Digital Strategist at Taylor
Greater New York City Area
Digital Strategist at Taylor
Greater New York City Area
I am a passionate about new media and technology, but love learning from traditional media outlets and applying findings in new contexts.
I like starting and organizing things, usually on the internet but also in real life. I'm interested in new opportunities and meeting diverse people.
I have a wide range of work experience, from working with a leading mobile marketing agency, to teaching inner-city, high school science.
business development, digital, social media, interactive marketing, youth, public relations, community building, public speaking, high impact presentations, research analysis, grant writing, web design
(Privately Held; Public Relations and Communications industry)
May 2009 — Present (7 months)
(Information Technology and Services industry)
July 2007 — May 2009 (1 year 11 months)
- Create campaign strategy, design and implementation for clients through social networking (Facebook, Ning, Flickr, You Tube, etc.) and blogger outreach
- Provide web architecture, usability consulting, SEO and market analysis to optimize company brand and web presence
- Design and implement wireframes using Visio, websites via Wordpress, provide CSS/HTML coding on website and blogs
- Develop overall personal business strategy and implement actionable recommendations for growth
(Public Company; OMC; Public Relations and Communications industry)
August 2008 — February 2009 (7 months)
- Assisted launch of a new mobile startup agency
- Managed mobile, digital and social media accounts for AT&T, Jumbli – an innovative multiplatform messaging initiative
- Provided strategic planning for 2009 mobile and digital initiatives for AT&T and Unilever
- Researched and provided data analysis for Mobile Behavior’s R&D trend and insight think tank
- Wrote and edited for NextGreatThing.com - a mobile trends blog with a readership of over 10K per month
(Marketing and Advertising industry)
2008 — 2009 (1 year )
(Education Management industry)
August 2007 — July 2008 (1 year )
- Developed biotechnology and environmentally conscious curriculum for high school level courses
- Established partnership between school and community to form the Gay–Straight Alliance and recycling club.
- Balanced school budget and created strategy to problem solve around budget cuts.
(Non-Profit; Education Management industry)
August 2005 — June 2007 (1 year 11 months)
- Selected from more than 17,000 applicants nationwide to join national corps of recent college graduates who commit two years to teach in under-resourced, inner-city public schools
- Achieved 89% success rate grade-wide on high school science state standardized exam as compared with 24% citywide.
Certificate , General Management , 2008 — 2008
Completed rigorous executive-level course which provided foundation in Marketing, Strategy, Operations, Management and Economics.
Co-authored winning final project analyzing Steve and Barry's cyclical, strategic cost cutting measures which led to their eventual downfall. Provided strategy for final stage options.
MsED , Education , 2005 — 2007
Completed two-year intensive masters degree program and wrote and presented final thesis while maintaining a full-time teaching position.
BS , Zoology, Sociology , 2001 — 2005
community, digital and interactive marketing, strategic planning, new technology and trends, investing, professional networking, non-profit startups, venture startups, web design, bikes!