Craig Elias

Craig Elias

Creator of Trigger Event Selling™, 7,000+ connections, LION & MyLink500

Calgary, Canada Area

Current
Past
  • Chief Executive Officer at InnerSell. Inc.
Education
  • University of Calgary
  • University of Western Ontario
  • Mayfield Secondary
Connections
500+ connections
Industry
Professional Training & Coaching
Websites

Craig Elias’s Summary

I am LinkedIn user 3,956 of over 45,000,000 users and my personal email address is Craig@CraigElias.com.

I am the creator of Trigger Event Selling™, contributing author to the #1 Selling Book on both Amazon and The Wall Street Journal "Masters of Sales”, and author of the upcoming book SHiFT! Harness The Trigger Events That TURN PROSPECTS INTO CUSTOMERS.

My knowledge of ‘Trigger Events' has resulted in:
• Winning a $1,000,000 prize in Tim Draper’s Billion Dollar Idea Pitch Contest
• Being a top sales performer at every company that has hired me - including WorldCom where I was named the #1 salesperson within six months of joining the company
• Having my last company named as one of Dow Jones' 50 most promising companies in North America
• Coverage on NBC news, in The New York Times, Business 2.0, Sales & Marketing Management magazine, and The Wall Street Journal

For years you have been told there is no such thing as a silver bullet in sales. I can tell you THERE IS A SILVER BULLET IN SALES: Timing - getting in front of the right person at exactly the right time.

EXACTLY the right time is after a ‘Trigger Event’ makes a decision maker unhappy with what they have (aka Status Quo) but before they start the process of searching for alternatives.

Every single day thousands of decision makers experience a ‘Trigger Event’ that turns them, from someone who never would of bought from you yesterday, into someone who is highly likely to become your customer TODAY.

Stay informed of the latest ideas, resources, and success stories about harnessing the 'Trigger Events' that TURN PROSPECTS INTO CUSTOMERS by joining LinkedIn's Trigger Event Selling group - SHiFT! (http://www.linkedin.com/groups?gid=25400).

Contact me via phone (+1.403.874.2998), Skype (Craig.Elias) or web (http://ShiftSelling.com/contact) when you want a free introduction to Trigger Event Selling™.

Craig Elias’s Specialties:

I specialize on the ONE THING that is GUARANTEED to have the biggest increase on sales: Timing getting to motivated decision makers at EXACTLY the right time.

Keywords: lead, generation, customer, acquisition, retention, sales, marketing, speaker, adviser, sales trainer, coach, author, expert, consultant, trigger event selling, window of dissatisfaction, strategies, tactics, growth, channel, development, technology, software, services, manufacturing, distribution, calgary, edmonton, alberta


Craig Elias’s Experience

  • Chief Executive Officer and Chief Catalyst

    SHiFT Selling, Inc.

    (Privately Held; Professional Training & Coaching industry)

    April 2006Present (3 years 8 months)

    I am the creator of Trigger Event Selling™, the Chief Executive Officer and Chief Catalyst of SHiFT Selling, Inc. and the founding director of SHiFT Selling UK .

    I coach, advise, and train how to TURN PROSPECTS INTO CUSTOMERS by harnessing Trigger Events to repeatedly get in front of highly motivated decision makers at EXACTLY the right time.

    Use this link http://ShiftSelling.com/contact to contact me when you want a no-charge 30 minute introduction to Trigger Event Selling™ and how it can help you sell more and grow your business faster.

    If you come to Calgary, Alberta I encourage you to call me (+1.403.874.2998) and we can discuss 'Trigger Event' selling over a coffee a my neighborhood Starbucks.

  • Chief Executive Officer

    InnerSell. Inc.

    (Privately Held; 1-10 employees; Information Technology and Services industry)

    April 2002March 2006 (4 years )

    InnerSell.com takes advantage of "Little Known Facts' that fundamentally shift the economics of selling, apply to ANY product or service, in ANY industry, ANY geography, and have a full 5X impact on close ratios.

    This is built into the North American lead exchange that everyone is talking about - www.InnerSell.com. A lead exchange that helps businesses and sales professionals be first with motivated buyers and increase their close ratios by as much as 5X.

    InnerSell started in Calgary, Alberta and then was moved to San Francisco after winning Tim Draper's Billion Dollar Idea contest. While at InnerSell I also did sales training for InnerSell customers on how to leverage 'Trigger Events' to outsell larger more established competitors.


Craig Elias’s Education

  • University of Calgary

    Excutive MBA , New Venture Creation , August 1999May 2001

  • University of Western Ontario

    B.A. , Business & Computer Science , 19871989

  • Mayfield Secondary

    19751981


Additional Information

Craig Elias’s Websites:

Craig Elias’s Interests:

Make a difference in the lives of others especially children & aspiring entrepreneurs

Craig Elias’s Groups:

- Canadian Youth Business Foundation (cybf.ca). The CYBF loans those between 18 and 34 who have a good credit rating up to $15,000 to start and run thier business even though they may not have the assets to secure the loan.

- Madisons Who Who Memmber

- The LinkedIn Lions Forum

- OpenBC: http://www.openbc.com/go/invite/3153194.52fd25

  •    StreetTech
  •    SVHUB
  •    Blue: The DallasBlue Business Network (25,000+ members)
  •    The Networking Community
  •    Sales Training Drivers
  •    SHiFT! - TURN PROSPECTS INTO CUSTOMERS by Harnessing Trigger Events
  •    Innovative Sales & Selling Innovators Network
  •    Global Web Forum of Leader (GWL)
  •    Corporate Sales Challenge
  •    Mensa - International
  •    Alberta Ambassador Network
  •    Sales Growth
  •    Friends of / Amis du Canada
  •    Sales Lead Management Association
  •    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
  •    The Sales 2.0 Network
  •    The Sales Association
  •    BASN-San Francisco Bay Area Startup Network
  •    SalesHQ
  •    Sales/Marketing VP's & Directors - Software & Technology
  •    SaaSBlogs - Software as a Service Group
  •    ExpertClick
  •    Sales Leader Council
  •    Top Sales Experts
  •    Linking Calgary
  •    Technology Sales Professionals
  •    Friends of the Funnel
  •    startup sales forum
  •    Elite Sales Professionals
  •    twitter innovators Innovation & Creativity Network of Tweeters
  •    SuperGroup Founders
  •    Calgary's Top Networkers
  •    Calgary Sales Club
  •    Best Practices for Telephone Prospecting
  •    Sales Gravy
  •    Sales 2.0 Best Practices
  •    P2P Sales Professionals
  •    B2B Marketing and Sales Optimization Group
  •    B2B Lead Generation Roundtable
  •    Canadian LIONs™ - an authentic LIONs™ Sub-Group

Craig Elias’s Honors:

WINNER OF "BILLION DOLLAR IDEA CONTEST held by Tim Draper of Draper Fisher Jurvetson (Original funders of Hotmail and Skype) in November of 2003.

Seed Funding for InnerSell provided by Draper Fisher Jurvetson.

InnerSell selected by Dow Jones as one of the 50 most promising companies in North America.

InnerSell chosen by the IBD Network as one of the 40 hottest companies in Silicon Valley.

Have recieved coverage on NBC News (twice), in The New York Times, Business 2.0, The Wall Street Journal, Profit Guide, Nikkei Marketing Journal, Sales and Marketing Management magazine, BusinesWeek, Ecommerce Times, and Pofit Guide


Craig Elias’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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