region Veneto), starting a profitable co – operation with the main distributors in the market I.T. ( Tech Data Italy and Algol Group) . I manage all the bureaucratic, legal, administrative and commercial aspects. The organization, that I manage, is composed by 1 commercial director, 5 educational consultants, 8 teachers, 15 people dedicated to the telemarketing service. After three years of activity, I evaluate and accept, by an other operator of the sector, a proposal of attainment of the branch of the company where I work and I pay off the society.
Area of competence: Nord Italy
Sell out goal: In the first year of activity: Euro 250.000
(Information Technology and Services industry)
June 1997 — October 2001 (4 years 5 months)
I create, manage and co-ordinate the Line Business Unit Cisco Systems, completely dedicated to the brand, selecting 4 Account Managers, 4 Inside Sales, 1 System Engineering. I have full responsibility of all main activities, so I mind of administrating the profit and loss account of the Line Unit with the planning of the costs of sale, the contribution margins, the remunerations, the charges and incentives. I carry out an activity of supervision on external sales, with the concerning analysis of results; I constantly search for new channels and alliances with other partners, with the co – operation of all the staff of the Line Unit . I manage the funds of co-operation established year by year with the Vendor, having full responsibility with regard to the policies of promotion. I plan, in co–operation with the Marketing division of the Algol Group, Publicity, Mailing & Meeting. Area of competence: National Territory
Sell out goal: Euro 30.000.000
(Information Technology and Services industry)
June 1995 — May 1997 (2 years )
The opportunity of dealing of all the Marketing and commercial aspects of the assigned Brand is proposed to me. I plan the commercial policies that are subsequently carried out by the sales department. I define the price list and the pricing policies, the editing of the budget and I check its status. I quote with the Vendor the policies of product, the price fixing for sale, in groups of product , in the segments of the market. I analyse the profiles of the competition, put into effects policies of promotion , organize and plan Publicity, periodical activities of Mailing and Meeting, managing the funds of co – operation established with Vendor. I organize for the channel partners, meetings of illustration of products. I join the Account manager, in case of particularly complicated negotiations. I write monthly reports and define with the Vendor the promotional campaigns rebate, Trade – in, Buy – back. I frequently travel to Europe and participate to meetings organized by Vendor.
(Information Technology and Services industry)
June 1993 — May 1995 (2 years )
The responsibility of co – ordinating the commercial activities in the area of North Italy is committed to me. I create a group composed by: 4 Inside sales and 2 Account Managers, I qualify and enforce the Business plan ( planning of the costs of sale, margins of contribution, remunerations, expenses and incentives) . I manage the main key accounts of North Italy: the dimension of the company , its flexibility have brought me to be in fact involved in almost all the decisional processes that concern the commercial context and the marketing area. So that I contribute to the decision of selecting and introduce in the context of the company new brands to bring out in Italy in the indirect channel.
Area of competence: Nord Italy
Sell out goal: Euro 2.000.000 (two million)
(Information Technology and Services industry)
February 1990 — May 1993 (3 years 4 months)
On the basis of the previously made experience , the company commits to me the task of selecting, managing and co – ordinating a group of sellers Inside that in a short time joins 12 unities . Supervising of all the iter of selling, check of the results, following the guides of strategic referring of the company. Support to the colleagues , in the phone management, of information / product of high content. Direct management of some main clients of the society , for a better fidelity, in comparison with the competitors.
I report directly to the managing director of the company, who commits to me responsibilities of planning the sales costs , remunerations, incentives for sales. I mind also the iter of selection and training of the staff, in charge of the inside sells.
Area of competence: National Territory
Diploma of Accountant 1984
Other education activites:
1990 Sale Psychology Course: Goldman Cegos Italia Srl
1995 Sales Course I° & II° levels : Tesi Srl
1998 Driving Camp Course : Safe Driving
1999 Driving Camp Course : Sports Course
1999 Time Management Course: Cesma Italia
1999 Adventure Management Training - J.G Martin & Partners
2004 Easy Learning e Speedy Reading Course – HRD Training Group
2004 PNL Neuro Linguistic Programming Course “Practitioner” HRD Training Group
2004 Franchising Development and Management knowledge course – Formaper Milan
2004 Financial Wellness ™.” Alfio Bardolla Training Company
2004 Business English Course, Wall Street - Monza
2006 MASTER PNL Certified - Neuro Linguistic Programming
2006 PNL of the Spirit - NLP Italy
2006 National Coaching Seminar- NLP Italy
2006 Strategy of the Genius Seminar- NLP Italy
2007 Professional COACH - NLP Italy
2009 Stage Technical of the physical Well-being
2009 Reiki Operator method USUI
Researcher and passionate of subjects linked to the human nutrition and to the psychic and physical well – being. Life Coaching -