California Solar Marketing Group

California Solar Marketing Group

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Last week’s email blast launching your new product had a 28% open rate.  However, the click-through rate was only 11% resulting in only 120 clicks on the company blog, 183 views of your “Products” page, and a measly 3...

  • 17 hours ago

I love this question because I can use the same answer when someone asks me, “I have 2200 square foot house. How big a battery bank do I need?” Some of you may already know my response, but I still enjoy the look on a...

  • 4 days ago

Joshua B. Solar Brand Equity means Everything

Check out our latest solar marketing blog about brand equity

Every solar business can benefit from brand-building efforts. So how can your solar installation business build better brand equity and increase revenue?

  • 8 days ago

Every solar business can benefit from brand-building efforts. So how can your solar installation business build better brand equity and increase revenue?

  • 8 days ago

Mary Beth M. How can I get my post to show here?

We don't approve spam, and apologize for it if you see it. Send us original content, something that readers will value and share. We want to make this more than just promotional. What marketing are you seeing out there that...

  • 12 days ago

Learn about the many incentives for California residents considering installing a solar power system in their homes. Reduce costs and earn money with solar.

  • 13 days ago

What’s behind the rapid growth in the U.S. solar sector? And just how hot is the solar energy market right now? Find out about current solar trends today.

  • 13 days ago

Mary Beth M. Announcement from California Solar Marketing Group about an MIT Enterprise Forum event in San Diego Oct 8, 2014.

Want to hear directly from the CEO of Peak NRG on their strategic plan? · The future of consumer controlled energy distribution · Challenging questions and insight from industry experts · The challenges many...

  • 14 days ago

Mary Beth M. What we solar marketers do is driving our clients backwards. Speak English, not acronyms. Agree?

http://www.internetmarketinginc.com/blog/video-things-digital-marketers-say/

Sometimes it seems like Digital Marketers are talking in a foreign language with their abbreviations, acronyms and special expressions for digital marketing terms. IMI thought it was time to acknowledge the humor behind this...

  • 19 days ago

Annie F. Is solar energy the most abundant energy resource on the earth today?

This report provides assessment of electricity costs for different technologies in terms of the two fundamental yardsticks used for cost comparison, capital cost and the levelized cost of electricity, in regions of Africa,...

  • 21 days ago